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MANAJEMEN SDM BERKELANJUTAN Dilengkapi dengan Studi Kasus dan Analisis SWOTS
Buku Manajemen SDM Berkelanjutan: Dilengkapi dengan Studi Kasus dan Analisis SWOT menawarkan panduan komprehensif tentang pengelolaan sumber daya manusia (SDM) yang berfokus pada keberlanjutan dalam berbagai aspek organisasi. Buku ini terdiri dari 15 bab yang terdiri dari teori dan praktik, serta studi kasus untuk memahami dan menerapkan konsep berkelanjutan dalam pengelolaan sumber daya manusia (SDM). Buku ini terdiri dari 15 BAB, diantaranya: Bab 1 Pengantar Sdm Bab 2 Peran Sdm Dalam Organisasi Bab 3 Perencanaan Sdm Berkelanjutan Bab 4 Rekruitmen Dan Seleksi Sdm Bab 5 Pengembangan Sdm Bab 6 Budaya Organisasi Bab 7 Kepemimpinan Berkelanjutan Bab 8 Manajemen Risiko Sdm Bab 9 Manajemen Pendidikan Dan Pelatihan Sdm Bab 10 Inovasi Teknologi Dalam Msdm Bab 11 Studi Kasus Inovasi Sdm Berkelanjutan Di Perusahaan X Bab 12 Studi Kasus Implementasi Berkelanjutan Di Perusahaan X Bab 13 Pengukuran Kinerja Sdm Berkelanjutan Di Perusahaan X Bab 14 Analisis Swot Sdm Berkelanjutan Bab 15 Komunikasi Inovatif Dalam Penggunaan Media Sosial Dan Platform Digital
KEPEMIMPINAN KORPORASI Strategi dan Implementasi di Era Modern
Buku KEPEMIMPINAN KORPORASI: Strategi dan Implementasi di Era Modern menghadirkan perspektif yang segar dan inovatif dalam memahami kepemimpinan di dunia bisnis masa kini. Tidak hanya menguraikan teori-teori kepemimpinan yang sudah mapan, buku ini juga memperkaya pembaca dengan wawasan tentang aplikasi praktis dari teori-teori tersebut dalam menghadapi dinamika yang seringkali tidak terduga. Dengan pendekatan yang mendalam dan analisis yang komprehensif, buku ini menjembatani teori dengan praktik nyata, memberikan alat bagi pemimpin untuk menavigasi perubahan cepat yang diakibatkan oleh teknologi seperti kecerdasan buatan (AI) dan Big Data. Keunikan buku ini terletak pada fokusnya terhadap a...
The Marketisation of Higher Education and the Student as Consumer
Until recently government policy in the UK has encouraged an expansion of Higher Education to increase participation and with an express aim of creating a more educated workforce. This expansion has led to competition between Higher Education institutions, with students increasingly positioned as consumers and institutions working to improve the extent to which they meet ‘consumer demands’. Especially given the latest government funding cuts, the most prevalent outlook in Higher Education today is one of business, forcing institutions to reassess the way they are managed and promoted to ensure maximum efficiency, sales and ‘profits’. Students view the opportunity to gain a degree as ...
From Higher Aims to Hired Hands
Is management a profession? Should it be? Can it be? This major work of social and intellectual history reveals how such questions have driven business education and shaped American management and society for more than a century. The book is also a call for reform. Rakesh Khurana shows that university-based business schools were founded to train a professional class of managers in the mold of doctors and lawyers but have effectively retreated from that goal, leaving a gaping moral hole at the center of business education and perhaps in management itself. Khurana begins in the late nineteenth century, when members of an emerging managerial elite, seeking social status to match the wealth and ...
Developing Service Products and Brands
All service organizations face choices concerning the types of products to offer and how to deliver them to customers. Designing a service product is a complex task that requires an understanding of how the core and supplementary services should be combined, sequenced, and delivered to create a value proposition that meets the needs of target segments. Developing Service Products and Brands is the third volume in the Winning in Service Markets Series by services marketing expert Jochen Wirtz. Scientifically grounded, accessible and practical, the Winning in Service Markets Series bridges the gap between cutting-edge academic research and industry practitioners, and features best practices and latest trends on services marketing and management from around the world.
Strategic Brand Management in Higher Education
University branding has increased substantially, due to demands on universities to enrol greater numbers of students, rising tuition fees, the proliferation of courses, the growing 'internationalization' of universities, financial pressures, and reliance on income from foreign students. As higher education continues to grow, increased competition places more pressure on institutions to market their programs. Technological, social, and economic changes have necessitated a customer-oriented marketing system and a focus on developing the university brand. This book is unique in providing a composite overview of strategy, planning, and measurement informed by ground-breaking research and the exp...
Brand Society
A fascinating account of the way in which brands influence the lives of individuals and the organizations they work in.
Advances in Digital Science
This book gathers selected papers that were submitted to the 2021 International Conference on Advances in Digital Science (ICADS 2021) that aims to make available the discussion and the publication of papers on all aspects of single and multi-disciplinary research on Conference topics (https://ics.events/icads-2021/). ICADS 2021 was held on February 19–21, 2021. An important characteristic feature of Conference is the short publication time and world-wide distribution. Written by respected researchers, the book covers a range of innovative topics related to: Advances in Digital Agriculture & Food Technology, Advances in Digital Economics, Advances in Digital Education, Advances in Public H...
Now You See it
"Teaches simple, fundamental, and practical techniques that anyone can use to make sense of numbers." - cover.
Corporate Social Irresponsibility
Corporate social responsibility (CSR) has become an increasingly heated topic since the 1980s. This title proposes that the concept of Corporate Social Irresponsibility (CSI) offers a better theoretical platform to avoid the vagueness, ambiguity, arbitrariness and mysticism of CSR.
