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Influencer Marketing
For those involved in marketing and sales, this book offers essential analysis of how to identify who has influence, how they apply it, and how marketers can turn it to their advantage. This work is one of the first books to give an overview of one of the fastest growing marketing techniques to have emerged in the last ten years.
Historical Archaeology
Historical Archaeology demonstrates the potential of adopting a flexible, encompassing definition of historical archaeology which involves the study of all societies with documentary evidence. It encourages research that goes beyond the boundaries between prehistory and history. Ranging in subject matter from Roman Britain and Classical Greece, to colonial Africa, Brazil and the United States, the contributors present a much broader range of perspectives than is currently the trend.
Writing the Lives of People and Things, AD 500-1700
Historical biography has a mixed reputation: at its best it can reveal much not only about an individual, but the wider context of their life and society; at worst it can result in a narrowly focused work of hagiography or condemnation. Yet in spite of its sometimes inferior status amongst academics, biography has remained a popular genre, and in recent years has developed into new and intriguing areas. As the essays in this volume reveal, scholars from an array of different disciplines have embraced what biography can offer them, expanding the remit of biography from people to things, tracing the 'life' of their chosen object from creation to use to disposal to rediscovery. The increasing c...
Consciousness-Based Leadership and Management, Volume 2
This two-volume set examines the need for a consciousness-based view of leadership, which emphasizes universal human flourishing, as opposed to a resource-based view, which focuses on sustaining a competitive advantage. This approach is built around three main principles: 1) Paradigm (Consciousness is primary, including complementary existence of opposites), 2) Social/Interpersonal (focusing on empathy and compassion), and 3) Individual (experiencing Oneness and expressing creativity). Volume Two is divided into two sections. Each section offers a mix of qualitative and quantitative studies. The first section focuses on consciousness-based development of organizational capabilities such as ambidexterity, flow, and work-life balance. The second section is focused on organizational interventions such as reinvention, meaning-making, well-being, and sustainability. Aligning leadership practices with the notion of an unbounded consciousness, this edited collection will extend literature on organizational culture, leadership, and sustainability, contributing to solving the grand challenges facing humanity.
Independent Learning in Higher Education
Theoretical perspectives on adult education; Self-assessment and self-remediation strategies; Activity based learning; Learning through cases studies; Project-based learning; Developing study skill.
1819 & Before
The essays published here began as a series of lectures commemorating the bicentennial of Thomas Stamford Raffles’s establishment of a British Station in 1819. The essays draw on thirty-five years of archaeological investigations on and around Fort Canning, new readings of the Malay Annals, early Chinese records reporting Singapore, and the Portuguese and Dutch records to probe and challenge our understanding of Singapore’s history before Raffles. Altogether, these essays suggest that Singapore had a pre-1819 past that was deeply connected to the millennium-long maritime history of the Straits of Melaka and its links to the South China Sea and the Indian Ocean.
Communication Researchers and Policy-making
A sourcebook on the multiple relationships between the communication research and policy making communities over the last hundred years. As the global information infrastructure evolves, the field of communication has the opportunity to renew itself while addressing the urgent policy need for new ways of thinking and new data to think about. Communication Researchers and Policy-making examines diverse relationships between the communication research and policy communities over more than a century and the issues that arise out of those interactions. The book provides primary material in the form of reports on such relationships spanning time periods, subject matter, policy issues, decision-ma...
