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Into the Metaverse
An illuminating insight into the Metaverse - what it is, how it works, and why it will soon be playing a major role in business, technology and society. In Into the Metaverse, Cathy Hackl, a globally recognized futurist and one of the world's first Chief Metaverse Officers, shares her insights on what companies need to do to harness the next iteration of the internet - the metaverse. In this book you'll find a wealth of information on issues such as: - What is the metaverse and what it means for your brand, organization or company - How to make money in the metaverse through understanding the underlying concepts behind it such as gaming, synthetic media, spatial computing and artificial inte...
Summary of Cathy Hackl, Dirk Lueth & Tommaso Di Bartolo's Navigating the Metaverse
Please note: This is a companion version & not the original book. Sample Book Insights: #1 The metaverse is constantly changing, and its terminology is evolving. It’s important to keep up with its evolutions and definitions to understand it better. #2 5G, artificial intelligence, and augmented reality are the technologies that will be used in the metaverse. 5G is said to be fast enough for technology companies to deliver more data with less latency or quality degradation. #3 Crypto wallets store people's crypto assets. Decentralized applications, or dApps, are software platforms that store a person's crypto assets. DeFi is an umbrella term for financial services on public blockchains. #4 The metaverse is the next generation of consumer engagement, an immersive experience with a self-sustaining, community-driven economy at its center. It's a new digital reality for consumers that empowers joint value creation: to build empathy with brands by becoming part of the product rather than being the target of advertising.
Tech Humanist: How You Can Make Technology Better for Business and Better for Humans
Technology drives the future we create. But are we steering that technology in directions that create that future in the best way, for the most people? In her new book
Navigating the Metaverse
Jump into the metaverse to connect with consumers and explore endless opportunities Like the Internet before it, the metaverse is a virtual space bringing people, companies, and products together in both digital and real environments to create new economic opportunities. The groundwork is already laid. People and organizations jumping in are gaining invaluable experience, meeting customers, developing revenue streams, and even shaping metaverse culture. In Navigating the Metaverse: A Guide to Limitless Business Possibilities in a Web 3.0 World, a team of Silicon Valley thought leaders delivers a groundbreaking discussion of how to find the right opportunities in this fast-moving universe. Yo...
Own your story. Or someone else will.
Some people still experience personal branding as a show of ego. Which it can be. Most people see personal branding as a tool for business growth and wealth, which it is. But there are more fulfilling reasons to engage in the process of personal branding like building intellectual legacy and becoming a brave new human. If you want to engage in building a legacy, but not want to be blindsided by aspects like fame and hunt for money, then this is the book on personal branding you need. It offers you the complete range of what it can mean to you, not only the social media aspect. 'With this book, ianka succeeds in describing personal branding on a strategic level. ianka's broad professional bac...
Spatial Computing
The next phase of the internet—multimodal, vision-enabled AI that will transform society Written by Irena Cronin, renowned consultant in the immersive space, and Cathy Hackl, globally recognized tech & gaming executive, futurist, and speaker, Spatial Computing: An AI-Driven Business Revolution reveals exclusive insider knowledge of what's happening today in the convergence of AI and spatial computing. Spatial Computing is an evolving 3D-centric form of computing that uses AI, Computer Vision, and extended reality to blend virtual experiences into the physical world, breaking free from screens into everything you can see, experience, and know. Spatial Computing: An AI-Driven Business Revolu...
The Extended Reality Blueprint
Follow a tried-and-tested approach to integrating augmented and virtual reality into your business The Extended Reality Blueprint focuses on design for non-gaming or gaming adjacent applications in extended reality (XR), including augmented and virtual reality. Author Annie Eaton is a leading producer of immersive content in the XR space. Many of Annie's clients come to her with the same questions, often not knowing where to begin as they seek to implement extended reality solutions into their business. This book presents the discovery and product development process through an immersive technology lens. You will walk through the XR production process and learn how to apply this technology d...
Metaversed
Understand the coming metaverse—and discover how to look past the hype and harness the future of technology. Metaversed is an insightful discussion and analysis of the next, rapidly approaching technological revolution. The authors deliver a compelling new exploration of how the metaverse and emerging technologies combine to define our collective future. In addition to identifying the business opportunities, the book pulls back the curtain on major safety and privacy issues that will arise and the expected shifts in both our private and social spheres. In the book, you'll understand: How multiple industries will be changed and challenged in a 3D spatial world and how to navigate the future...
The Metaverse: And How It Will Revolutionize Everything
INTERNATIONAL BESTSELLER — United States, Canada, United Kingdom, and China (Wall Street Journal, Associated Press, Nielsen Bookscan, Publishers Weekly, USA Today, Toronto Star, Globe & Mail, BookNet Canada, Bookseller.com, Bookdao/Nielsen, JD, DangDang) Tim Sweeney (CEO of Fortnite-maker Epic Games): “Matthew Ball’s essays have defined, analyzed, and inspired the Metaverse for years. His book is an approachable and essential guide to the strategic, technical, and philosophical foundations of this new medium.” Derek Thompson (Atlantic staff writer and national best-selling author of Hit Makers): “This book feels like a rare achievement: a definitive statement about an emerging phen...
