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Strategic Management
"Strategic Management" wurde speziell für Manager konzipiert, die bereits Gesamtverantwortung für ein Unternehmen tragen oder in Zukunft tragen werden. Die wesentliche Voraussetzung, die sie für diesen Job mitbringen müssen, ist eine gut entwickelte Fähigkeit zum strategischen Denken. Die Autoren haben hier geeignete Konzepte, Methoden und Techniken zusammengestellt, mit deren Hilfe diese Fähigkeit entsprechend geschult und weiterentwickelt werden kann. Dabei stützen sie sich auf Forschungsergebnisse verschiedener Disziplinen, die für das strategische Management von Nutzen sind. Schwerpunktmäßig greifen sie jedoch auf ihren eigenen fachlichen Hintergrund zurück - die theoretische und empirische Mikroökonomie und die Organisationstheorie. Die Autoren sind Dozenten an der Graduate School of Business der Standford Universität und unterrichten dort den Pflichtkurs 'Strategisches Management'. Das Besondere an diesem Buch ist, dass es sich didaktisch an diese Lehrveranstaltung anlehnt und genau auf die Bedürfnisse von angehenden strategischen Managern eingeht.
Strategic Planning
This book is exceptional treatise on strategic planning for single-business companies that is at once academically rigorous and uncommonly practical.
IBSS: Economics: 2002 Vol.51
First published in 1952, the International Bibliography of the Social Sciences (anthropology, economics, political science, and sociology) is well established as a major bibliographic reference for students, researchers and librarians in the social sciences worldwide. Key features * Authority: Rigorous standards are applied to make the IBSS the most authoritative selective bibliography ever produced. Articles and books are selected on merit by some of the world's most expert librarians and academics. *Breadth: today the IBSS covers over 2000 journals - more than any other comparable resource. The latest monograph publications are also included. *International Coverage: the IBSS reviews schol...
Competition Policy and Price Fixing
Throughout the world, the rule against price fixing is competition law's most important and least controversial prohibition. Yet there is far less consensus than meets the eye on what constitutes price fixing, and prevalent understandings conflict with the teachings of oligopoly theory that supposedly underlie modern competition policy. Competition Policy and Price Fixing provides the needed analytical foundation. It offers a fresh, in-depth exploration of competition law's horizontal agreement requirement, presents a systematic analysis of how best to address the problem of coordinated oligopolistic price elevation, and compares the resulting direct approach to the orthodox prohibition. In ...
From Innovation to Cash Flows
Praise for From Innovation to Cash Flows "Critically important topics for all entrepreneurs, new and experienced. Collaboration, intellectual property, and funding are described with depth and thoughtfulness. From Innovation to Cash Flows provides both the theoretical structure and the rich examples to serve as a great reference. Not to be missed!" —Cheryl A. Fragiadakis, Head of Technology Transfer and Intellectual Property Management, Lawrence Berkeley National Laboratory "From Innovation to Cash Flows is a unique book that covers many of the essentials to be successful as a biotechnology or high-tech entrepreneur. The combination of theory and practical examples adds direct business val...
Microeconomics 1989
For almost thirty years, Brookings Papers on Economic Activity (BPEA) has provided academic and business economists, government officials, and members of the financial and business communities with timely research of current economic issues. Contents Include: Articles PAUL JOSKOW, NANCY ROSE, and ANDREA SHEPARD Regulatory Constraints on CEO Compensation HENRY S. FARBER The Incidence and Costs of Job Loss: 1982-91 JOHN E. CALFEE and CLIFFORD WINSTON The Consumer Welfare Effects of Liability for Pain and Suffering: An Exploratory Analysis BOYAN JOVANOVIC The Diversification of Production KENNETH FLAMM Semiconductory Dependency and Strategic Trade Policy JOHN BISHOP Improving Job Matches in the U.S. Labor Market
Institutions, Institutional Change and Economic Performance
Continuing his groundbreaking analysis of economic structures, Douglass North develops an analytical framework for explaining the ways in which institutions and institutional change affect the performance of economies, both at a given time and over time. Institutions exist, he argues, due to the uncertainties involved in human interaction; they are the constraints devised to structure that interaction. Yet, institutions vary widely in their consequences for economic performance; some economies develop institutions that produce growth and development, while others develop institutions that produce stagnation. North first explores the nature of institutions and explains the role of transaction...
Hawks, Seagulls, and Mice
Hawks, Seagulls, & Mice is an eye-opening resource for executives, entrepreneurs, venture capitalist, and everyone else involved in sales and marketing in business markets. It presents business-tested conceptual and quantitative models for driving performance in creating customers and capturing profits in plain-spoken terms and supported by numerous case studies and examples. Explore business markets from the following perspectives: Strategic growth patterns Sales and marketing organization design Sales and marketing activity management Customer buying process Psychological and business value communication Sales and marketing performance audits ¿Finally! Someone has shifted the old B2B para...
How to be Profitable and Moral
A basic dilemma confronting today's manager is how to be both profitable and moral. Making profits through immoral means--such as deceiving investors or customers--is unsustainable. Likewise, remaining moral while losing money will cause a business to fail. According to conventional morality, either a business manager maximizes profits and necessarily compromises on ethics, or necessarily sacrifices profits in order to be moral. Woiceshyn explains why this is a false dichotomy and offers rational egoism as an alternative moral code to businesspeople who want to maximize profits ethically. Through logical argument and various examples, this book shows how to apply principles such as rationality, productiveness, honesty, justice, and pride for long-term self-interest.
Into the Red
Into the Red explores the emergence of a credit card market in post-Soviet Russia during the formative period from 1988 to 2007. In her analysis, Alya Guseva locates the dynamics of market building in the social structure, specifically the creative use of social networks. Until now, network scholars have overlooked the role that networks play in facilitating exchange in mass markets because they have exclusively focused on firm-to-firm or person-to-person ties. Into the Red demonstrates how networks that combine individuals and organizations help to build markets for mass consumption. The book is situated on the cutting edge of emerging interdisciplinary research, linking multiple layers of analysis with institutional evolution. Using an intricate framework, Guseva chronicles both the creation of a credit card market and the making of a mass consumer. These processes are placed in the context of the ongoing restructuring in postcommunist Russia and the expansion of Western markets and ideologies through the rest of the world.
