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What would you do to save your child? When Vera Twomey's daughter Ava was diagnosed with Dravet Syndrome, a rare form of epilepsy that causes multiple seizures a day, the family's life was thrown into chaos. Where they hoped to find treatment and support in the medical system, they found only frustration. The only medication that would have any effect on Ava's condition is a form of medicinal cannabis that was unavailable in Ireland. Thus began the family's fight to alleviate their daughter's suffering and give her a chance at life. Faced with an intransigent system and political establishment, Vera's campaign eventually culminated in her decision to walk from Cork to Leinster House in Dublin in protest to ask health minister Simon Harris for help in person. For Ava tells the story of the campaign for Ava's medication and the family's move to the Netherlands in order to legally access the medication that would save her life. It also pays tribute to the people who helped Vera achieve her goal. Above all, this is a moving story about the lengths a parent will go to for their child's health and happiness.
One of AVA's most successful publications, Composition teaches the formal elements of how to organize space within the photographic frame and apply composition in real-world situations.
Introduces students to the various aspects of the graphic design. This title provides a fresh introduction to the key elements of the discipline and looks at the following topics: design thinking, format, layout, grids, typography, colour, image and print and finish.
Photography FAQs- Exposure covers every aspect of exposure in photography, from explaining the basics of aperture and shutter speed to resolving difficult lighting conditions, environments and weather, and breaking the rules to create special effects. It offers detailed responses to key, reader-defined questions drawn from photographic workshops, consumer press and Internet forums. As such, it is an invaluable and handy reference. The Photography FAQs series is a comprehensive, pocket-size reference for the amateur photographer in the field (or the studio). Each title is formulated as an encyclopaedia of 50 questions and answers covering every aspect of the key photography subjects that come up again and again, including genres such as landscape, portraiture and travel and shooting in monochrome. Each topic is supported by lively, accessible text, inspirational images and clear, easy-to-navigate design that makes this series a quick-and easy reference.
After a decade of catching up with technology, modern illustration is digitally literate and full of stylistic attitude. Today's illustrators work across a broad range of traditional skills and software and are much in demand. Recognising illustration as a freelance profession, The Fundamentals of Illustration explains best working practices appropriate to all industry sectors, including how to market and promote work effectively. It also includes a useful section on copyright and the legalities of selling work. Accompanied by engaging visuals and examples from the world of professional illustration, The Fundamentals of Illustration offers a unique and comprehensive insight into the world of professional illustration.
Basics Design: Design Thinking is an introduction to the process of generating creative ideas and concepts used by designers in order to start the process that leads to a finished piece of work. This focus on ideas and methods favours a useable approach to design as a problem-solving activity. This is supported by practical work examples and case studies from leading contemporary design studios, accompanied by concise descriptions, technical expansions and diagrammatic visualisations. Basics Design: Design Thinking teaches the generation of ideas as a practical skill, vital to the creation of successful design.
Addresses the practical and aesthetic considerations of layout such as where and how the content will be viewed, whether the format is a magazine, website, television graphic or bottle of bubble bath. This book will prove indispensable to anyone wishing to acquire a thorough knowledge of the principles of layout as used in modern design. Through the considered application of these principles a more balanced and effective design can be achieved.
Designed to give readers a broad understanding of the stages and methodologies used in the marketing process, this book includes case studies and historical references relevant to the development and growth of marketing concepts practiced today.
A revealing guide to the numerous terms associated with the art of illustration. The book has been designed for art students, aspiring and professional illustrators and all those interested in this constantly evolving discipline.--Publisher.
Explains the concepts of online marketing, features the trends that will inspire new ideas in the future, and profiles some of the companies and individuals who developed innovative ideas that changed the field.