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Managerial Economics
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Managerial Economics
Textbook on economic theory and problems of business economics, intended for managers - covers definition and scope of managerial decision making economics, use of economic models and elementary statistical methods, demand, consumer behaviour, production, and cost accounting, pricing, linear programming, etc. Bibliography after each chapter, graphs and tables.
Managerial Economics
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Entrepreneurial Intention
In this timely book, Evan Douglas examines the limitations of the current models of entrepreneurial motivation. He proposes an expanded general model of entrepreneurial intention, which integrates both commercial and social entrepreneurs, and explicitly examines the motivation to innovate. In this new, integrated model of entrepreneurial intention, he explores the asymmetric data relationships and interdependencies of these four motivations that operate to result in multiple equally-valid pathways to entrepreneurial action.
Decision Making in Entrepreneurship
In this volume, Dean Shepherd focuses on the varying topics of entrepreneurship unified through conjoint analysis. Although the topic of entrepreneurial decision making is broad, in doing so, he reveals the mechanisms that come into play during the entrepreneurial decision-making process.
Never Bet the Farm
In Never Bet the Farm two leading entrepreneurs, Anthony Iaquinto and Stephen Spinelli, turn much of the so-called expert advice for entrepreneurs on its head. They show that by preparing for setbacks and using a framework that can help reduce risks and simplify decision making, entrepreneurs can increase their probability for success. They refute the idea that there is an ideal entrepreneurial “type,” and show that luck can be as important as a business plan in many enterprises. Above all, the authors emphasize that entrepreneurship is a career, not a one-time event, and winners are those who can keep themselves in the game. Never Bet the Farm is an easy-to-understand and attractive tool for anyone who has a business idea, but who might be wary of the risks implied in starting their own business.
A Psychological Approach to Entrepreneurship
øWithin an entrepreneurial context, what a person thinks and feels and how they behave are hugely consequential. Entrepreneurs often work in scenarios of considerable time pressure, task complexity, uncertainty and high performance variance. This fasci
