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Tells you how to penetrate profitable international markets & how to get the information & assistance you need to get started. Discusses export strategy, market research, financing, customs benefits, product packaging & much more. Appendix features glossary, & U.S. & overseas contacts for major foreign markets. Published in cooperation with Federal Express. Illustrated.
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This book contains all the factual, technical, and resource information anyone would need to successfully market and establish a food manufacturing business. It covers such topics as choosing a food product, developing that product,legal and economic aspects of the food marketing business, successful marketing, advertising, packaging, and food safety. It is a must for the would-be entrepreneur!
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