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Manajemen Pemasaran Jasa
Meskipun bisnis di bidang jasa bersifat tidak terlihat (intangible), tetapi tetap diperlukan analisis untuk mengamati perilaku pasar. Pasar yang selalu berubah menuntut penyesuaian dari dalam dan luar perusahaan untuk memperbaiki kualitas pelayanan secara berkelanjutan terhadap pasar. Berbagai strategi pun digunakan untuk saling bersaing memperebutkan pasar. Buku ini berisi teori-teori manajemen pemasaran jasa, kajian-kajian ilmiah, serta contoh bisnis yang dapat dijadikan referensi bagi para mahasiswa, doesn, dan praktisi di bidangnya.
Manajemen Keuangan untuk Perusahaan (Konsep dan Aplikasi)
Manajemen keuangan berarti bagaimana cara me-manage keuangan untuk hal-hal yang produktif, yang mampu memberikan profit untuk jangka pendek, menengah, dan panjang bagi perusahaan. Buku Manajemen Keuangan untuk Perusahaan (Konsep dan Aplikasi) merupakan kelanjutan dari buku Dasar-dasar Manajemen Keuangan untuk Perusahaan.
Pengembangan Organisasi dan Karier Sumber Daya Manusia
Perilaku manusia diarahkan untuk mencapai tujuan tertentu (goal oriented) dengan kemampuan kerja terbatas, baik fisik, daya pikir, waktu, tempat, pendidikan, dan banyak faktor lain yang membatasi kegiatan manusia. Adanya keterbatasan ini menyebabkan manusia tidak dapat mencapai sebagian besar tujuannya tanpa melalui kerja sama dengan orang lain. Hal ini menjadi dasar penting mengapa manusia selalu hidup dalam berbagai macam organisasi, seperti perusahaan, pemerintah, sekolah, rumah sakit, militer, serikat buruh, perkumpulan-perkumpulan hobi, lembaga-lembaga, dan organisasi bisnis lainnya. Sedangkan, sumber daya manusia sebagai tenaga kerja, atau disebut karyawan, mempunyai tujuan yang ingin ...
Ahok Through Their Eyes
A Biography Book of Basuki Tjahaja Purnama (BTP). This book is a collection of stories about BTP from the views of 51 authors from various backgrounds. This book was conceived as a 51st birthday present for BTP. This book is the english version of Ahok di Mata Mereka.
Pedagogy
This book brings together a diverse range of researchers to profile new pedagogical developments in teaching and learning. This includes pedagogies in the fields of mathematics and science education, literacy, computer supported learning, and specialist fields such as special education, indigenous education, music education and the learning processes and relationships that are evident in many of these fields. The emphasis in this book is on chapters that have a strong evidence-base for the work that is presented. While some will argue that the different fields have their own specific pedagogies, often referred to as pedagogical content knowledge (PCK) (Schulman, 1986), research also indicates that there are many pedagogies that are applicable across different disciplines. Teachers and educators need to be cognisant of how different pedagogies can be applied or used creatively in their own disciplines to promote understanding and learning.
Ugly Ways
Three sisters return to their southern hometown after the death of their difficult, demanding mother, in a novel by the author of Baby of the Family. In life, Esther Lovejoy was an intolerable mother. She raised her daughters with an iron fist, browbeat her husband into submission, and insisted they call her Mudear (an abbreviation of Mother Dear). As adults with successful careers, Betty, Emily, and Annie Ruth have scattered across the country to avoid Mudear’s influence. But now it’s time to lay her to rest, and the Lovejoy sisters have returned to Mulberry, Georgia, to pay their last respects. What they discover is that while Mudear may be dead, she is far from gone. With a large dose of compassion and a generous splash of humor, Tina McElroy Ansa serves up a powerful tale of family secrets and the ways our scars make us stronger. “A voice that is fresh and strong and just quirky enough to stand out from the crowd.” —The Boston Sunday Globe “An entertaining read . . . The author, like a good small-town gossip . . . paints a vivid picture of three bright, beautiful and emotionally scarred African-American sisters.” —Los Angeles Times
36 Questions That Changed My Mind About You
36 questions guaranteed to make two strangers fall head over heels in love with each other? What's not to like. A clever, wry, funny, rom-com. For fans of The Rosie Project. Inspired by the real psychology study popularized by the New York Times and its "Modern Love" column, this contemporary YA/crossover is perfect for fans of Eleanor and Park, Jo Jo Moyes, Carrie Hope Fletcher and Cecila Ahern. Two random strangers. Thirty-six questions to make them fall in love. Hildy and Paul each have their own reasons for taking part in the psychology study (in Paul's case it is the $40, in Hildy's the reasons are significantly more complex). The study poses the simple question: Can love be engineered between two random strangers? Hildy and Paul must ask each other 36 questions, ranging from "What is your most terrible memory?" to "When did you last sing to yourself?" By the time Hildy and Paul have made it to the end of the questionnaire, they've laughed and cried and lied and thrown things and run away and come back again. They've also each discovered the painful secret the other was trying so hard to hide. But have they fallen in love?
A Ring To Secure His Crown
The playboy prince's convenient bride... Sabrina Summerville is content with her betrothal to the sensible Prince Luis – their match will reunify the kingdom of Vela. So why does she feel so drawn to Luis's darkly dangerous brother, Prince Sebastian? Prince Sebastian has always pursued a decadent lifestyle, taking full advantage of being the scandalous second son! But when his brother abdicates and leaves the beautiful but betrayed Sabrina alone at the altar, he has no choice but to step up. Not only must he become a ruler, he must marry Sabrina himself! And if the sparks are anything to go by, their marriage is going to be explosive...
