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Language and Cross-Cultural Communication in Travel and Tourism
This new volume illustrates how one of the most rapidly evolving industries in the world—travel and tourism—has transcended its immediate economic concerns and has become a major signifier for cultural patterns and cross-cultural communications. It discusses how the function of language has become the subject of scrutiny in the context of intellectual deliberation vis-à-vis travel and tourism. Drawing on discourse analytics and ethnographic approaches, this volume brings together perspectives from the lived experiences of residents, hosts, and ethnographers to explore the extent to which linguistic and cultural differences are identified, constructed, negotiated, and maintained in tourism encounters.
New Media Landscape in India: Dimensions, Issues, Trends, and Future
Proceedings of International Conference of Media and Communication (ICMC-I) on New Media Landscape in India: Dimensions, Issues, Trends, and Future March 30 – 31, 2023 Organized by School of Media and Communication, Adamas University, Kolkata, West Bengal, India Editors: Sayak Pal Sharmila Kayal Noveena Chakravorty
Evolution of Digitized Societies Through Advanced Technologies
This book provides an understanding of the evolution of digitization in our day to day life and how it has become a part of our social system. The obvious challenges faced during this process and how these challenges were overcome have been discussed. The discussions revolve around the solutions to these challenges by leveraging the use of various advanced technologies. The book mainly covers the use of these technologies in variety of areas such as smart cities, healthcare informatics, transportation automation, digital transformation of education. The book intends to be treated as a source to provide the systematic discussion to the bouquet of areas that are essential part of digitized societies. In light of this, the book accommodates theoretical, methodological, well-established, and validated empirical work dealing with various related topics.
Identity in Northeast Indian Literature
This book provides an in-depth analysis and critical examination of the representation of ethnic, sexual, cultural, and individual identities in selected literary works by contemporary writers from Northeast India. The book explores the complex dynamics of identity construction, sexuality, marginalisation, ethnicity, and belonging in the context of Meghalaya and Northeast India as a whole. The author analyses poetry and prose by Janice Pariat, Anjum Hasan, Kynpham Singh Nongkynrih, and other Khasi writers. These works candidly portray the turmoil afflicting contemporary Meghalaya – from insurgency and ethnic tensions to ecological threats and loss of roots as well as reconciliation, integration, and mutual understanding. Using postmodern and postcolonial literary strategies, the book depicts fluid, heterogeneous, and multifaceted notions of identity in Northeast India. An exploration of ethnicity, belonging, and unbelonging in the Northeastern context, this book presents marginalised voices and liminal spaces. It will be of interest to academics focusing on Indian English literature, postcolonial literature, and South Asian Studies.
Potential Theory in Applied Geophysics
This book introduces the principles of gravitational, magnetic, electrostatic, direct current electrical and electromagnetic fields, with detailed solutions of Laplace and electromagnetic wave equations by the method of separation of variables. Discussion includes behaviours of the scalar and vector potential and the nature of the solutions of these boundary value problems, along with the use of complex variables and conformal transformation, Green's theorem, Green's formula and Green's functions.
Synthesizing and Characterizing Plant-Mediated Biocompatible Metal Nanoparticles
Metal nanoparticles, ranging from 1 nanometer (nm) to 100 nm, possess unique physical, chemical, and biological properties, driving significant scientific and technological advancements. Traditional methods for producing these nanoparticles, such as physical and chemical synthesis, are often costly, time-consuming, and hazardous to health. In response, green synthesis has gained popularity due to its non-toxic, eco-friendly, and cost-effective approach. This method uses plant materials and microorganisms to produce stable, biocompatible nanoparticles. As a result, green synthesis is becoming a promising alternative for the development of metal nanoparticles. Synthesizing and Characterizing P...
Digitization of Economy and Society
This new volume looks at a selection of important issues resulting from the digitization of society, which has fundamentally transformed organizations. These new technological innovations are creating new opportunities as well as new challenges. This volume considers the emerging paradigm of digitization in economy and society, which covers a wide spectrum of digitization processes and consequences, accelerated by the current COVID-19 pandemic, the lockdown scenario, and the increase in digitization by individuals, businesses, and governments. The book explores digital social trends, digital marketing, and the service industry, as well as the societal consequences of technologies and solutio...
Design, Fabrication, and Significance of Advanced Nanostructured Materials
Nanostructured materials are revolutionizing various industries with their unique properties. Yet, researchers and practitioners need help accessing comprehensive and up-to-date literature on their synthesis, characterization, and applications. Existing books often focus narrowly on synthesis methods, overlooking critical aspects such as design, spectroscopic characterization techniques, and diverse applications in electronics, optoelectronics, biomedical devices, and more. This gap in the literature leaves academics, researchers, and industrial scientists needing a comprehensive resource to address their pressing questions and needs in the field. Design, Fabrication, and Significance of Adv...
The Virtual Universe: Exploring VFX, Gaming, and Animation Techniques in Filmmaking
"The Virtual Universe: Exploring VFX, Gaming, and Animation Techniques in Filmmaking" is a comprehensive book for anyone interested in the world of visual effects, gaming, and animation. The book takes readers on a journey through the virtual universe, exploring the latest techniques and tools used in the creation of cutting-edge visual effects, gaming environments, and animated films.
