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Tourism and Public Policy
Provides a dynamic introduction to the processes by which government tourism policy is formed. Key factors which influence tourism policy making are presented and include the effect of tourism organisations on policy, values in the tourism policy-making process, the role of interest groups, aspects of power in policy making, and evaluating tourism policy.
Hallmark Tourist Events
A recognized authority in the field, the author details the history and defines the role of hallmark events--ranging from cultural festivals to Olympic Games--focusing on their relationship to tourist development and marketing. Considers planning implications and their importance as major income generators. Tackles marketing questions and provides a workable strategy for the design and management of hallmark events that is full of sound, practical advice based on global experience.
Understanding and Managing Tourism Impacts
This book discusses the complexity of understanding how tourism impacts the world and how the world impacts tourism – from the global scale to the local and individual scale.
Nordic Tourism
Tourism is an increasingly important industry in the Nordic countries (Denmark, Finland, Iceland, Norway and Sweden) that is integral to economic, social and sustainable development. Nordic Tourism is the first comprehensive and accessible introduction to tourism in the region and also includes case studies from leading Nordic researchers on specific destinations, attractions, resources, concepts and issues.
Tourism
'Tourism' helps provide an understanding of the contemporary forces shaping tourism in a manner that connects the field to broader policy and scientific debate that is approachable by students of tourism at all levels. Issues are examined in terms of key concepts of contemporary social and environmental studies.
Tourism Planning
This work examines key concepts and emphasises primary themes of tourism planning. It examines the forces which drive planning, and how tourism is integrated into existing social, economic, natural, business and political environments.
Tourism and Climate Change
'Tourism and Climate Change: Impacts, Adaptation and Mitigation' is provides a comprehensive overview of the theory and practice of climate change and tourism at the tourist, enterprise, destination and global scales.
Wine Marketing
This is a practical guide to the specific issues that affect the marketing of wine at an international level. The author covers theory and the results of research but the focus is on the nuts and bolts of marketing based on case studies.
Tourism and Innovation
Tourism is often described as an industry with high growth rates, and it is subject to radical change in how it is produced and consumed. However, there is still a relatively poor understanding of how such changes are brought about – that is, through innovation. This book is the first to provide a comprehensive review of innovation in tourism, while also considering how tourism itself contributes to innovative local, regional and national development strategies. This timely book places tourism innovation in the context of current academic and policy concerns relating to knowledge, competition, and the management of change. A substantial introductory chapter provides an overview of what mak...
Tourism and Politics
This book explores the political significance of tourism. It discusses the implications of different political theories on how we perceive the politics of tourism and examines the relationships between the political aspects of tourism at different levels of analysis.
