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Public relations as described in this volume is, among other things, society’s solution to problems of maladjustment that plague an overcomplex world. All of us, individuals or organizations, depend for survival and growth on adjustment to our publics. Publicist Edward L. Bernays offers here the kind of advice individuals and a variety of organizations sought from him on a professional basis during more than four decades. With such knowledge, every intelligent person can carry on his or her activities more effectively. This book provides know-why as well know-how. Bernays explains the underlying philosophy of public relations and the PR methods and practices to be applied in specific cases...
In Jamaica, Clarks are loved like no other brand. They are the island's ruling name in footwear -- the "champion shoes" -- and it has been that way for as long as anybody can remember. This book celebrates the rich history of Clarks in Jamaica, with a focus on the Jamaican reggae and dancehall musicians who have worn and sung about Clarks shoes through the years. Documenting the origins of the Clarks brand in 1825 through to the introduction of their shoes into Jamaica in the 1920s and the impact of styles such as the Desert Boot, Wallabee and Desert Trek on the island, Clarks in Jamaica explores how footwear made by a Quaker firm in the quiet English village of Street, Somerset became the "...
A Companion to Contemporary Britain covers the key themesand debates of 20th-century history from the outbreak of the SecondWorld War to the end of the century. Assesses the impact of the Second World War Looks at Britain’s role in the wider world, including thelegacy of Empire, Britain’s ‘specialrelationship’ with the United States, and integration withcontinental Europe Explores cultural issues, such as class consciousness,immigration and race relations, changing gender roles, and theimpact of the mass media Covers domestic politics and the economy Introduces the varied perspectives dominating historicalwriting on this period Identifies the key issues which are likely to fuel futuredebate
The Butthole Surfers remain one of the most enigmatic bands in the history of rock music. Most of their records have no information of any kind, and often with the suggestion that you play them at 69 rpm.... They lived like nomads through much of the 1980s, and built their reputation upon tours that never ended, and shows that resembled hedonistic acid tests. They left a heap of former band members in their wake, and have often alienated as many fans as they've attracted. Here for the first time is the complete story of one of the most controversial and dangerous bands to have emerged from the ashes of the punk rock movement. 'Let's Go to Hell' compiles the scattered memories into the first comprehensive overview of the band. Featuring exclusive interviews, tons of rare and unpublished photographs, and analysis of the band's vast recorded (and unrecorded) efforts, 'Let's Go to Hell' finally tells the story that was thought (and often hoped) would never be told...