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One of AVA's most successful publications, Composition teaches the formal elements of how to organize space within the photographic frame and apply composition in real-world situations.
The Fundamentals of Creative Photography offers a comprehensive introduction to the world of applied creative photography. It is concerned with photography in a professional context – images that are to be used in the fulfilment of a brief, rather than those created solely for self-expression. Creativity is important, but must be focused on meeting the client’s needs.The book explores the principles that underpin the discipline, guiding the reader though the practical considerations involved in executing the perfect shot. It includes guidance on acquiring and developing new skills, the practice of self-promotion and self-administration, and a discussion of the image workflow.
The Visual Dictionary of Photography provides clear definitions of key terms and concepts, backed up by hundreds of illustrative examples. Covering practical terms, it deals with the terminology of both digital and traditional photography. David Präkel has produced an invaluable resource for anyone interested in photography, lens-based media and related visual arts. This book serves not only to explain terms and words but also acts as a source of inspiration, encouraging exploration through understanding.Over 250 terms are explained and contextualised, with concise definitions accompanied by illustrations and examples taken from historical and contemporary photography.The dictionary covers analogue terms still in current usage as well as modern digital terminology such as Raw format and High dynamic range. It also defines a wide variety of practical terms, including ISO speed, Backlighting and Noise, as well as conceptual terms and photographic styles, ranging from Photojournalism to Distortion.
Strong images only come about through a combination of technical excellence and thorough composition. While there is plenty of technical advice, photographers often turn to fine-art sources for the so-called 'rules of composition'. This book, however, acknowledges photography's quite different dynamic and offers a contemporary approach to composition more suited to the medium. The second edition of Basics Photography 01: Composition offers a contemporary approach to composition. Its six core chapters cover historical background and personal motivation, formal elements, space and time within the photographic frame and composition in real-world situations. The Basics Photography series, originally published by AVA Publishing, comprises a collection of titles including: Lighting, Composition, Capturing Colour, Post-Production Black & White, Post-Production Colour, Working in Black & White and Exposure. Easily accessible and highly readable, the books clearly explain and explore fundamental photographic concepts; they are fully indexed and illustrated with clear diagrams and inspiring imagery, building to provide an essential introduction to the subject.
'Working In Black & White' covers all aspects of black-and-white photography for both film and digital formats. The books explains basic theory, how colours become greyscale tones and how photographers can learn to 'see' in black-and-white.
Understanding light is fundamental to good photography. How any image is lit will change how the viewer sees and interprets the content. The second edition of Basics Photography 02: Lighting teaches the theory and background of how light 'works', the different types of light and the rules it obeys. Natural light, available light and photographic light sources in the studio are all explained and key guidance given on how to measure, control and use light for the best photographic exposure. With new images and case studies, this edition encourages a bolder and more innovative approach to the use of light in photography.
One of AVA's most successful publications to date, Basics Photography 01: Composition teaches the formal elements of composition, how to organize space within the photographic frame, and how to apply composition in real-world situations. It shows how to create original, compelling images through an active and enquiring approach to composition.
Edited by Robert E. Rakel, MD and David P. Rakel, MD, Textbook of Family Medicine remains your #1 choice for complete guidance on the principles of family medicine, primary care in the community, and all aspects of clinical practice. Ideal for both residents and practicing physicians, it includes evidence-based, practical information to optimize your patient care and prepare you for the ABFM exam. The full-color format features a clean, quick-reference layout that makes it easy for you to put information to work immediately in your practice. You can also access the complete contents online at www.expertconsult.com, plus 30 videos of common office procedures, additional chapters on timely top...
Understanding light is fundamental to good photography. How any image is lit will change how the viewer sees and interprets the content. The second edition of Lighting teaches the theory and background of how light works, the different types of light and the rules it obeys. The book gives guidance on how to measure, control and use light for the best photographic exposure. With new images and case studies, this edition encourages a bolder and more innovative approach to the use of light in photography.