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Business-to-Business Marketing
Thoroughly updated, this much anticipated new edition provides students with a comprehensive, state-of-the-art view of business to business marketing. With a focus on strategic thinking and acting, the authors examine the distinct challenges of the business-to-business marketplace. These include: faster product and service development; shortened product life cycles; new processes for selling, distribution, and customer service; an increase in entrepreneurial firms; and the need to create and sustain long-term customer relationships.
The Saboteur
Norwegian commandos aim to destroy the Nazi nuclear program in this World War II thriller of action and espionage by a New York Times–bestselling author. Based on the true story of Operation Gunnerside February 1943. Both the Allies and the Nazis are closing in on attempts to construct the decisive weapon of the war . . . Kurt Nordstrum, an engineer in Oslo, puts his life aside to take up arms against the Germans as part of the Norwegian resistance. After the loss of his fiancée, and with his outfit whittled to shreds, he commandeers a coastal steamer and escapes to England to transmit secret evidence of the Nazis’ progress towards an atomic bomb at an isolated factory in Norway. There,...
The Fifth Column
The Fifth Column is a thrilling novel about the only man who can thwart a Nazi sympathizer uprising in New York during the Second World War, from bestselling author Andrew Gross. A Man in Trouble February 1939 and Europe is on the brink of war. Charles Mossman is in a bar in Hell’s Kitchen, New York, reeling from the loss of his job and his failing marriage, whilst outside thousands of Nazi sympathizers are attending a hate-spewing rally. As he confronts one, Charles makes a horrendous mistake with deadly consequences. A City of Secrets Two years later, Charles is released from prison and tries to reunite with his family. The US has kept out of the war for now but the pressure in the city ...
Don’t Look Twice
A breathtaking novel of suspense from the co-author five No 1 James Patterson bestsellers including Judge and Jury and Lifeguard, and the hit thrillers The Blue Zone and The Dark Tide
Everything to Lose
The heart-pounding new thriller from the co-author of five No. 1 James Patterson bestsellers including Judge and Jury and Lifeguard, and the Sunday Times bestsellers The Blue Zone and Reckless.
Button Man
“Mr. Gross's direct style is full of sentiment but never maudlin and well-suited to scenes of violent action. Button Man has plenty of zip–and lots of moxie, too." –Wall Street Journal "This is a big, heartfelt handshake of a book, with all the street-scrambling energy that distinguishes the best fiction of Jeffrey Archer and Mario Puzo." –USA Today Following up The One Man and The Saboteur, Gross's next historical thriller brings to life the drama of the birth of organized crime in 1930s New York City from the tale of one family. After a string of New York Times bestselling suburban thrillers, Andrew Gross has reinvented himself as a writer of historical thrillers. In his latest nov...
Killing Hour
SPECIAL PRICE FOR ONE MONTH ONLY. A jaw-dropping thriller from the co-author of five No. 1 James Patterson bestsellers including Judge and Jury and Lifeguard, and the hit thrillers The Blue Zone and Reckless.
Labor Statistics Measurement Issues
Rapidly changing technology, the globalization of markets, and the declining role of unions are just some of the factors that have led to dramatic changes in working conditions in the United States. Little attention has been paid to the difficult measurement problems underlying analysis of the labor market. Labor Statistics Measurement Issues helps to fill this gap by exploring key theoretical and practical issues in the measurement of employment, wages, and workplace practices. Some of the chapters in this volume explore the conceptual issues of what is needed, what is known, or what can be learned from existing data, and what needs have not been met by available data sources. Others make innovative uses of existing data to analyze these topics. Also included are papers examining how answers to important questions are affected by alternative measures used and how these can be reconciled. This important and useful book will find a large audience among labor economists and consumers of labor statistics.
