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Compilation Series: A Brief History of Malaysia: Texts and Materials is a solid, application-oriented text for students taking law subjects. Many new features make this edition a richer and stronger learning resource for students. Several factors motivated the authors to write this book. After having the experience in legal field and teaching for more than 17 years, it became clear that there was a definite need for more detail materials in this area. In addition, there was need for a book which would give full recognition to an easier method and the authors felt it was time for a text which would develop the ideas and methods with this in mind. This book covers a thorough discussion of the ...
Macmillan published the first edition of this text in 1985. It is a detailed reference to world leaders, monarchs, presidents and their equivalents, executive leaders plus other positions with authority vested in them; heads of ruling communist parties, military junta heads and some leaders with no formal post, but who wield supreme authority. This text is a reference to leaders, past and present, of the countries of the world. The second edition updates the first and includes the far reaching political changes which have taken place in Eastern Europe and the emergence of new states. The scope of the book has been broadened to include more international organisations, more regional government leaders, more governments in exile and colonial governors of the twentieth century.
This book provides an insight into existing local knowledge from the perspective of science and technology and their integration. This would contribute to significant expansion of local knowledge research by highlighting the role and potential of integrating local knowledge, science and technology fields. Besides, it offers an opportunity to enhance the understanding of interrelations among these aspects that can provide reciprocal benefits to scientist and local communities. It is organised in six chapters, covering subject areas of local knowledge and natural resources as well as technological aspects in traditional built environment. Integrating Local Knowledge with Science and Technology is definitely a reference for students, researchers and professionals working in these fields.
Dynamism of Local Knowledge: Revisiting History and Culture give readers a critical view of history and culture through the lenses of contributors’ understanding of local knowledge and its epistemology. The essays in this volume explore the various facets of Malaysian traditions, culture, history and lifestyle. The perspectives of history and culture take a dynamic turn through exploring genres such as dance, literature, traditions and language. This book will highlight the new dynamic in local knowledge through its publication as the selected essays discuss a wide range of topics that reflect the transdisciplinary research perspectives of the respective contributors.
This revised and updated edition of the Chronicle of Malaysia brings the full dramatic sweep of Malaysia's history up to date, taking the reader through the nation's first 50 years from the formation of Malaysia in 1963 all the way to 2013. It is packed with illustrated news stories covering hundreds of the nation's key social, political, cultural and sporting events. As a compendium of all aspects of Malaysian life, the book captures the mood of the day with a sense of vividness and immediacy. Concise, accessible articles—revised and rewritten to engage today's readers—are introduced by headlines and liberally illustrated with photographs and specially commissioned cartoons. The book is structured chronologically, with an average of eight pages devoted to each year beginning with a succinct summary of the year's key events. A host of themes are covered: not just the major political and economic events but also the human side of the Malaysian experience—sports, fashion, music, the arts, architecture, lifestyle, disasters, crime and the social scene. These combine to give readers the feel of each era of Malaysia's past and enables them to draw parallels with the present.
This book is written primarily as an introductory textbook aimed for both undergraduate and postgraduate students of all institutions of higher learning in the areas of marketing communication, advertising and promotion. It is packed with comprehensive discussion on the essential aspects of integrated marketing communication (IMC) covering on the topics on the conceptualisation, tools, process of implementation, related models and theories, and IMC's measurement of effect. Readers will also learn practical IMC experience through award winning case studies provided by member agencies of the Association of Accredited Advertising Agents Malaysia (4As) and other cutting-edge companies and brands such as Maxis, Malaysia Airports Holdings Berhad, KFC, Langkawi Development Authority, Universiti Sains Malaysia and Wipro Unza. For both students and practitioners in the areas of marketing communication, advertising and promotion, Principles of Integrated Marketing Communications: A Malaysia Casebook is an essential guide towards unified and seamless IMC experience.
THERMOPLASTIC POLYMER COMPOSITES The monograph represents a life-long career in industry and academia and creates an exhaustive and comprehensive narrative that gives a complete understanding of important and state-of-the-art aspects of polymer composites including processing, properties, performance, applications & recyclability. Based on 40 years’ experience in both industry and academia, the author’s goal is to make a comprehensive and up-to-date account that gives a complete understanding of various aspects of polymer composites covering processing, properties, performance, applications & recyclability. Divided into 8 main chapters, the book treats thermoplastics vs. thermosets and t...
As we enter the 21st century it is clear that the economic growth China has enjoyed has been extraordinary. Although Western countries continue to dominate the world economy and financial markets, the capital markets of Hong Kong, Singapore, Shanghai, and Shenzen have matured considerably and are eager to become major global players.As business own
This engrossing and engaging book tells the story of Singapore¿s President S.R. Nathan in his own words. It takes readers on a journey from Nathan¿s modest beginnings and his life as a runaway in Singapore and Malaya, through his experiences of the Japanese occupation, the birth of Singapore¿s modern trade union movement, and his time as Permanent Secretary, Executive Chairman of the Straits Times newspaper for a number of years, Singapore¿s High Commissioner in Malaysia, and as Ambassador to the United States, to the Presidential elections in 1999 and his tenure as Singapore¿s longest-serving President.