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How do Brains Work?
"I'll bet it will tum out that brains use both mechanisms, in different centers. " Much of my waking life and that of many of my friends is spent racking our brains over how brains work. This book claims that good science is often a form of betting on the outcome of research-the stakes being time and reputation and someone's money. Some scientists, to be sure, claim they avoid leaning this way or that, in the name of keeping an open mind. I recommend making expectations explicit in order to design controls against unconscious influence, formulate alternative outcomes more clearly-and to add zest. Both the immediately upcoming experiment and the expected result of many long years of work by m...
Why We Do What We Do
Practical tools and tips to lead a healthy and productive life The brain is the basis of everything we do: how we behave, communicate, feel, remember, pay attention, create, influence and decide. Why We Do What We Do combines scientific research with concrete examples and illustrative stories to clarify the complex mechanisms of the human brain. It offers valuable insights into how our brain works every day, at home and at work, and provides practical ideas and tips to help us lead happy, healthy and productive lives. • Learn about how your brain functions • Find out how emotions can be overcome or last a lifetime • Access your brain’s natural ability to focus and concentrate • Think creatively The thoughts you have and the words that you speak all have an effect on your neural architecture — and this book explains what that means in a way you can understand.
How Do Brains Work?
"I'll bet it will tum out that brains use both mechanisms, in different centers. " Much of my waking life and that of many of my friends is spent racking our brains over how brains work. This book claims that good science is often a form of betting on the outcome of research-the stakes being time and reputation and someone's money. Some scientists, to be sure, claim they avoid leaning this way or that, in the name of keeping an open mind. I recommend making expectations explicit in order to design controls against unconscious influence, formulate alternative outcomes more clearly-and to add zest. Both the immediately upcoming experiment and the expected result of many long years of work by m...
All the Brains in the Business
The power of gender difference, not gender equality, is a secret source for success. Some smart businesses are starting to wake up to this fact. This book explores why and how. Properly valuing brain gender diversity in the workplace is one of the biggest and largely untapped sources of competitive advantage for modern businesses. Recent advances in neuroscience provide the key to unlocking it. Modern research shows that there are gender-based differences in the brain – it’s just not as simple as a binary between a ‘male brain’ and ‘female brain’. In fact, our brains are like a mosaic where many of the tiles are available in thousands of shades on a spectrum between pink and blue...
A Toolkit for Modern Life
'Emma has a unique way of cutting through to the heart of the issues we all face day-in-day-out. There isn't another book out there like this and it should be a mandatory read for anyone with a brain.' - Anna Whitehouse, founder of Mother Pukka In this warm, wise book, clinical psychologist Dr Emma Hepburn (Instagram's @thepsychologymum) introduces her proven and practical tools for taking care of your mental and emotional wellbeing every day. Using her trademark illustrations, Dr Hepburn (aka @thepsychologymum) shines a welcome ray of light into the neglected corners of your brain. From identifying what triggers unhappy thoughts to overcoming the fear of making mistakes, A Toolkit for Moder...
Emotion Explained
What produces emotions? Why do we have emotions? How do we have emotions? Why do emotional states feel like something? This book seeks explanations of emotion by considering these questions. Emotion continues to be a topic of enormous scientific interest. This new book, a successor to 'The Brain and Emotion', (OUP, 1998), describes the nature, functions, and brain mechanisms that underlie both emotion and motivation. 'Emotion Explained' goes beyond examining brain mechanisms of emotion, by proposing a theory of what emotions are, and an evolutionary, Darwinian, theory of the adaptive value of emotion. It also shows that there is a clear relationship between motivation and emotion. The book also examines how cognitive states can modulate emotions, and in turn, how emotions can influence cognitive states. It considers the role of sexual selection in the evolution of affective behaviour. It also examines emotion and decision making, with links to the burgeoning field of neuroeconomics. The book is also unique in considering emotion at several levels - the neurophysiological, neuroimaging, neuropsychological, behavioural, and computational neuroscience levels.
Delphi Collected Works of Sabine Baring-Gould (Illustrated)
The Reverend Sabine Baring-Gould was a late Victorian novelist, antiquarian and eclectic scholar. He is remembered particularly as a writer of famous hymns, notably, ‘Onward, Christian Soldiers’. He was a prolific author of diverse subjects, producing over 200 books by the time of his death at the age of ninety. Among his most enduring works are his seminal ghost stories, revealing the author’s interest in occult studies. This comprehensive eBook presents Baring-Gould’s collected works, with numerous illustrations, many rare texts digitised for the first time, informative introductions and the usual Delphi bonus material. (Version 1) * Beautifully illustrated with images relating to ...
Sell Like Titans
Do You Want to Learn the Marketing Principles of World Class Marketers and Translate Them Into Marketing Tactics That Will Get You Results You Can Be Proud Of? You can master the art of sales and marketing, but you can only do it if you understand the psychology of persuasion, marketing, motivation, choice, advertising and branding. This book teaches you Everything you need to know to transform your business into a top-notch operation. It reveals the everyday rules and power of the marketing tactics, routines, the million dollar habits of billionaires and world-class performers and marketers - how they get their messages across, who they are trying to attract, and why - The simple path to we...
Essential Novelists - S. Baring-Gould
Welcome to the Essential Novelists book series, were we present to you the best works of remarkable authors. For this book, the literary critic August Nemo has chosen the two most important and meaningful novels of S. Baring-Gould wich are In the Roar of the Sea and Arminell. S. Baring-Gould was an Anglican priest, hagiographer, antiquarian, novelist, folk song collector and eclectic scholar. His bibliography consists of more than 1240 publications, though this list continues to grow. Novels selected for this book: - In the Roar of the Sea. - Arminell.This is one of many books in the series Essential Novelists. If you liked this book, look for the other titles in the series, we are sure you will like some of the authors.
