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Public Relations and Social Theory
Public Relations and Social Theory broadens the theoretical scope of public relations through its application of the works of prominent social theorists to the study of public relations. The volume focuses on the work of key social theorists, including Jürgen Habermas, Niklas Luhmann, Michel Foucault, Ulrich Beck, Pierre Bourdieu, Anthony Giddens, Robert Putnam, Erving Goffman, Peter L. Berger, Gayatri Chakravorty Spivak, Bruno Latour, Leon Mayhew, Dorothy Smith and Max Weber. Unique in its approach, the collection demonstrates how the theories of these scholars come to bear on the understanding of public relations as a social activity. Understanding public relations in its societal context...
Phoenix Song
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Amino Acids, Peptides and Proteins
Indispensable reference source for researchers in the pharmaceutical and allied industries, and at the biology/chemistry interface in academia.
Handbook of Communication and Development
This incisive Handbook critically examines the role and place of media and communication in development and social change, reflecting a vision for change anchored in values of social justice. Outlining the genealogy and history of the field, it then investigates the possible new directions and objectives in the area. Key conclusions include an enhanced role for development communication in participatory development, active agency of stakeholders of development programs, and the operationalization of social justice in development.
Peptide and Protein Drug Delivery
This reference/text covers fundamentals of peptide and protein drug delivery, including such considerations as synthesis, physical chemistry and biochemistry, analysis, proteolytic and transport constraints, pharmacokinetics, and pharmacodynamics; bioavailability from routes of administration, detai
Career Rules
Do you wince every time someone asks 'What do you plan to do once you graduate?' Perhaps you are thinking of changing careers but need some inspiration? Do you wish you could talk to the people who actually know what it's like to make a choice and make it work? In Career Rules, Sonya Dutta Choudhury gives a flavourful peek into the daily grind of contemporary professions through conversations with some of their most noteworthy practitioners - Sanjeev Kapoor in food and hospitality; Naina Lal Kidwai in banking and finance; Quikr's Pranay Chulet in entrepreneurship; Zia Mody in law; Imtiaz Ali in film-making, and a whole host of others - and also, importantly, to those working in junior and mid-level profiles. Insightful, full of mentorly advice and career 'hacks', this book is the kind of guided tour in the world of careers that every young graduate deserves. It is, in essence, a helpful nudge towards the life you want.
Introduction to Surface and Superlattice Excitations
Cottam and Tilley provide an introduction to the properties of wave-like excitations associated with surfaces and interfaces. The emphasis is on acoustic, optic and magnetic excitations, and apart from one section on liquid surfaces, the text concentrates on solids. The important topic of superlattices is also discussed, in which the different kinds of excitation are considered from a unified point of view. Throughout the book, the authors are careful to relate theory and experiment and all of the most important experimental techniques are described. The theoretical treatment assumes only a knowledge of undergraduate physics, except for Green function methods that are used in a few sections; these methods are developed in an appendix. The book also contains extensive references, enabling the reader to consult the research and review literature. Each of the main chapters contains problems to allow the reader to develop topics presented in the text.
Gender and Public Relations
Although there is a small body of feminist scholarship that problematizes gender in public relations, gender is a relatively undefined area of thinking in the field and there have been few serious studies of the socially constructed roles defining women and men in public relations. This book is positioned within the critical public relations stream. Through the prism of ‘gender and public relations’, it examines not only the manipulatory, but also the emancipatory, subversive and transformatory potential of public relations for the construction of meaning. Its focus is on the dynamic interrelationships arising from public relations activities in society and the gendered, lived experience...
Irish Orientalism
Centuries before W. B. Yeats wove Indian, Japanese, and Irish forms together in his poetry and plays, Irish writers found kinships in Asian and West Asian cultures. This book maps the unacknowledged discourse of Irish Orientalism within Ireland's complex colonial heritage.
Antimalarial Drugs I
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