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Report on the International Strategy of Deutsche Bank Group
Seminar paper from the year 2009 in the subject Business economics - Investment and Finance, grade: 55%, Nottingham Trent University, language: English, abstract: This report critically evaluates Deutsche Banks' (DB) international strategy and business environment, concentrating on DB's universal bank strategy inside the European region. DB's international business environment is analysed through the application of PEST Analysis and Porters 5 Forces frameworks. Analysis of DB's international strategy includes evaluation of DB's strategic positioning and orientation, entry strategy and finally measuring strategic performance. The latter is achieved by applying the Balance Scorecard Concept to...
International Marketing and Communication
Essay from the year 2009 in the subject Business economics - Offline Marketing and Online Marketing, grade: 80% very good, Nottingham Trent University, course: International Marketing and Communication, language: English, abstract: ... Branding, packaging, advertising, corporate reputation and country of origin are the main managerial tools of marketing which can serve as the most powerful form of differentiation (Levitt, 1986:75). Although Country of Origin can have different meanings, all of them reflect the dynamic of the global business development with all its implications on countries, companies and consumers. This essay critically evaluates the COO‟s role for consumers and illustrates how it is used by companies to manage the image of their products. This paper explains how COO works, what role it plays for consumers, what are its limitations in the new global environment and what is the use of the COO concept as a marketing tool for image management. ...
International Marketing and Communication
Essay from the year 2009 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 80% very good, Nottingham Trent University, course: International Marketing and Communication, language: English, abstract: ... Branding, packaging, advertising, corporate reputation and country of origin are the main managerial tools of marketing which can serve as the most powerful form of differentiation (Levitt, 1986:75). Although Country of Origin can have different meanings, all of them reflect the dynamic of the global business development with all its implications on countries, companies and consumers. This essay critically evaluates the COO‟s role for consumers and illustrates how it is used by companies to manage the image of their products. This paper explains how COO works, what role it plays for consumers, what are its limitations in the new global environment and what is the use of the COO concept as a marketing tool for image management. ...
Ethical issues in international sourcing of capital by Private Equity companies
Studienarbeit aus dem Jahr 2009 im Fachbereich BWL - Unternehmensführung, Management, Organisation, Note: 3, Nottingham Trent University, Sprache: Deutsch, Abstract: Sourcing of capital by international Private Equity (PE) Companies raises many concerns which led to numerous public and academic arguments. Since PE Companies practice little disclosure about their business activities, they have been surrounded by various myths about their profitability and impact on employment. As the result they have been compared to locusts and accused of negative impact on employment. This paper, based on secondary research, aims to explore which ethical issues PE Companies and the American-based Goldman S...
Report on the International Strategy of Deutsche Bank Group
Seminar paper from the year 2009 in the subject Business economics - Investment and Finance, grade: 55%, Nottingham Trent University, language: English, abstract: This report critically evaluates Deutsche Banks’ (DB) international strategy and business environment, concentrating on DB’s universal bank strategy inside the European region. DB’s international business environment is analysed through the application of PEST Analysis and Porters 5 Forces frameworks. Analysis of DB’s international strategy includes evaluation of DB’s strategic positioning and orientation, entry strategy and finally measuring strategic performance. The latter is achieved by applying the Balance Scorecard ...
Financial Report - Next Plc
Seminar paper from the year 2009 in the subject Business economics - Investment and Finance, grade: 65% good, Nottingham Trent University, language: English, abstract: International Financial Management Coursework Assignment General Instructions You are the Finance Director of Next PLC, a UK based company with limited international operations. The company are primarily a fashion retailer operating a chain of stores across the UK which is supported by a mail order business called Next Directory. More information about the company can be found at www.next.co.uk and choosing "the company" from the bottom menu. Over recent years the company has undergone a successful revival, demonstrating stron...
Financial Report - Next Plc
Seminar paper from the year 2009 in the subject Business economics - Investment and Finance, grade: 65% good, Nottingham Trent University, language: English, abstract: International Financial Management Coursework Assignment General Instructions You are the Finance Director of Next PLC, a UK based company with limited international operations. The company are primarily a fashion retailer operating a chain of stores across the UK which is supported by a mail order business called Next Directory. More information about the company can be found at www.next.co.uk and choosing “the company” from the bottom menu. Over recent years the company has undergone a successful revival, demonstrating s...
Memories and Moments
The life and times of Orville A. Froh. Follow along as he grows up, ventures out into the world, and makes his mark on society.
Freya and the Dragon Egg
Freya's family is wonderful. Just not to her. After all, her older sister loves to talk about "pulling a Freya" - a term for any mistake she makes, her younger sister publicly reads from Freya's diary without ever getting reprimanded, and her parents hardly take notice of her. But that is all about to change when her father, Denmark's renowned Viking archaeologist, asks her to hide a precious artifact where no one will find it. Freya jumps at the chance to prove her worth and suddenly discovers herself transported to a magical forest where she comes face to face with not only real Vikings, but a clan of sprites and a Berserk as well. In search of a way home, Freya unearths a realm of adventure and a path to greatness she is sure her family will revere.
