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Marketing and Public Relations for Museums, Galleries, Cultural and Heritage Attractions
Visitors to museums, galleries, heritage sites and other not for profit attractions receive their information in changing ways. Communications channels are shifting and developing all the time, presenting new challenges to cultural PR and Marketing teams. Marketing and Public Relations for Museums, Galleries, Cultural and Heritage Attractions, as well as providing some of the theory of marketing, provides the latest available case studies coupled with comments and advice from professionals inside and outside the cultural sector to describe the possibilities and outline strategies for the future. A strong theme of change runs through each chapter. The economic climate is already affecting the...
Statistical Data Analysis for the Physical Sciences
Data analysis lies at the heart of every experimental science. Providing a modern introduction to statistics, this book is ideal for undergraduates in physics. It introduces the necessary tools required to analyse data from experiments across a range of areas, making it a valuable resource for students. In addition to covering the basic topics, the book also takes in advanced and modern subjects, such as neural networks, decision trees, fitting techniques and issues concerning limit or interval setting. Worked examples and case studies illustrate the techniques presented, and end-of-chapter exercises help test the reader's understanding of the material.
Particle Physics at the Tercentenary of Mikhail Lomonosov
This volume is devoted to a wide variety of investigations, both in theory and experiment, of particle physics such as electroweak theory, fundamental symmetries, tests of the Standard Model and beyond, neutrino and astroparticle physics, heavy quark physics, non-perturbative QCD, quantum gravity effects, and present and future accelerator physics.
You Can't Tell the People
This is the casebook of the world's only officially recognized UFO encounter that took place in the UK in December 1980. Previous accounts of the Rendlesham Forest incident have been flawed: people with axes to grind and little access to primary sources and discreditable single eyewitness accounts. Georgina Bruni has had access to police, Ministry of Defence and US military sources and her casebook reveals fresh information on the incident and the possible alien encounter that ensued. It includes interviews with those involved as well as other never-before-reported incidents in the area. The casebook also reveals details of the aftermath and the harsh treatment meted out to those who wavered from the "don't ask, don't tell" line of officialdom. 'While twenty years have passed, she brings new light to this story that just won't go away...' Major General Gordon E. Williams, USAF (Retired)
Debrett's Peerage & Baronetage 2008
The extraordinary life of Australia's first international racehorse, from creating new records in Australia to his life in California, where he won the Hollywood Gold Cup In wartime Sydney, a small and weedy racehorse kicked his way through the top tier of Australian racing. He was Shannon, one of the fastest horses the nation had ever seen. Between 1943 and 1947, Shannon broke record after record with his garrulous jockey Darby Munro. When they sensationally lost the Epsom Handicap by six inches, they forever were stamped by the race they didn't win. Sold in August 1947 for the highest price ever paid at auction for an Australian thoroughbred, Shannon ended up in America. Through headline-s...
Black Sabbath
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Chambers UK 2009
An independent guide to the top solicitors, barristers, law firms and barristers' chambers in the United Kingdom.
Statistical Data Analysis for the Physical Sciences
A modern introduction to statistics for undergraduates in physics, with worked examples and case studies to illustrate techniques presented.
The Physics of the B Factories
This comprehensive work thoroughly introduces and reviews the set of results from Belle and BaBar - after more than two decades of independent and complementary work - all the way from the detectors and the analysis tools used, up to the physics results, and the interpretation of these results. The world’s two giant B Factory collaborations, Belle at KEK and BaBar at SLAC, have successfully completed their main mission to discover and quantify CP violation in the decays of B mesons. CP violation is a necessary requirement to distinguish unambiguously between matter and antimatter. The shared primary objective of the two B Factory experiments was to determine the shape of the so-called unitarity triangle, an abstract triangle representing interactions of quarks, the elementary constituents of matter. The area of the triangle is a measure of the amount of CP violation associated with the weak force. Many other measurements have been performed by the B Factories and are also discussed in this work.
