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It is with great pleasure we introduce the proceeding of the 5th International Conference on Accounting, Management, and Economics (ICAME 2020) on The New Normal Economy. This conference has gathered researchers, academicians, and practitioners who are concerned with the topics, developing policy recommendations towards a better resilience amidst crises. The theme of the 5th International Conference on Accounting, Management, and Economics (ICAME 2020) was “The New Normal Economy: Risk-Based Decision Making in Economics, Management, and Accounting Perspectives”. The sudden and rapid emergence of the New Normal Era, particularly in business industry forces various elements in the society ...
“Buku Ajar Manajemen Pemasaran” adalah sebuah buku yang dapat digunakan oleh dosen dalam melaksanakan kegiatan pembelajaran khususnya Program Studi Manajemen dan bisnis serta beberapa program studi lainya dalam bidang Ilmu Ekonomi, Manajemen dan Bisnis atau terkait lainnya. Buku ini umumnya dapat digunakan sebagai panduan dan referensi mengajar menyesuaikan Rencana Pembelajaran Semester di lingkungan kampus dan lainnya. Secara garis besar, buku ajar ini membahas tentang pengantar manajemen pemasaran, pemasaran realita baru dan Konsep dasar pemasaran, pengembangan strategi dan rencana pemasaran, forecasting demand/ meramal permintaan, riset pemasaran, membangun hubungan dengan konsumen, c...
This text explores both concepts and techniques of marketing for a broad range of service categories and industries. The authors show that different categories of services face distinctive marketing problems and encourage students to analyse useful parallels across a range of service industries. Examples cited include EuroDisney, Singapore Airlines, British Telecom, Lausanne Tourist Office, Federal Express Business Logistics Services and Air BP.
This updated edition of Women in Parliament: Beyond Numbers Handbook covers the ground of women's access to the legislature in three steps: It looks into the obstacles women confront when entering Parliament be they political, socio-economic or ideological and psychological. It presents solutions to overcome these obstacles, such as changing electoral systems and introducing quotas, and it details strategies for women to influence politics once they are elected to parliament, an institution which is traditionally male dominated. The first Women in Parliament: Beyond Numbers handbook was produced as part of IDEA's work on women and political participation in 1998. Since its release in English...
We are delighted to present the proceeding of the 4th International Conference on Accounting, Management, and Economics (ICAME – 2019) held on 25th October 2019 in Makassar, Indonesia. ICAME is an annual agenda of the Faculty of Economics and Business Universitas Hasanuddin. The rapid advancement in the business industry in the industrial revolution 4.0 era brings significant challenges not only to the business environment but also to university as higher education institutions to produce graduates who are able to compete globally as well as to adapt with changes in technology development. This is the background of ICAME – 2019 theme which is “Enlightening Research Paradigm in Business...
buku yang berjudul “Pengembangan Literasi Anak Usia Dini.” Buku ini disusun sebagai panduan bagi siapa saja yang ingin memahami dan menerapkan pembelajaran enam literasi dasar, bukan hanya terbatas untuk kalangan guru atau praktisi pendidikan PAUD. Buku ini diharapkan dapat menjadi referensi yang bermanfaat bagi masyarakat luas dalam menyusun program pembelajaran literasi dasar. Selain membahas konsep-konsep enam literasi dasar, buku ini juga dilengkapi dengan rencana pembelajaran yang memudahkan pembaca untuk mengembangkan metode pembelajarannya sendiri. Penulis mengucapkan terima kasih kepada semua pihak yang telah mendukung penerbitan buku ini dan sangat mengharapkan masukan serta saran dari para pembaca untuk penyempurnaan buku ini di masa mendatang
By providing a comprehensive theoretical framework, this book aims to map the most relevant technologies that have the potential to reshape the retail industry. The authors demonstrate how technology is pushing innovation, and examine how smart technologies can be fruitfully applied both in-store and through digital channels. The aim of the book is to synthesise theory and practice, and provide a richer understanding of new digital opportunities offered by the ‘smart’ experience. An accessible resource for researchers who want to understand this phenomenon as part of their expertise in digital marketing and e-commerce, Smart Retailing also provides insights for practitioners who are experiencing the dramatic effects of new technologies on their retail strategies.
Elke WAGNER, Native Americans on the Net: A Media Sociological Perspective -- Katja SARKOWSKY, "Out of the Belly of Christopher's Ship": Mapping the 'Red Atlantic' and Indigenous Modernity -- Frank SCHULZE-ENGLER, Global History, Indigenous Modernities, Transcultural Memory: World War I and II in Native Canadian, Aboriginal Australian, and Maori Fiction
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COVID-19 has presented huge challenges to governments, businesses, civil societies, and people from all walks of life, but its impact has been highly variegated, affecting society in multiple negative ways, with uneven geographical and socioeconomic patterns. The crisis revealed existing contradictions and inequalities in society, compelling us to question what it means to return to “normal” and what insights can be gleaned from Southeast Asia for thinking about a post-pandemic world. In this regard, this edited volume collects the informed views of an ensemble of social scientists – area studies, development studies, and legal scholars; anthropologists, architects, economists, geograp...