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The Emerald Handbook of Entrepreneurship in Tourism, Travel and Hospitality
This book is a practical handbook for entrepreneurship in tourism related industries. The book will provide students and prospective entrepreneurs with the knowledge, know-how and best practices in order to assist them in planning, implementing and managing business ventures in the field of tourism.
Maximizing Commerce and Marketing Strategies through Micro-Blogging
The Internet is quickly becoming a commonly used tool for business-customer interaction. Social media platforms that were once typically reserved for personal use are now becoming a vital part of a business’s strategy. Maximizing Commerce and Marketing Strategies through Micro-Blogging examines the various methods and benefits of using micro-blogs within a business context, bringing together the best tools and tactics necessary to properly incorporate this approach. Highlighting current empirical research and insights from various disciplines, this book is an essential reference source for academics, graduate students, social media strategists, and business professionals interested in the positive use of social media in business environments.
Urban Transport XXIV
Providing a collection of research works on the continuing requirement for better urban transport systems, this volume consists of papers presented at the 24th International Conference on Urban Transport and the Environment. The need for better urban transport systems and for a healthier environment has resulted in a wide range of research originating from many different countries. These studies highlight the importance of innovative systems, new approaches and original ideas, which need to be thoroughly tested and critically evaluated before they can be implemented in practice. Moreover, there is a growing need for integration with telecommunications systems and IT applications in order to ...
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The Handbook of Managing and Marketing Tourism Experiences
The planning, design, management and marketing of experiences for tourism markets is a major challenge for tourism destinations and providers in a globalized and highly competitive market. This book bridges the gap in contemporary literature by carefully examining the management and marketing of tourism experiences.
Culture and Tourism in a Smart, Globalized, and Sustainable World
This book gathers the proceedings of the 7th International Conference, with the theme “Culture and Tourism in a Smart, Globalized and Sustainable World,” held on Hydra Island, Greece, on June 17–19, 2020, published with the support of the International Association of Cultural and Digital Tourism. Highlighting the contributions made by numerous writers to the advancement of tourism research, this book presents a critical academic discourse on sustainable practices in the smart tourism context, improving readers’ understanding of, and stimulating future debates in, this critical area. In addition to the knowledge economy and the concept of smart destinations, the book addresses new modes of tourism management and development, as well as emerging technologies, including location-based services, the Internet of things, smart cities, mobile services, gamification, digital collections and the virtual visitor, social media, social networking, and augmented reality.
Handbook of the Birds of the World: Jacamars to woodpeckers
All manner of information about birds is presented. Following each lengthy description are full-color plates of typical members of each species with range-pattern maps for each family's genus and species.
