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Emerging Research on Islamic Marketing and Tourism in the Global Economy
  • Language: en
  • Pages: 331

Emerging Research on Islamic Marketing and Tourism in the Global Economy

  • Type: Book
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  • Published: 2014-07-31
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  • Publisher: IGI Global

"This book offers in-depth perspectives on the influence of Islam on consumer behavior, the travel industry, product development, and the promotion of goods and services, focusing on current trends and tools, comprehensive interviews, questionnaires, and emerging research"--Provided by publisher.

Public Affairs and Administration: Concepts, Methodologies, Tools, and Applications
  • Language: en
  • Pages: 2348

Public Affairs and Administration: Concepts, Methodologies, Tools, and Applications

  • Type: Book
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  • Published: 2015-05-31
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  • Publisher: IGI Global

Effective administration of government and governmental organizations is a crucial part of achieving success in those organizations. To develop and implement best practices, policymakers and leaders must first understand the fundamental tenants and recent advances in public administration. Public Affairs and Administration: Concepts, Methodologies, Tools, and Applications explores the concept of governmental management, public policy, and politics at all levels of organizational governance. With chapters on topics ranging from privacy and surveillance to the impact of new media on political participation, this multi-volume reference work is an important resource for policymakers, government officials, and academicians and students of political science.

E-Marketing in Developed and Developing Countries: Emerging Practices
  • Language: en
  • Pages: 372

E-Marketing in Developed and Developing Countries: Emerging Practices

  • Type: Book
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  • Published: 2013-04-30
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  • Publisher: IGI Global

While e-marketing has emerged as an aid in allowing businesses to reach a broader audience, evolutions in computer science and technology have made its comprehension a bit more complex. E-Marketing in Developed and Developing Countries: Emerging Practices aims to create a deeper understanding of the policies and practices that are involved in a successful e-marketing environment. This publication highlights the strategies and applications currently being used in both developed and developing countries; proving to be beneficial for entrepreneurs, policy makers, researchers, and students wishing to expand their comprehensive knowledge in this field.

Managing Customer Trust, Satisfaction, and Loyalty through Information Communication Technologies
  • Language: en
  • Pages: 427

Managing Customer Trust, Satisfaction, and Loyalty through Information Communication Technologies

  • Type: Book
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  • Published: 2013-03-31
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  • Publisher: IGI Global

Due to the growth of internet and mobile applications, relationship marketing continues to evolve as technology offers more collaborative and social communication opportunities. Managing Customer Trust, Satisfaction, and Loyalty through Information Communication highlights technology’s involvement with business processes in different sectors and industries while identifying marketing activities that are affected by its usage. This reference is a vital source for organizational managers, executives, and professionals, as well as academics and students interested in this constantly changing field.

Walking the Way Together
  • Language: en
  • Pages: 217

Walking the Way Together

In Walking the Way Together, Kathleen Jenkins offers an up-close study of parents and their adult children who walk the Camino de Santiago together. A Catholic visitation site of medieval origins with walking paths across Europe, the Camino culminates at the shrine of Saint James in the city of Santiago de Compostela, the capital of Galicia, an autonomous region of Spain. It has become a popular point of religious tourism for Catholics, spiritual seekers, scholars, adventurers, and cultural tourists. In 2019, well over 300,000 people arrived at the Pilgrims Office seeking a certificate of completion; they had walked anywhere from one hundred to over eight hundred kilometers. Jenkins brings a...

Business to Business Marketing Management
  • Language: en
  • Pages: 528

Business to Business Marketing Management

  • Type: Book
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  • Published: 2013-04-12
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  • Publisher: Routledge

This textbook covers all the aspects of B2B marketing any marketer needs, be they student or professional. It's the only textbook to do so from a global standpoint, giving them the best possible perspective on a market that is often (and more frequently) conducted within a global environment. This new edition has been completely rewritten, and features expanded sections on globalisation and purchasing, plus brand new sections on social media marketing and sustainability.

Saudi Arabia
  • Language: en
  • Pages: 244

Saudi Arabia

  • Type: Book
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  • Published: 1984
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  • Publisher: Unknown

None

Major Companies of the Arab World 1990/91
  • Language: en
  • Pages: 1064

Major Companies of the Arab World 1990/91

This book represents the fourteenth edition of the IMPORTANT leading reference work MAJOR COMPANIES OF All company entries have been entered in MAJOR THE ARAB WORLI;L _ COMPANIES OF THE ARAB WORLD absolutely free This volume has been completely updated of charge, thus ensuring a totall-y objective approach compared to last year's edition. Many new to the information given. companies have also been included. Whilst the publishers have made every effort to The publishers remain confident that MAJOR ensure that the information in this book was correct COMPANIES OF THE ARAB WORLD contains more at the time of going to press, no responsibility or information on the major industrial and commercial ...

Transdisciplinary Marketing Concepts and Emergent Methods for Virtual Environments
  • Language: en
  • Pages: 386

Transdisciplinary Marketing Concepts and Emergent Methods for Virtual Environments

  • Type: Book
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  • Published: 2012-07-31
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  • Publisher: IGI Global

"This book provides a broad and comprehensive international coverage of subjects, issues, and current trends relating to all areas of online marketing"--Provided by publisher.

Loyalty and Customer Relationship Management in Banking Sector: Case Study of HSBC
  • Language: en
  • Pages: 152