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Strategic Sport Communication
Strategic Sport Communication, Third Edition, presents a comprehensive examination of the evolving field of sport communication. With a complete approach to the multifaceted and interrelated applications of sport communication, this text will help the reader understand modern trends and industry demands. The book’s topics align with the Common Professional Component topics outlined by the Commission on Sport Management Accreditation (COSMA). Organized into three parts for easy understanding, part I familiarizes students with the field by defining sport communication, presenting historical analysis, and providing an extensive discussion of career opportunities. Part II focuses on the elemen...
Strategic Sport Communication
"This book explores the multifaceted segment of sport communication. This text presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organizations work to create, disseminate, and manage messages to their constituents"--
LGBT Athletes in the Sports Media
In recent years, lesbian, gay, bisexual, and transgender (LGBT) athletes have received more media attention than ever before. Declining levels of homophobia across the Western world has facilitated a greater acceptance of LGBT athletes among heterosexual teammates, fans, and the sports media. Consequently, academic interest in sport, gender and sexuality has also increased substantially. This edited collection combines studies of gender and sexuality with that of the sports media to provide the first-ever comprehensive academic overview of LGBT athletes in the sports media. It draws upon work from a wide range of international scholars to provide an interdisciplinary analysis of improved media coverage of LGBT athletes, as well as the numerous issues and barriers which continue to exist. LGBT Athletes in the Sports Media will be of interest to students and scholars across a range of disciplines, including sociology, media studies, and gender studies.
Soccer's Neoliberal Pitch
"American sports agnostics might raise an eyebrow at the idea that soccer represents a staging ground for progressive cultural, social, and political possibility within the United States. It is just another game, after all, in a society where mass-audience spectator sport largely avoids any political stance in other than a generic, corporate-friendly patriotism. But John Sloop picks up on the work of Laurent Dubois and others to see in American soccer-a sport that has achieved immense participation and popularity even as it struggles to establish major league status-a game that permits surprisingly diverse modes of thinking about national identity because of its marginality. As a rhetorician...
Defining Sport Communication
Defining Sport Communication is a comprehensive resource addressing core topics and issues, including humanistic, organizational, relational, and mediated approaches to the study of sport communication. It provides foundational work in sport communication for students and scholars, reflecting the abundance of research published in recent years and the ever-increasing interest in this area of study. Bringing together scholars from various epistemological viewpoints within communication, this volume provides a unique opportunity for defining the breadth and depth of sport communication research. It will serve as a seminal reference for existing scholarship while also providing an agenda for future research.
The Athlete as National Symbol
Examining the phenomenon of nationalism in the world of sport, this collection of new essays identifies moments when athletes became national symbols through their actions on and off the field. Since the break-up of the Soviet Union and Yugoslavia, and related global events of the 1980s and 1990s, scholars have explored how race, ethnicity, gender and sexuality shape and are shaped by nationalism and national participation. Topics include: race, golf and the struggle for social justice in South Africa; sport as a battleground within the Israel/Palestine conflict; multiculturalism and the Olympic Games; and white privilege in sport. These case studies explore the strength (and fragility) associated with national identity, and how athletes become icons for their nations.
Football, Culture and Power
What does it mean when a hit that knocks an American football player unconscious is cheered by spectators? What are the consequences of such violence for the participants of this sport and for the entertainment culture in which it exists? This book brings together scholars and sport commentators to examine the relationship between American football, violence and the larger relations of power within contemporary society. From high school and college to the NFL, Football, Culture, and Power analyses the social, political and cultural imprint of America’s national pastime. The NFL’s participation in and production of hegemonic masculinity, alongside its practices of racism, sexism, heterosexism and ableism, provokes us to think deeply about the historical and contemporary systems of violence we are invested in and entertained by. This social scientific analysis of American football considers both the positive and negative power of the game, generating discussion and calling for accountability. It is fascinating reading for all students and scholars of sports studies with an interest in American football and the wider social impact of sport.
The Palgrave Handbook of Masculinity and Sport
Over the past two decades there has been a rapid transformation of masculinities in the West, largely facilitated by a decline in cultural homophobia. The significant changes in the expression of masculinity, particularly among younger generations of men, have been particularly evident in men’s team sports, which have become an increasingly diverse and inclusive culture. Drawing upon work from a wide range of established and emerging international scholars, this handbook provides a comprehensive and interdisciplinary analysis of the contemporary relationship between masculinity and sport. It covers a range of areas including history, media, gender, sexuality, race, violence, and fandom, considering how they impact a range of different sports across the world. Students and scholars across many disciplines will find the unparalleled overview provided by these specially commissioned chapters an invaluable resource.
Dads, Kids, and Fitness
Now more than ever, American dads act as hands-on caregivers who are devoted to keeping themselves and their families healthy. Yet, men are also disproportionately likely to neglect their own health care, diets, and exercise routines—bad habits that they risk passing on to their children. In Dads, Kids, and Fitness, William Marsiglio challenges dads to become more health-conscious in how they live and raise their children. His conclusions are drawn not only from his revealing interviews with a diverse sample of dads and pediatric healthcare professionals, but also from his own unique personal experiences—as a teenage father who, thirty-one years later, became a later-life dad to a second...
Multimedia Sports Journalism
Multimedia Sports Journalism: A Practitioner's Guide for the Digital Age is the first textbook and practitioner guide covering all the major fields of multimedia sports journalism in the Internet era, including online sports journalism and the most impactful methods for using social media.This author team has collectively worked in and studied every major realm of sports journalism; their unique collaboration combines unprecedented experience, expertise, and industry contacts and know-how.
