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The Umami Strategy
Creating a unique value for your customers is crucial if you want to differentiate in an overcrowded market. To do so, you need to define a powerful strategy that determines consistent action across your organisation to deliver your unique flavour. How can you make it happen? How do you build a powerful yet actionable strategy, and successfully implement it across your organisation? Many leaders, marketers and designers try to answer these questions. The Umami Strategy proposes a novel approach that will help you build and execute an experience strategy that is inspirational, aspirational and motivational. Enjoyable, practical and full of hidden gems and tips, this book will help you get your organisation to align with building a unique market value through delivering memorable experiences to your customers. Because to be noticed, you need to stand out of the crowd.
Human-Computer Interaction. Applications and Services
The 3-volume set LNCS 8510, 8511 and 8512 constitutes the refereed proceedings of the 16th International Conference on Human-Computer Interaction, HCII 2014, held in Heraklion, Crete, Greece in June 2014. The total of 1476 papers and 220 posters presented at the HCII 2014 conferences was carefully reviewed and selected from 4766 submissions. These papers address the latest research and development efforts and highlight the human aspects of design and use of computing systems. The papers thoroughly cover the entire field of human-computer interaction, addressing major advances in knowledge and effective use of computers in a variety of application areas.
Leadership by Design
Inspired by the format of Frequently Asked Questions, SWIPE presents questions about the smartphone that users might (not) have frequently asked themselves. In order to reflect the endlessly diverse and dynamic content users daily swipe for on their smartphone, these questions are not followed by single sentences, but by image collections consisting of Internet-found visuals. Contemporary writers and artists help you embrace your newly acquired knowledge by guiding you through reflective visions of the age of the smartphone. In SWIPE you will encounter five categories that offer guidance. SURVIVAL speaks about how the smartphone helps users survive, and whether it itself will survive. SENSE OF SELF reflects on how the user's being is constructed by the smartphone, and vice versa. HABITS focuses on the user's daily use of the smartphone, and how its constant presence shapes daily life. RESOURCES speaks about how nature and users give power to the smartphone. And lastly, EXISTENTIAL CRISIS reflects on how the smartphone is used to escape the anxieties of real-life.
Future Value Generation
Most companies today are challenged by change. They strive to react with quick solutions, while at the same time design new opportunities for the future. But inevitably, they get disappointing results. Why? In Future Value Generation, Daniel Egger offers a compelling and provocative answer: Innovation merely attempts to solve past problems, Strategy locks in a static worldview, and foresight too often explores what is possible, but not practical. The missing integration of the three processes leads to a prioritization of the present, and an intensifying urgency to prepare for the future. As the quantity and complexity of change will only increase, the pressure for executives to react to it a...
Liquid Chromatography
A single source of authoritative information on all aspects of the practice of modern liquid chromatography suitable for advanced students and professionals working in a laboratory or managerial capacity - Chapters written by authoritative and visionary experts in the field provide an overview and focused treatment of a single topic - Each chapter emphasizes the integration of chromatographic methods and sample preparation, automation, and explains how liquid chromatography is used in different industrial sectors - Focuses on expanding and illustrating the main features of the fundamental section, while demonstrating where and how the best practices of liquid chromatography are utilized - Comprehensive coverage of modern liquid chromatography from theory, to methods, to selected applications - Thorough selected references and tables with commonly used data to facilitate research, practical work, comparison of results, and decision making
Human-Computer Interaction - INTERACT 2009
The two volume set LNCS 5726 and LNCS 5727 constitutes the refereed proceedings of the 12th IFIP TC13 International Conference on Human-Computer Interaction, INTERACT 2009, held in Uppsala, Sweden, in August 2009. The 183 revised papers presented together with 7 interactive poster papers, 16 workshops, 11 tutorials, 2 special interest group papers, 6 demonstrations, 3 panels and 12 doctoral consortium papers were carefully reviewed and selected from 723 submissions. The 99 papers included in the first volume are organized in topical sections on accessibility; affectice HCI and emotion; child computer interfaces; ethics and privacy; evaluation; games, fun and aesthetic design; HCI and Web applications; human cognition and mental load; human error and safety; human-work interaction design; interaction with small and large displays; international and cultural aspects of HCI; mobile computing; and model-based design of interactive systems.
Women in Music
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Guide to Fluorine NMR for Organic Chemists
Following its well-received predecessor, this book offers an essential guide to chemists for understanding fluorine in spectroscopy. With over 1000 compounds and 100 spectra, the second edition adds new data – featuring fluorine effects on nitrogen NMR, chemical shifts, and coupling constants. • Explains how to successfully incorporate fluorine into target molecules and utilize fluorine substituents to structurally characterize organic compounds • Includes new data on nitrogen NMR, focusing on N-15, to portray the influence of fluorine upon nitrogen NMR chemical shifts and coupling constants • Expands on each chapter from the first edition with additional data and updated discussion from recent findings • "The flawless ordering of material covered in this stand-alone volume is such that information can be found very easily." – Angewandte Chemie review of the first edition, 2010
