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Biological Learning and Control
A novel theoretical framework that describes a possible rationale for the regularity in how we move, how we learn, and how our brain predicts events. In Biological Learning and Control, Reza Shadmehr and Sandro Mussa-Ivaldi present a theoretical framework for understanding the regularity of the brain's perceptions, its reactions to sensory stimuli, and its control of movements. They offer an account of perception as the combination of prediction and observation: the brain builds internal models that describe what should happen and then combines this prediction with reports from the sensory system to form a belief. Considering the brain's control of movements, and variations despite biomechan...
The Science behind the COVID Pandemic and Healthcare Technology Solutions
This book offers a timely review of modern technologies for health, with a special emphasis on wireless and wearable technologies, GIS tools and machine learning methods for managing the impacts of pandemics. It describes new strategies for forecasting evolution of pandemics, optimizing contract tracing, and for detection and diagnosis of diseases, among others. Written by researchers and professionals with different backgrounds, this book offers a extensive information and a source of inspiration for physiologists, engineers, IT scientists and policy makers in the health and technology sector.
Heal Your Nervous System
Heal Your Nervous System is a 5-Step plan for building a thriving nervous system by leading influencer Dr. Linnea Passaler, creator of @HealYour Nervous System.
Psychotherapy in Pain Management
Within the current opiate crisis, this book provides a timely, comprehensive guide for psychological treatment with chronic pain patients. It is written for academic and practicing psychological professionals, in addition to graduate students, neuroscientists, and neuropsychologists. It provides an explanation of neurophysiological pain processing based the Dimensional Systems Model (DSM), a theory of higher cortical functions. Novel views on the roles of the basal ganglia, cerebellum, and cingulate cortex are presented here, while the applied Clinical Biopsychological Model (CBM) is used to explain psychological treatment with chronic pain patients. Three new areas of treatment focus are discussed in this book, including specific approaches to deal with influential negative emotional memories, interpersonal relationship stressors, and loss-related depression, all of which have been shown to influence chronic pain disorders. Detailed information on how to do assessment, conceptualization, and treatment is also provided. In total, the book offers a unique viewpoint unavailable in any other source.
Extemporaneous Ophthalmic Preparations
This book provides a list of concise extemporaneous ophthalmic preparations, and standardizes the formulation of the products by suggesting specific strength, route of administration, appropriate vehicle, and method of preparation. Pharmaceutical industries have greatly expanded their share of ophthalmic drugs in recent years. However, physicians and pharmacists are frequently called to prepare sterile products intended for ophthalmic use due to lack of availability of licensed drugs in the market. This book contains the most appropriate formulation of each medication based on published and documented stability data. Extemporaneous Ophthalmic Preparations is the first book of its kind, making it a unique and valuable companion for many physicians and pharmacy practitioners who are frequently engaged in the compounding of sterile ophthalmic preparation.
The Thousand and One Borders of Iran
A country marked by controversy, Iran’s social, cultural and political dynamics are too often reduced to a few misleading clichés. Islamism is widely considered to shape all social relations in Iranian society and, while Iranian society is indeed Islamic, this term’s multiple meanings in everyday life and practices go far beyond the naïve and monolithic idea we are used to. The Thousand and One Borders of Iran analyses travel as a social practice, exploring how diasporas, margins and so-called peripheries are central in the construction of a national identity and thus revealing the complexities of Iranian history and society. Written by a leading anthropologist, it draws upon fieldwork...
Re[a]d
The inaugural student Yearbook for 2003-04 showcases the culture and work of students and staff of the faculty. Explores how students and staff coexist within the Red Centre and how their creativity and culture challenges the building.
Contemporary Research in Brand Management (UUM Press)
This book is about research in brand management and contemporary issues in marketing. It is designed to bring today’s professionals, managers, academicians and students the current research findings relating to issues in branding and marketing across the globe. Generally, branding has been accepted as an important strategy in managing business and marketing activities. This is because effective branding and marketing strategies can help improve business performance and bring up companies to a better position. Hence, this book is a good reference to those who wanted to understand factors influencing product and service brand performance, issues on brand loyalty, consumer purchase intention and Islamic retailing.
