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Data Preparation for Data Mining
This book focuses on the importance of clean, well-structured data as the first step to successful data mining. It shows how data should be prepared prior to mining in order to maximize mining performance.
Business Modeling and Data Mining
Business Modeling and Data Mining demonstrates how real world business problems can be formulated so that data mining can answer them. The concepts and techniques presented in this book are the essential building blocks in understanding what models are and how they can be used practically to reveal hidden assumptions and needs, determine problems, discover data, determine costs, and explore the whole domain of the problem. This book articulately explains how to understand both the strategic and tactical aspects of any business problem, identify where the key leverage points are and determine where quantitative techniques of analysis -- such as data mining -- can yield most benefit. It addres...
Data Mining: Know It All
This book brings all of the elements of data mining together in a single volume, saving the reader the time and expense of making multiple purchases. It consolidates both introductory and advanced topics, thereby covering the gamut of data mining and machine learning tactics ? from data integration and pre-processing, to fundamental algorithms, to optimization techniques and web mining methodology. The proposed book expertly combines the finest data mining material from the Morgan Kaufmann portfolio. Individual chapters are derived from a select group of MK books authored by the best and brightest in the field. These chapters are combined into one comprehensive volume in a way that allows it...
Data Mining Techniques
Many companies have invested in building large databases and data warehouses capable of storing vast amounts of information. This book offers business, sales and marketing managers a practical guide to accessing such information.
Data Profiling
Data profiling refers to the activity of collecting data about data, {i.e.}, metadata. Most IT professionals and researchers who work with data have engaged in data profiling, at least informally, to understand and explore an unfamiliar dataset or to determine whether a new dataset is appropriate for a particular task at hand. Data profiling results are also important in a variety of other situations, including query optimization, data integration, and data cleaning. Simple metadata are statistics, such as the number of rows and columns, schema and datatype information, the number of distinct values, statistical value distributions, and the number of null or empty values in each column. More...
Customer Segmentation and Clustering Using SAS Enterprise Miner, Third Edition
Résumé : A working guide that uses real-world data, this step-by-step resource will show you how to segment customers more intelligently and achieve the one-to-one customer relationship that your business needs. --
The Art of Feature Engineering
A practical guide for data scientists who want to improve the performance of any machine learning solution with feature engineering.
Optimization for Industrial Problems
Industrial optimization lies on the crossroads between mathematics, computer science, engineering and management. This book presents these fields in interdependence as a conversation between theoretical aspects of mathematics and computer science and the mathematical field of optimization theory at a practical level. The 19 case studies that were conducted by the author in real enterprises in cooperation and co-authorship with some of the leading industrial enterprises, including RWE, Vattenfall, EDF, PetroChina, Vestolit, Sasol, and Hella, illustrate the results that may be reasonably expected from an optimization project in a commercial enterprise. The book is aimed at persons working in industrial facilities as managers or engineers; it is also suitable for university students and their professors as an illustration of how the academic material may be used in real life. It will not make its reader a mathematician but it will help its reader in improving his plant.
Guide to Intelligent Data Science
Making use of data is not anymore a niche project but central to almost every project. With access to massive compute resources and vast amounts of data, it seems at least in principle possible to solve any problem. However, successful data science projects result from the intelligent application of: human intuition in combination with computational power; sound background knowledge with computer-aided modelling; and critical reflection of the obtained insights and results. Substantially updating the previous edition, then entitled Guide to Intelligent Data Analysis, this core textbook continues to provide a hands-on instructional approach to many data science techniques, and explains how th...
Enterprise Knowledge Management
This volume presents a methodology for defining, measuring and improving data quality. It lays out an economic framework for understanding the value of data quality, then outlines data quality rules and domain- and mapping-based approaches to consolidating enterprise knowledge.
