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For Ava
What would you do to save your child? When Vera Twomey's daughter Ava was diagnosed with Dravet Syndrome, a rare form of epilepsy that causes multiple seizures a day, the family's life was thrown into chaos. Where they hoped to find treatment and support in the medical system, they found only frustration. The only medication that would have any effect on Ava's condition is a form of medicinal cannabis that was unavailable in Ireland. Thus began the family's fight to alleviate their daughter's suffering and give her a chance at life. Faced with an intransigent system and political establishment, Vera's campaign eventually culminated in her decision to walk from Cork to Leinster House in Dublin in protest to ask health minister Simon Harris for help in person. For Ava tells the story of the campaign for Ava's medication and the family's move to the Netherlands in order to legally access the medication that would save her life. It also pays tribute to the people who helped Vera achieve her goal. Above all, this is a moving story about the lengths a parent will go to for their child's health and happiness.
The Publishing Business
Publishing is undergoing a sea change. Technology has transformed the relationship between writers and readers and many people suspect that publishing as we know it can't survive. And yet, publishing remains a popular career choice for many creative graduates. The Publishing Business is an invaluable guide to understanding what book publishing is and what it might become. Using popular and current examples, Kelvin Smith demonstrates that to succeed, publishers must prove their commitment to producing accurate, attractive and well edited content, their ability to innovate pioneering digital technologies and their dedication to promoting their titles to new audiences. If your ambition is to succeed in the world of publishing, owning a copy of The Publishing Business is a must. Ideal for students wanting to discover which part of the publishing process is for them, and all those who wish to fully grasp the debates and industry developments revolutionising publishing today.
Basics Advertising 02: Art Direction
Art Direction examines the key techniques, approaches and 'secrets' involved in the development of creative advertising concepts. Mahon provides tips on how to use surprise, simplicity, provocation and visual drama to communicate the advertising message. The book examines the process of visualizing and exploring different ideas, and discusses the use of moving image, photography, illustration and typography to realize these ideas. It also explores the use of different advertising media, from traditional formats to new and alternative channels of communication.
Basics Photography 01
One of AVA's most successful publications, Composition teaches the formal elements of how to organize space within the photographic frame and apply composition in real-world situations.
The Fundamentals of Creative Design
Introduces students to the various aspects of the graphic design. This title provides a fresh introduction to the key elements of the discipline and looks at the following topics: design thinking, format, layout, grids, typography, colour, image and print and finish.
The Fundamentals of Creative Design
The Fundamentals of Creative Design (second edition) is an update to the popular first edition of the same name, in which Gavin Ambrose and Paul Harris introduce students to the various aspects of the graphic design. This volume provides a fresh introduction to the key elements of the discipline and looks at the following topics: design thinking, format, layout, grids, typography, colour, image and print and finish. This updated edition includes new and revised content and images, giving the volume a more contemporary feel.
Basics Film-Making 01: Producing
Basics Film-Making 01: Producing introduces the reader to the role of the producer. It explores the production of drama, documentary and magazine pieces, identifying the skills and knowledge required to engage with the industry. The book examines the many facets of the producer's role, giving a dynamic overview of the realities of producing film today, and exploring the entire process from development through to post-production and distribution.
Fashion Design
Gids voor studenten modeontwerpen.
Basics Product Design 01: Idea Searching
Basics Product Design- Idea Searching advocates a step-by-step approach to generating ideas and brainstorming. The author encourages an open mind in the development of ideas and teaches the reader to always question convention. The text is accompanied by a variety of case studies and examples of work taken from the best of contemporary product design.
An Advanced Guide to Digital Photography
An Advanced Guide to Digital Photography aims to unravel the complex world of digital imaging whilst also focusing on the images themselves. The time-honoured basics of composition, line and form remain fundamental but the new techniques, tools and materials of digital photography allow far greater control and expression then ever before. This book, the fourth in the Digital Photography series, is ideal for the enthusiast or professional, not just for the inspirational ideas it contains but as a source of reference for the future, when new approaches are sought or older ones revisited. This book will prove invaluable for anyone wishing to develop their skills from an intermediate level in di...
