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New Business Frontiers in the Metaverse
The metaverse has emerged as an influential force, beckoning entrepreneurs to navigate uncharted territories. Platform and gaming companies strategically position themselves to take advantage of the metaverse's potential, indicating that this shift transcends mere trendiness. The metaverse isn't confined to the realms of conceptuality or viral discussions anymoreit signifies a monumental revolution poised to reshape society and humanity at large. As entrepreneurs fervently adopt artificial intelligence, an unprecedented wave of creativity ensues, redefining the very fabric of business. Yet, with this surge comes a cascade of myths and challenges that shape the metaverse's entrepreneurial l...
Sustainability Development through Green Economics
This volume examines sustainable finance, green tourism, green marketing as a tributary towards sustainable development. The multidisciplinary chapters traverse the power of economic as well as financial policy, green investment, green insurance as well as green infrastructural development to ensure sustainable development.
Cases on the Resurgence of Emerging Businesses
The global economy of the 21st century is characterized by increased complexities, interconnectedness, velocity, transparency, and power diffusion. Successful businesses create distinct business strategies for operating in emerging countries from those they employ at home and frequently produce new ways to put those strategies into practice. Over the past ten years, developing nations have opened up their markets and experienced fast growth, but businesses still find it difficult to gather accurate data about consumers. Cases on the Resurgence of Emerging Businesses establishes the application of the various multidisciplinary ways to conduct business and creates applied case studies to defin...
Building Organizational Resilience With Neuroleadership
In today's landscape of leadership and management, a pressing issue confronts professionals at all levels. Traditional leadership paradigms, including emotional intelligence, are proving insufficient in meeting the demands of the dynamic professional environment. Leaders, both aspiring and experienced, grapple with the challenge of establishing deeper, more meaningful connections in both personal and professional spheres. What exacerbates this issue is the lack of awareness regarding the untapped potential residing at the intersection of neuroscience, cognitive psychology, and social sciences. Building Organizational Resilience With Neuroleadership serves as a beacon of knowledge and a solut...
Smart Technologies and Innovations in E-Business
Under the conditions of the Fifth Industrial Revolution, there appears e-business 5.0, a new model of entrepreneurship in which humans and artificial intelligence (AI) are not opposed but systematically combined and effectively used. Because the core of e-business 5.0 is intelligent systems, the most important role in its development belongs to the management of technologies and innovations. Smart technologies may supplement or replace human resources in business processes, which involves various options of their combination and distribution of labor. This complicates things and requires a new approach to management in e-business 5.0. Smart Technologies and Innovations in E-Business is devot...
Ethical Marketing Through Data Governance Standards and Effective Technology
Marketing on digital platforms requires critical thinking on data management systems, machine learning methods, and attributes like customer trust, societal ethics, and managing consumer feedback with the utmost utilization of technology in different ways. The pursuit for a unified source of information is fundamental for marketers in digital marketing. Ethical Marketing Through Data Governance Standards and Effective Technology delves into the intricacies of achieving this unity by addressing the challenges and presenting solutions in a structured manner. The book explores the fundamental necessity for an effective data governance strategy. It emphasizes the eradication of silos and the est...
Digital India
This book offers a multidisciplinary resource on digital government, while specifically focusing on its role within the emerging market of India. The Government of India (GoI) is concentrating on transforming India under the Digital India initiative. In order to do so, it has emphasized three core areas: (1) Computing infrastructure as a utility to every citizen; (2) Governance and services on demand; and (3) Digital empowerment of citizens. The chapters in this book address issues surrounding these areas, highlighting concepts such as knowledge societies, urban operations and logistics, issues in managing emergent Information Communication Technologies (ICTs), and also smart analytics for u...
Off-Ramps and On-Ramps
With talent shortages looming over the next decade, what can companies do to attract and retain the large number of professional women who are forced off the career highway? By documenting the successful efforts of a group of cutting-edge global companies to retain talented women and reintegrate them if they’ve already left, Off-Ramps and On-Ramps answers this critical question. Working closely with companies such as Ernst & Young, Goldman Sachs, Time Warner, General Electric and others, author Sylvia Ann Hewlett identifies what works and why. Based on firsthand experience with these companies, along with extensive data that provides the most comprehensive and nuanced portrait of women's career paths, this book documents the actions forward-thinking companies must take to reverse the female brain drain and ensure their access to talent over the long term.
Learning In The Workplace
Learning in the workplace has come of age with the publication of this book. It shows the way for a new level of sophistication in the ways learning and work are treated. And it opens new territory for exploration in the world of learning throughout life. David Boud, University of Technology, Sydney Stephen Billett provides a comprehensive and practical model, well-grounded in theory and research, to guide learning in the workplace. This is a 'must read' for those in vocational education and training. Victoria Marsick, Columbia University Learning does not stop when you leave school or tertiary studies, but continues throughout life. The workplace is now seen as an important learning environ...
