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No Business is an Island
  • Language: en
  • Pages: 348

No Business is an Island

The base for this book is 40 years of research on business relationships between companies evidencing the interactive features of the contemporary business world that have important consequences for management, policy and research.

Creating and Managing Superior Customer Value
  • Language: en
  • Pages: 487

Creating and Managing Superior Customer Value

Advances theory and offers tools for measuring value dimensions and strength. This work focuses on advancing value theory, research and strategy in business-to-business contexts. It is suitable for improving thinking, decisions, and actions relating to the creation, marketing, and purchasing of superior value in products and services.

Inhabiting Contemporary Southern and Appalachian Literature
  • Language: en
  • Pages: 214

Inhabiting Contemporary Southern and Appalachian Literature

The idea of place--any place--remains one of our most basic yet slippery concepts. It is a space with boundaries whose limits may be definite or indefinite; it can be a real location or an abstract mental, spiritual, or imaginary construction. Casey Clabough’s thorough examination of the importance of place in southern literature examines the works of a wide range of authors, including Fred Chappell, George Garrett, William Hoffman, Julien Green, Kelly Cherry, David Huddle, and James Dickey. Clabough expands the definition of "here" beyond mere geography, offering nuanced readings that examine tradition and nostalgia and explore the existential nature of "place." Deeply concerned with lite...

Antimicrobial Resistance
  • Language: en
  • Pages: 246

Antimicrobial Resistance

  • Type: Book
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  • Published: 2022-08-03
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  • Publisher: CRC Press

Antimicrobial resistance has existed in nature long before the discovery of antibiotics. The mechanisms of resistance are prevalent among the bacterial population. Over a period of time and facilitated by indiscriminate usage of antibiotics, these mechanisms are transferred from one type of bacteria to another, including the pathogenic ones. In addition, the rate of discovery of novel antimicrobials is much slower than the rate of evolution of antimicrobial resistance. Therefore, there is a need for alternative strategies to control antimicrobial resistance to save lives. In this book, the novel strategies to combat antimicrobial resistance are described, emphasizing collaborative measures of control. We describe the concerted efforts undertaken by global communities to combat antimicrobial resistance in detail. The most efficient strategy could be a behavioral change towards indiscriminate consumption, usage, and prescription of antibiotics.

Reconnecting Marketing to Markets
  • Language: en
  • Pages: 292

Reconnecting Marketing to Markets

The historical link between marketing and markets, prevalent until the 1960s, has given way to the view of marketing as a portable set of tools applicable to markets and non-markets alike. By re-establishing the connection between the two, this book examines the argument that marketing produces markets: marketing practices and theories play a very significant role in the production of markets and the kinds of entities and phenomena that populate markets.This interdisciplinary book brings together theoretical and empirical contributions from marketing and economic sociology to analyse and develop novel approaches to interpreting the relationship between marketing theory, marketing practices, and markets across a variety of market settings and countries.

Forms of Knowledge
  • Language: en
  • Pages: 305

Forms of Knowledge

The history of knowledge is a dynamic field of research with bright prospects. In recent years it has been established as an exciting, forward-looking field internationally with a strong presence in the Nordic countries. Forms of Knowledge is the first publication by the Lund Centre for the History of Knowledge (LUCK). The volume brings together some twenty historians from different scholarly traditions to develop the history of knowledge. The knowledge under scrutiny here is the sort which people have regarded and valued as knowledge in various historical settings. The authors apply different perspectives to this knowledge, maintaining the historicity and situatedness of the production and ...

Knowledge and Innovation in Business and Industry
  • Language: en
  • Pages: 210

Knowledge and Innovation in Business and Industry

  • Type: Book
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  • Published: 2007-05-09
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  • Publisher: Routledge

Provocative and reflective, this volume on the notion of knowledge and innovation in the business industry provides readers with a holistic approach to the subject of ‘knowledge’. Structuring their arguments around four case studies of innovation within four entirely different contexts, Håkansson and Waluszewski invite the business-minded reader to consider the costs of adopting new knowledge and innovation within a business setting. This book: questions the long-held assumption that new knowledge and innovation are universally advantageous follows the tremor of an innovation as new knowledge reverberates through, or is dampened by the larger economic community - including cultural structures, the industrial standards and the foundational assumptions that rule a particular economic domain focuses in particular on the interfaces where the innovative agent connects to its customers, suppliers and competitors. An ideal reference source for postgraduate students taking advanced courses in science and technology studies, innovation management, industrial marketing and purchasing, technological development and innovation systems.

A Cultural History of Heredity
  • Language: en
  • Pages: 339

A Cultural History of Heredity

Heredity: knowledge and power -- Generation, reproduction, evolution -- Heredity in separate domains -- First syntheses -- Heredity, race, and eugenics -- Disciplining heredity -- Heredity and molecular biology -- Gene technology, genomics, postgenomics: attempt at an outlook.

Network Embeddedness
  • Language: en
  • Pages: 409

Network Embeddedness

  • Type: Book
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  • Published: 2017-08-04
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  • Publisher: Springer

This book systematizes the concepts of business relationships and network embeddedness, taking a new approach to internationalization, relevant for the global economy. It reflects the growing importance of network internationalization theory and explores the impact of embeddedness in domestic and foreign relationships on a company’s performance. The author questions the validity of the distinction between domestic and foreign activity of companies and demonstrates that in the B2B market, there are actually no exclusively domestic companies which are not directly or indirectly connected with foreign entities. Chapters cover both small to medium sized enterprises and large multinational corporations, presenting a qualitative analysis of over 400 companies including case studies from the IT and furniture industries. This informative study will provide useful insight for academics and students of business and management, international business and organization studies.

Managing Technological Development
  • Language: en
  • Pages: 378

Managing Technological Development

  • Type: Book
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  • Published: 2003-09-02
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  • Publisher: Routledge

In this book, the story of how IKEA and its paper producers struggled to solve the problem of creating environmentally friendly paper constitutes the foundation of a discussion of technological development. Through a detailed analysis of the case-study, the authors demonstrate the necessity of including social, technological and economical factors when dealing with such issues. Focusing on the interactive aspects of commercial and technological development, they examine how new solutions are developed and shaped in relation to the different companies and organizations involved. They investigate resources in terms of how they are related and built into other resources through historical and contemporary interaction processes. Their overall emphasis is on dealing with the issue of how different, closely and distantly related companies and organizations are affected when resources are developed.