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The corporate social entrepreneurship and the growth of the company combined closely with culture and arts is a management model. This book refers to successful examples of Portuguese companies that combine two realities: the talent of employees and successful partnerships with artists for a win-win; employees are happier and productivity is higher.
O mecenato à cultura é um dos diversos instrumentos que as empresas têm à sua disposição para comunicar de forma endógena e exógena, por meio do apoio a iniciativas culturais. Das diversas componentes da comunicação integrada das empresas, na literatura científica designada por mix de comunicação, o mecenato é, certamente, uma das mais importantes e em simultâneo uma das menos estudadas. Esta investigação explora a evolução do conceito de mecenato ao longo do tempo e a relação ambígua que sempre estabeleceu entre interesse e altruísmo, poder e generosidade. É analisado o caso da CGD e da Culturgest enquanto facilitadora do mecenato cultural do banco público português.
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A brilliant look at colonialism and its effects in Antigua--by the author of Annie John "If you go to Antigua as a tourist, this is what you will see. If you come by aeroplane, you will land at the V. C. Bird International Airport. Vere Cornwall (V. C.) Bird is the Prime Minister of Antigua. You may be the sort of tourist who would wonder why a Prime Minister would want an airport named after him--why not a school, why not a hospital, why not some great public monument. You are a tourist and you have not yet seen . . ." So begins Jamaica Kincaid's expansive essay, which shows us what we have not yet seen of the ten-by-twelve-mile island in the British West Indies where she grew up. Lyrical, sardonic, and forthright by turns, in a Swiftian mode, A Small Place cannot help but amplify our vision of one small place and all that it signifies.
Newly adapted for the Anglophone reader, this is an excellent translation of Hans-Thies Lehmann’s groundbreaking study of the new theatre forms that have developed since the late 1960s, which has become a key reference point in international discussions of contemporary theatre. In looking at the developments since the late 1960s, Lehmann considers them in relation to dramatic theory and theatre history, as an inventive response to the emergence of new technologies, and as an historical shift from a text-based culture to a new media age of image and sound. Engaging with theoreticians of 'drama' from Aristotle and Brecht, to Barthes and Schechner, the book analyzes the work of recent experimental theatre practitioners such as Robert Wilson, Tadeusz Kantor, Heiner Müller, the Wooster Group, Needcompany and Societas Raffaello Sanzio. Illustrated by a wealth of practical examples, and with an introduction by Karen Jürs-Munby providing useful theoretical and artistic contexts for the book, Postdramatic Theatre is an historical survey expertly combined with a unique theoretical approach which guides the reader through this new theatre landscape.
Driven primarily by political concerns to secure democracy, Portugal's accession to the EU in 1986 also served as a catalyst for dynamic economic development following a complex process of democratization and the decolonization of Europe's last empire. This book analyses how the European Union has helped shape the political process in Portugal on key institutions, elites, and its citizen's attitudes.
This book examines the international dimensions of democratization processes, showing the degree to which international actors, ranging from states to non-governmental players, have an influence on what were once thought of as exclusively domestic processes of political change. The contributors to the volume look at changes in foreign policy resulting from transitions to democracy in a number of countries and regions. Some of the areas covered include: Portugal and Spain in Europe in the 1970s Brazil and Argentina in Latin America from the early 1980s Eastern and Central Europe in the 1990s Various countries in the Arab World The chapters adopt a theoretical and empirical perspective: while the two introductory chapters of the book place a special emphasis on interpretation and quantitative analysis of regime change and the role of international actors in such processes, the remaining chapters examines specific case studies. The International Politics of Democratization will be of interest to students and researchers of International Relations, Politics and Democracy.
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