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Copywriting Is…
Copywriting is easy. Copywriting is hard. It’s frustrating, rewarding, draining, thrilling and, in almost every way, a lot of fun. It’s also the job Andrew Boulton has been doing, writing about, and teaching others to do, for more than 10 years. Now, he’s gathered up all the experiences, observations, lessons, fleeting successes and crushing failures he’s accumulated in that time to help copywriters, new and old, come to terms with the baffling life of an alphabet wrangler.
Copywriting Is...
Copywriting is easy. Copywriting is hard. It’s frustrating, rewarding, draining, thrilling and, in almost every way, a lot of fun. It’s also the job Andrew Boulton has been doing, writing about, and teaching others to do, for more than 10 years. Now, he’s gathered up all the experiences, observations, lessons, fleeting successes and crushing failures he’s accumulated in that time to help copywriters, new and old, come to terms with the baffling life of an alphabet wrangler.
Risen Indeed
In the fourth and final story of the Rainbow Quartet, it is Good Friday 2016, and eighty-five year old Father Andrew Boulton is arrested on charges of historic child abuse. Schoolboy Miles campaigns for the priest's innocence when he is not working for his A Levels, trying to find his long-lost father, helping with his own new-born baby, not to mention looking for a man. Old friends and enemies from Orgy and Hosanna return to play their part along with Jake and Sadia, JR and Don. Many loose threads are resolved, but it is by no means a case of happy endings all round.
Painful Diabetic Neuropathy in Clinical Practice
Painful Diabetic Neuropathy in Clinical Practice provides a concise, didactic and essential resource for clinicians in the management of neuropathic pain in diabetic patients. This volume opens with overviews of epidemiology, classification and clinical features, including a discussion of the negative effect of painful neuropathic symptoms on quality of life. These are followed by a chapter on diagnosis and staging, which includes approaches to history taking, clinical examination, pain assessment scales, testing and staging. The book concludes with a chapter on the various approaches in the management of neuropathic pain, including the most up-to-date guidelines on the pharmacological treatment of this condition. This concise handbook is an invaluable reference for primary care practitioners and diabetologists who wish to keep up to date with the diagnosis and management of neuropathic pain.
The Foot in Diabetes
The management of foot disorders in diabetes requires the expertise of a wide range of specialists, including physicians, surgeons, chiropodists and nurses in addition to diabetologists. This book attempts to define the minimum requirements for a diabetic foot service. For example, how many chiropody sessions are needed per week in a given health region? What facilitites are required, and what equipment? Who should teach patients how to look after their feet, and how much time should be devoted to this? How can patients at risk be identified? How often should patients be screened for evidence of neuropathy or peripheral vascular disease? What would be the costs of a comprehensive foot service, and would the results justify the expense?
The Diabetic Foot, An Issue of Medical Clinics
This issue of Medical Clinics covers the current best practices surrounding the management of patients with diabetic foot complications. Guest edited by Andrew Boulton, the topics covered will include ulcer prevention, interventional procedures, Charcot neuropathy, therapeutic treatments and more.
Intermittent Rivers and Ephemeral Streams
Intermittent Rivers and Ephemeral Streams: Ecology and Management takes an internationally broad approach, seeking to compare and contrast findings across multiple continents, climates, flow regimes, and land uses to provide a complete and integrated perspective on the ecology of these ecosystems. Coupled with this, users will find a discussion of management approaches applicable in different regions that are illustrated with relevant case studies. In a readable and technically accurate style, the book utilizes logically framed chapters authored by experts in the field, allowing managers and policymakers to readily grasp ecological concepts and their application to specific situations. Provides up-to-date reviews of research findings and management strategies using international examples Explores themes and parallels across diverse sub-disciplines in ecology and water resource management utilizing a multidisciplinary and integrative approach Reveals the relevance of this scientific understanding to managers and policymakers
The Foot in Diabetes
Since the publication of the third edition of The Foot inDiabetes, there have been important developments in the fieldof diabetic foot care and its scientific basis, including: The introduction of new technologies such as vacuum therapy,new casting techniques, the use of hormones and growth factors inwound healing; Advances in the understanding of the biomechanics of footproblems; Increased problems with multidrug-resistant organisms; The introduction of new international guidelines for themanagement of foot infections; Significant progress in the use of cytokines, metalloproteinaseinhibitors, stem cells and gene therapy in wound healing. This fourth edition of this popular title maintains t...
The Diabetic Foot, An Issue of Medical Clinics
This issue of Medical Clinics covers the current best practices surrounding the management of patients with diabetic foot complications. Guest edited by Andrew Boulton, the topics covered will include ulcer prevention, nterventional procedures, Charcot neuropathy, therapeutic treatments and more.
Australian Freshwater Ecology
As pressures on Australia's inland waters intensify from population growth, expanding resource development and climate change, there is an urgent need to manage and protect these special areas. Understanding their ecology underpins their wise management and conservation. Australian Freshwater Ecology vividly describes the physical, chemical and biological features of wetlands, lakes, streams, rivers and groundwaters in Australia. It presents the principles of aquatic ecology linked to practical management and conservation, and explains the causes, mechanisms, effects and management of serious environmental problems such as altered water regimes, eutrophication, salinization, acidification an...
