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Discover a proven method for making better investment choices The actions of politicians, regulators, and economic policy makers have an enormous impact on the financial markets. In Sectors and Styles, author Vincent Catalano offers an investment technique that takes these factors into account. He illustrates how you should index a portion of your stock portfolio to the market, while investing another portion in industry sectors that are likely to outperform the broader market. To determine "hot" sectors, Catalano provides a framework for analyzing government activity, the economy, and market activity. Through proper interpretation of these events, you'll learn how to outperform the markets, while mitigating downside risk.
This open access book addresses four standard business school subjects: microeconomics, macroeconomics, finance and information systems as they relate to trading, liquidity, and market structure. It provides a detailed examination of the impact of trading costs and other impediments of trading that the authors call rictions It also presents an interactive simulation model of equity market trading, TraderEx, that enables students to implement trading decisions in different market scenarios and structures. Addressing these topics shines a bright light on how a real-world financial market operates, and the simulation provides students with an experiential learning opportunity that is informative and fun. Each of the chapters is designed so that it can be used as a stand-alone module in an existing economics, finance, or information science course. Instructor resources such as discussion questions, Powerpoint slides and TraderEx exercises are available online.
Pink ribbons, red dresses, and greenwashing - American corporations are scrambling to tug at consumer heartstrings through cause-related marketing, corporate social responsibility, and ethical branding, tactics that can increase sales by as much as 74 per cent. Harmless? Marketing insider Mara Einstein demonstrates in this penetrating analysis why the answer is a resounding "No"! In "Compassion, Inc", she outlines how cause-related marketing desensitizes the public by putting a pleasant face on complex problems. She takes us through the unseen ways in which large sums of consumer dollars go into corporate coffers rather than helping the less fortunate. She also discusses companies that truly do make the world a better place, and those that just pretend to.
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The Reader's Guide to Music is designed to provide a useful single-volume guide to the ever-increasing number of English language book-length studies in music. Each entry consists of a bibliography of some 3-20 titles and an essay in which these titles are evaluated, by an expert in the field, in light of the history of writing and scholarship on the given topic. The more than 500 entries include not just writings on major composers in music history but also the genres in which they worked (from early chant to rock and roll) and topics important to the various disciplines of music scholarship (from aesthetics to gay/lesbian musicology).
The classic musicals of Broadway can provide us with truly enchanted evenings. But while many of us can hum the music and even recount the plot from memory, we are often much less knowledgeable about how these great shows were put together. What was the inspiration for Rodgers and Harts Pal Joey, or Rodgers and Hammersteins Carousel? Why is Marias impassioned final speech in West Side Story spoken, rather than sung? Now, in Enchanted Evenings, Geoffrey Block offers theatre lovers an illuminating behind-the- scenes tour of some of the best loved, most admired, and most enduring musicals of Broadways Golden Era. Readers will find insightful studies of such all-time favorites as Show Boat, Anyt...