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A full-scale historical treatment of the advent of printing and its importance as an agent of change, first published in 1980.
This ground-breaking study, the first of its kind, outlines a theory of publishing that allows publishing houses to focus on their core competencies in times of crisis. Tracing the history of publishing from the press works of fifteenth-century Germany to twenty-first-century Silicon Valley, via Venice, Beijing, Paris and London, and fusing media theory and business experience, ‘The Content Machine’ offers a new understanding of content, publishing and technology, and defiantly answers those who contend that publishing has no future in a digital age.
So it came to pass that a couple of poets a a congenially munching their bagels in the spacious basement refectory of a bagelry called Finaglea aa Bagel on JFK in Harvard Square, all the while conjecturing upon the potential mental, spiritual and perhaps even physical salubriousness of occasional social interface with other human beings likewise blest or cused to pursue the word, to ply their craft or sullen art, in isolation a a gave birth to the idea of Bagelbards. At any rate, here it is: The First Annual Bagelbards Anthology, in celebration of the first full year of informal weekly Saturday morning gatherings of Bagelbards in the aforementioned spacius basement of Finaglea aa Bagel. Read it, and eat.