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The Future of Responsible Management Education
Business schools have been criticized for several things, such as lacking relevance, a too weak ethics orientation, dated paradigms, or commercialization. Simultaneously, there has been much positive change and accelerated dynamics toward forming future-ready companies and graduates. This book outlines how to better understand and master the digital transformation challenge. It is essential that business school deans, program directors, and faculty members embrace new opportunities to bring the UN-backed Principles of Responsible Management Education (PRME) to life successfully. Part of the Humanism in Business series, this book constitutes a valuable resource for leaders in universities and business schools, as well as individual faculty members aspiring to optimize how they respond to digital transformation. It can also be of use to those studying responsible management education, leadership and business ethics more generally.
Marketing Challenges in a Turbulent Business Environment
Edited in collaboration with the Academy of Marketing Science, this book contains the full proceedings of the 2014 Academy of Marketing Science World Marketing Congress held in Lima, Peru. The key challenge for marketers during the last two decades has been assuring high satisfaction and strong customer loyalty. Today, consumers’ ever-changing desires, instantaneous communication through social media and mobile technology and an unstable global economic climate all come together to stir up market turbulence. This volume explores how traditional and modern marketing practices facilitate development of new and innovative products, help create increased product/service differentiation, ensure...
Sostenibilidad en las pymes de América Latina y el Caribe
La contribución al desarrollo sostenible no es un compromiso que solo se limita a gobiernos u organizaciones de países desarrollados o a grandes compañías multinacionales, es responsabilidad de todos y cada uno de los integrantes de la sociedad, razón por la cual nos propusimos en este libro presentar la situación de las micro, pequeñas y medianas empresas de la región de América Latina y el Caribe en términos de sostenibilidad corporativa. Los resultados aquí expuestos representan las prácticas de 1.500 empresas de ocho países de la región, entre los que se encuentran Argentina, Chile, Colombia, Ecuador, México, Perú, Puerto Rico y Trinidad y Tobago, las cuales fueron analiz...
Monetary Wisdom
Money is the instrument of commerce and a measure of value. Globalization has created economic prosperity for citizens around the world. These challenges have changed how people work, live, and do business. Monetary Wisdom: Monetary Aspirations and Decision-Making presents an excellent collection of innovative and a multi-cultural view of how money has affected decision making not only at an individual level but at organizational level. This book discusses the powerful motivators of money and the connection to ethical decision-making both in organizations and social life. Examines how monetary values frame everyday decisions Provides an innovative and cross-cultural view of monetary decisions Reviews how monetary values affect behaviors in leadership and organizations
The Dynamics and Challenges of Tetranormalization
This volume continues the collaboration between the RMC book series and the French management research think tank ISEOR (Socio-Economic Institute for Firms and Organizations). Those familiar with Henri Savall’s and his colleague Véronique Zardet’s earlier work on the socio-economic theory of organizations will recognize their assessments of organizational dysfunctions and hidden costs – but in a different context. In their current work, the emphasis is on the tensions created by the wider environment – the idea of tetranormalization – and how those tensions shape and influence organizational life. Drawing on a wide range of examples from the news media and popular press, Savall an...
Assessing the Different Roles of Marketing Theory and Practice in the Jaws of Economic Uncertainty
This volume includes the full proceedings from the 2004 Academy of Marketing Science (AMS) Annual Conference held in Vancouver, Canada, entitled Assessing the Different Roles of Marketing Theory and Practice in the Jaws of Economic Uncertainty. It include papers aimed to create awareness of the issues, trends, and advances associated with current marketing theories and practices. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses ...
Socio-Economic Approach to Management Treatise
The result of half a century of research and experimentation in economics and management, this Treatise is intended for management practitioners. Socio-economic management (SEAM) makes the demands of humanism in professional life and sustainable economic prosperity compatible. It is illustrated with numerous cases from 2,150 companies and organizations from a wide variety of sectors and presents observed and measured results. Most of these chapters are written jointly by managers or executives of companies and organizations, and scholars or consultants involved in the pilot actions. This book is the work of 193 authors, from 16 countries and 4 continents, practitioners or academics in manage...
Organizational Change and Global Standardization
Organizational Change and Global Standardization: Solutions to Standards and Norms Overwhelming Organizations takes an organizational change approach to the overflow of standards and norms, looking at how to deal effectively and ethically with four kinds of standards and norms businesses face when they go global: (1) accounting & finance (2) international & world trade,(3) social and (4) safety & quality & environment. It is part of a larger problem faced by not only business, but every sort of organization - how to live with the epidemic of standards and norms, often in conflict, many just unnecessary, and a few that are quite helpful and important. There are good reasons to have Internatio...
Humanistic Management
This book presents a humanistic science-based framework for management, promoting an ethical and responsible approach to addressing current global societal problems.
Marketing in Transition: Scarcity, Globalism, & Sustainability
This volume includes the full proceedings from the 2009 World Marketing Congress held in Oslo, Norway with the theme Marketing in Transition: Scarcity, Globalism, & Sustainability. The focus of the conference and the enclosed papers is on marketing thought and practices throughout the world. This volume resents papers on various topics including marketing management, marketing strategy and consumer behavior. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research and practice. Among its services to members and the community at large, the Academy offers co...
