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Managing Diversity, Innovation, and Infrastructure in Digital Business
In the digital age, consumers have morphed from passive receivers of marketing messages to active suppliers of information about product through various digital media, creating a need for businesses to effectively manage a more diverse and creative range of consumers. Managing Diversity, Innovation, and Infrastructure in Digital Business is a collection of innovative research on new avenues in overall digital infrastructures, digital modern business infrastructures, business automation, and financial aspects of modern businesses. Featuring research on topics such as electronic word-of-mouth strategies, social media marketing, and digital communication, this book is ideally designed for business professionals, managers, and undergraduate and postgraduate business students seeking current research on business in the digital environment.
Business Infrastructure for Sustainability in Developing Economies
Economic growth is one of the primary goals for all countries. There are many factors that contribute to a healthy and stable economy, and studying these emerging methods and techniques can aid in creating sustainable economic growth. Business Infrastructure for Sustainability in Developing Economies is a comprehensive reference source filled with informative discussions on the socio-economic expansion of developing nations. Featuring dynamic topics such as supply chain management, foreign trade deficits, service quality, and sustainable energy solutions, this book is an ideal resource for business managers, practitioners, professionals, and researchers who are interested in discovering the most recent trends and solutions in sustainable economic growth.
GIS Applications in the Tourism and Hospitality Industry
Geographic information systems (GIS) provide information that can be useful across many disciplines. One of these disciplines is the travel and hospitality industry. GIS Applications in the Tourism and Hospitality Industry is a vital scholarly publication that explores the applications of GIS to the leisure travel industry, specifically the importance of GIS in trip planning, online bookings, and location-based services. Highlighting coverage on a wide range of topics such as cultural heritage tourism, geospatial collaborative tourism recommender systems, and decision support systems, this book is geared toward business managers, academicians, researchers, graduate-level students, and professionals looking for current research on the impact of GIS on recreational travel.
Integrating Wind Energy to Weak Power Grids using High Voltage Direct Current Technology
This book is the first of its kind to provide a comprehensive framework for connecting wind farms to weak power grids using High Voltage DC technology. Most onshore wind energy potential is located in areas that are hardly inhabited and the majority of wind energy that is being harnessed by European countries is currently offshore, both sourced from locations that lack the presence of a strong power grid. This book focuses on the many challenges the wind farm industry faces integrating both onshore and offshore wind to ‘weak’ grids using HVDC technology. Through case studies and illustrative examples the author presents a framework for theoretical and mathematical analysis of HVDC technology, its application and successful integration of onshore and offshore wind farms. Presents a unified approach for integrating onshore and offshore wind energy to existing AC systems through MTDC grids; Includes an extensive treatment of onshore wind farms connected to LCC HVDC systems; Provides a comprehensive analysis of offshore wind farms connected to VSC HVDC systems.
Handbook of Research on Promotional Strategies and Consumer Influence in the Service Sector
Economic growth is directly impacted by a multitude of different industries; in recent years, the service industry has emerged as a significant contributor to the global economy. As such, the effective management of this sector has become a widely studied topic. The Handbook of Research on Promotional Strategies and Consumer Influence in the Service Sector is an authoritative reference source for the latest research on emerging methods for innovative service design and delivery, examining how growing customer expectations and global competition has influenced this industry. Featuring quality factors, marketing tools, and the effects of consumer behavior, this publication is ideally suited for researchers, professionals, and academicians actively involved in the service industry.
Tourism Marketing
Tourism Marketing: A Strategic Approachpresents a variety of practical application tools, skills, practices, models, approaches, and strategies that are proving themselves effective in tourism marketing. The volume considers overall infrastructure, socioeconomic conditions, and modern tourism business infrastructure in discussing the efficiency of good strategies and practices and their impact on business and economic growth. Tourism is one of the fastest growing industries, and in the next few decades, it will play a role in many fields, such human resources, national economic growth, and more.
DIGITAL TRANSFORMATION IN EMERGING BUSINESS ENVIRONMENT
The National Level Peer Reviewed Edited Book titled ‘Digital Transformation in Emerging Business Environment’ is a wonderful treatise which concentrates on the efficiency of improved infrastructure and its impact on the socio-economic growth and addresses diverse theme of great importance and relevance to the business, economy and society. This book contains research papers and scholarly articles of the eminent academicians, scholars and researchers in the diverse fields of Business, Finance, Marketing, Management etc. in a highly organised and lucid manner.
Strategic Infrastructure Development for Economic Growth and Social Change
Obtaining the ultimate objective of economic growth depends largely on the availability of infrastructure in the economy. New developments in finance also play an important role in enhancing economic prosperity in a country. Strategic Infrastructure Development for Economic Growth and Social Change explores different avenues of research in the areas of corporate governance, socioeconomic conditions, modern business infrastructure, business automation, strategic financial management, and financial aspects of modern businesses. This reference work discusses practical applications, skills, practices, and strategies involved in economic and business growth, and overall economic development. Academicians, practitioners, professionals, and researchers will benefit from the topics discussed in this book.
Resilient and Sustainable Destinations After Disaster
Resilient and Sustainable Destinations After Disaster presents a multitude of perspectives into the predicaments faced by global destinations during and various crises, examining emerging trends and proposing renewed management solutions and strategies for destinations to rebuild their businesses.
