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E-Selling
The sales function is the front-line of any business. Keeping up with the latest sales techniques is essential, as well as ensuring you have a motivated, incentivised and focused sales team well-versed in the basics of selling, from identifying new prospects and getting repeat business to closing the deal. This module gives essential insight into all the key sales drivers such as account management, handling complex sales, selling services, FMCG selling, customer relationships and self-development for sales people.
The Capstone Encyclopaedia of Business
The business world has changed beyond all recognition in recent years. New skills, insights, tools, technologies and best practice have emerged. The Capstone Encyclopaedia of Business brings all of this progress together, distilling the facts and essential information into one single volume. It represents the most up-to-date, authoritative and accessible guide to the modern business world available, providing a gateway to the state of the art in marketing, finance, strategy, leadership, people management and beyond. The Capstone Encyclopaedia of Business is organized alphabetically into over 1,000 entries covering the whole spectrum of business and management including: business terms - conc...
FMCG Selling
The sales function is the front-line of any business. Keeping up with the latest sales techniques is essential, as well as ensuring you have a motivated, incentivised and focused sales team well-versed in the basics of selling, from identifying new prospects and getting repeat business to closing the deal. This module gives essential insight into all the key sales drivers such as account management, handling complex sales, selling services, FMCG selling, customer relationships and self-development for sales people.
Global Sales
The sales function is the front-line of any business. Keeping up with the latest sales techniques is essential, as well as ensuring you have a motivated, incentivised and focused sales team well-versed in the basics of selling, from identifying new prospects and getting repeat business to closing the deal. This module gives essential insight into all the key sales drivers such as account management, handling complex sales, selling services, FMCG selling, customer relationships and self-development for sales people.
Managing Training and Development Finance
Effective Training & Development is essential if you are tocontinuously get the best from your people and extend the knowledgeshelf-life of your company. This module explores the vast array ofoptions available to the HR function including on-the-job learning,formal management education, coaching and mentoring.Cost-effectiveness and measurable payback are also dealt with ascornerstones of any training and development activity.
Environmental Ethics
Through a series of multidisciplinary readings, Environmental Ethics: The Big Questions contextualizes environmental ethics within the history of Western intellectual tradition and traces the development of theory since the 1970s. Includes an extended introduction that provides an historical and thematic introduction to the field of environmental ethics Features a selection of brief original essays on why to study environmental ethics by leaders in the field Contextualizes environmental ethics within the history of the Western intellectual tradition by exploring anthropocentric (human-centered) and nonanthropocentric precedents Offers an interdisciplinary approach to the field by featuring seminal work from eminent philosophers, biologists, ecologists, historians, economists, sociologists, anthropologists, nature writers, business writers, and others Designed to be used with a web-site which contains a continuously updated archive of case studies: environmentalethics.info
Management Development
Effective Training & Development is essential if you are tocontinuously get the best from your people and extend the knowledgeshelf-life of your company. This module explores the vast array ofoptions available to the HR function including on-the-job learning,formal management education, coaching and mentoring.Cost-effectiveness and measurable payback are also dealt with ascornerstones of any training and development activity.
Leadership Styles
Fast track route to mastering effective leadership styles Covers the key areas of leadership styles, from developing a style to suit the situation and organizational type to cross-cultural issues and the new interest in 'servant leadership' Examples and lessons from some of the world's most successful leaders, including David Simon and John Browne, Konosuke Matsushita and Herb Kelleher, and ideas from the smartest thinkers, including Manfred Kets de Vries, Ed Schein, Gareth Jones and Bob Goffee, Ken Blanchard and John Adair Includes a glossary of key concepts and a comprehensive resources guide
Account Management
The sales function is the front-line of any business. Keeping up with the latest sales techniques is essential, as well as ensuring you have a motivated, incentivised and focused sales team well-versed in the basics of selling, from identifying new prospects and getting repeat business to closing the deal. This module gives essential insight into all the key sales drivers such as account management, handling complex sales, selling services, FMCG selling, customer relationships and self-development for sales people.
Developing Teams
Effective Training & Development is essential if you are to continuously get the best from your people and extend the knowledge shelf-life of your company. This module explores the vast array of options available to the HR function including on-the-job learning, formal management education, coaching and mentoring. Cost-effectiveness and measurable payback are also dealt with as cornerstones of any training and development activity.
