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Bookselling for Dummies®
This book is a great resource for independent booksellers who want to work smarter, not harder Ann Christophersen, President, American Booksellers Association Packed with tips and techniques from booksellers nationwide The fun and easy way(t) to sharpen your bookselling skills To run a successful independent bookstore, you need to be a jack--of--all--trades, from frontlist buyer and inventory controller to merchandiser, marketer, events coordinator, expert salesperson, Webmaster, human resources director, and bookkeeper. Relax This friendly guide shows you how to wear a dozen bookselling hats and still have time to mingle with customers and keep up with your favorite authors. Discover how to: * Advertise and market your store * Hire and retain employees * Work with publishers and vendors * Purchase inventory and manage store finances * Run a successful store event * Establish an online presence The Dummies Way * Explanations in plain English Get in, get out information * Icons and other navigational aids * Tear--out cheat sheet * Top ten lists * A dash of humor and fun
Selling on Amazon For Dummies
Sell on Amazon and Make Them Do the Heavy Lifting Selling on Amazon has become one of the most popular ways to earn income online. In fact, there are over 2 million people selling on Amazon worldwide. Amazon allows any business, no matter how small, to get their products in front of millions of customers and take advantage of the largest fulfillment network in the world. It also allows businesses to leverage their first-class customer service and storage capabilities. Selling on Amazon For Dummies walks owners through the process of building a business on Amazon—a business that can be built almost anywhere in the world, as long as you have access to a computer and the internet. The basics of selling on Amazon Using FBA Getting started Deciding what to sell Conducting product research Finding your way around Seller Central Product sourcing, shipping and returns, Amazon subscription, fees, sales tax, and more How to earn ROIs (Returns on Your Investments) Selling on Amazon For Dummies provides the strategies, tools, and education you need, including turnkey solutions focused on sales, marketing, branding, and marketplace development to analyze and maximize opportunities.
Selling For Dummies
Your guide to the most up-to-date selling strategies and techniques No matter your skill level, this new edition of Selling For Dummies helps you lay the foundation for sales success with the latest information on how to research your prospects, break down the steps of the sales process, follow up with customers, and so much more. Selling, when done right, is more than a job—it's an art. With the help of Selling For Dummies, you'll discover how to stand head-and-shoulders above the crowd by knowing your clients, and approaching selling with passion and a positive attitude. The book covers making killer sales pitches and presentations, using the latest technologies to your advantage, establ...
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