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Patients, Doctors and Healers
Recognizing the interplay between biomedicine and indigenous medicine among the Mapuche in Southern Chile, this book explores notions of culture and personhood through the bodily experiences and medical choices of patients. Through case studies of patients in the context of medical pluralism, Kristensen argues that medical practices are powerful social symbol indicative of overarching socio-political processes. As certain types of extreme and violent experiences–known as olvidos–lack a framework that allows them to be expressed openly, they therefore surface as symptoms of an illness, often with no apparent organic pathology. In these contexts, indigenous medicine, thanks to its sensitivity to socio-political contexts, provides a space for articulation and management of collective experiences and suffering among patients in Southern Chile.
The Practice of the Meal
Reflecting a growing interest in consumption practices, and particularly relating to food, this cross disciplinary volume brings together diverse perspectives on our (often taken for granted) domestic mealtimes. By unpacking the meal as a set of practices - acquisition, appropriation, appreciation and disposal - it shows the role of the market in such processes by looking at how consumers make sense of marketplace discourses, whether this is how brand discourses influence shopping habits, or how consumers interact with the various spaces of the market. Revealing food consumption through both material and symbolic aspects, and the role that marketplace institutions, discourses and places play in shaping, perpetuating or transforming them, this holistic approach reveals how consumer practices of ‘the meal’, and the attendant meaning-making processes which surround them, are shaped. This wide-ranging collection will be of great interest to a wide range of scholars interested in marketing, consumer behaviour and food studies, as well as the sociology of both families and food.
The Feel of Algorithms
"This book explores the cultural shift in society that promotes and relies on affectively charged technology relations. Bringing together relatable first-person accounts of what it means to experience algorithms emotionally alongside research developed across anthropology, sociology, media and communication studies, and science and technology studies, The Feel of Algorithms reveals how political-economic processes are felt in the everyday, as we learn about the digital geography of fear and the current lack of collective resources to build algorithmic systems. Minna Ruckenstein builds on the notion that everyday practices are not merely subject to algorithmic logic; rather, people actively r...
Exchanging Human Bodily Material: Rethinking Bodies and Markets
This book addresses the debate usually tagged as being about ’markets in human body parts’ which is antagonistically divided into pro-market and anti-market positions. The author provides a set of propositions about how to approach this and shows a way out of the concrete impasse of it. Assumptions about markets and bodies that characterize this debate are analyzed and described while the author argues that these assumptions are in fact constitutive for exchanges of human bodily material – but in unacknowledged ways. It is concluded that what we need is a different analytical approach to better understand the mechanisms at play when organizations exchange organs, tissues and cells for use in transplantation and fertility medicine.
The Palgrave Handbook of the Anthropology of Technology
This Handbook offers an overview of the thriving and diverse field of anthropological studies of technology. It features 39 original chapters, each reviewing the state of the art of current research and enlivening the field of study through ethnographic analysis of human-technology interfaces, forms of social organisation, technological practices and/or systems of belief and meaning in different parts of the world. The Handbook is organised around some of the most important characteristics of anthropological studies of technology today: the diverse knowledge practices that technologies involve and on which they depend; the communities, collectives, and categories that emerge around technolog...
Consumer Behaviour
La 4è de couv. indique : "Now in its seventh edition, Consumer Behaviour: A European Perspective provides the most comprehensive, lively and engaging introduction to the behaviour of consumers in Europe and around the world. The new slimline edition has 13 chapters, maintaining its breadth of coverage and making it ideal for second- and third-year undergraduates as well as Master's students. The book links consumer behaviour theory with the real-life problems faced by practitioners in many ways: Marketing opportunity, Marketing pitfalls and Multicultural dimensions boxes throughout the text illustrate the impact consumer behaviour has on marketing activities. Consumer behaviour as I see it ...
Metric Culture
Data and metrics play an unmistakably powerful role in today’s society. Over the years, their use has expanded to cover almost every sphere of everyday life. This book provides a critical investigation into what we can call a “metric culture” in which practices of self-tracking and quantification have become more popular than ever before.
The Pentecostal World
The Pentecostal World provides a comprehensive and critical introduction to one of the most vibrant and diverse expressions of contemporary Christianity. Unlike many books on Pentecostalism, this collection of essays from all continents does not attempt to synthesize and simplify the movement’s inherent diversity and fragmented dispersion. Instead, the global flows of Pentecostalism are firmly grounded in local histories and expressions, as well as the various modes of their worldwide reproduction. The book thus argues for a new understanding of Pentecostal and Charismatic movements that accounts for the simultaneous processes of pluralization and homogenization in contemporary World Chris...
Self-Tracking
This book provides an empirical and philosophical investigation of self-tracking practices. In recent years, there has been an explosion of apps and devices that enable the data capturing and monitoring of everyday activities, behaviours and habits. Encouraged by movements such as the Quantified Self, a growing number of people are embracing this culture of quantification and tracking in the spirit of improving their health and wellbeing. The aim of this book is to enhance understanding of this fast-growing trend, bringing together scholars who are working at the forefront of the critical study of self-tracking practices. Each chapter provides a different conceptual lens through which one can examine these practices, while grounding the discussion in relevant empirical examples. From phenomenology to discourse analysis, from questions of identity, privacy and agency to issues of surveillance and tracking at the workplace, this edited collection takes on a wide, and yet focused, approach to the timely topic of self-tracking. It constitutes a useful companion for scholars, students and everyday users interested in the Quantified Self phenomenon.
Truth in Marketing
Can we believe the claims that marketers make? Does truth in marketing matter? Apparently not... Despite the role of regulators, marketing claims are often ruled to be misleading, deceptive or incomplete. Surprisingly, scholars of marketing ethics have devoted little time to this key issue. This may be because although key codes of marketing conduct insist on truthful communications, there is only limited understanding of what truthfulness itself actually entails. This innovative book develops a theory of truth in marketing and discusses the implications for consumers, marketing professionals and policymakers. Focusing on the problem of truth in marketing, it analyses the theory of truth in marketing, and examines the wider significance of marketing truth for society. Using a wide selection of engaging global examples and cases to illustrate this fascinating analysis, this engaging book will provide a provocative read for all scholars and educators in marketing, marketing/business ethics and CSR.
