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International Business Research
In the 21st century, most businesses participate in globalization, whether by entering new markets worldwide or dealing with competitors from around the world. In addition, the Internet and the accelerated evolution of related tools such as social media provide businesses, as well as individuals, the means to participate globally at an increasing pace. In order to identify profitable business opportunities and to recognize potential obstacles, one must have a complete picture of the global business environment. The Web and other Internet tools also give both new and traditional producers of information additional ways to deliver content to the end user, including interactive, web-based datab...
Successful Campus Outreach for Academic Libraries
In Successful Campus Outreach for Academic Libraries: Building Community Through Collaboration, Peggy Keeran and Carrie Forbes bring together a variety of ways academic libraries are engaging with their communities through outreach, with creativity and the spirit of collaboration as major themes throughout. As a compendium of best practices, it serves as a resource for academic librarians to discover new programming ideas, to learn principles of effective marketing, and to help them think strategically and programmatically about outreach activities of all types. Topics are presented in four sections: Strategic Vision and Planning Developing and Implementing Successful Programs Community Outreach: The Academic Library in the Community Broadening Library Outreach Audiences Practitioners designing outreach programs and activities will benefit from learning about a diverse set of outreach practices from libraries.
BF Bulletin
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Library Literature & Information Science
An index to library and information science literature.
Library Marketing Basics
Here is an accessible, step-by-step, easy to understand, and hands-on resource for any librarian who is interested in learning basic marketing tips to raise the profile of their library. While other books on library marketing are dense and assume that the library has a full-time marketing staff person, a publicist, a graphic designer, and a big fat budget., this book offers tips and tricks (often free) that any librarian can do to market the library. It will focus on the small changes to the services a library provides to raise its profile. Library Marketing Basics is designed for beginners who are new to library marketing. Any librarian can market their library, but they must understand wha...
Research Within the Disciplines
Research lies at the heart of all academic disciplines. Research Within the Disciplines: Foundations for Reference and Library Instruction is an expansion of that concept. The book provides an overview of research practices and literacy standards in the various disciplines_humanities, music, social sciences, business, government publications, engineering, and sciences_to help shape library instruction and reference assistance. Conceived and developed by the reference librarians at the University of Denver, the book grew out of team discussions about teaching research and writing within the disciplines. The book's main objective is to provide a degree of orientation toward conducting research...
Esther's glove
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A Gil Vicente Bibliography (2005–2015)
This is a compilation of contributions to the study of the Portuguese playwright Gil Vicente (1465–1536) which appeared between 2005 and 2015. Entries are grouped under three main headings: Editions and Adaptations, Translations, and Critical Studies. The scholarly interest in the father of the Portuguese theater continues unabated, as it can be seen in the great numbers of scholarly works, both editorial and critical, which appeared in the decade under question. The modest aim of this work is to alert scholars as to which of Gil Vicente’s works have not received adequate critical attention. New names are constantly added to the list of established vicentistas and new ways of looking at the dramatist’s works are introduced.
