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Proceedings of the 2nd International Conference on Education Innovation and Social Science (ICEISS 2023)
This is an open access book. The 2nd International Conference on Education Innovation and Social Science (ICEISS) 2023 is organized by the Accounting Education Study Program, Faculty of Education, Universitas Muhammadiyah Surakarta, Indonesia. This online conference was held on 18 July 2023 with the theme "Reimagining and Rebuilding a Holistic and Constructive Education". The aim of the conference is to provide a platform for researchers, education practitioners, governments, NGOs, and research institutes to share cutting-edge progress in education innovation and social science.
Buku Ajar Matematika Diskrit
Buku Ajar Matematika Diskrit ini disusun sebagai buku panduan komprehensif yang menjelajahi kompleksitas dan mendalamnya tentang ilmu matematika diskrit. Buku ini dapat digunakan oleh pendidik dalam melaksanakan kegiatan pembelajaran di bidang ilmu matematika diskrit dan diberbagai bidang Ilmu terkait lainnya. Selain itu, buku ini juga dapat digunakan sebagai panduan dan referensi mengajar mata kuliah matematika diskrit dan menyesuaikan dengan rencana pembelajaran semester tingkat perguruan tinggi masing-masing. Secara garis besar, buku ajar ini pembahasannya mulai dari Pengantar Matematika Diskrit, Logika, Himpunan, relasi, fungsi dan matrik. Selain itu, materi mengenai Analisis Algoritma, kombinatorial dan peluang diskrit juga dibahas secara mendalam. Buku ajar ini disusun secara sistematis, ditulis dengan bahasa yang jelas dan mudah dipahami, dan dapat digunakan dalam kegiatan pembelajaran.
Brand Admiration
Brand Admiration uses deep research on consumer psychology, marketing, consumer engagement and communication to develop a powerful, integrated perspective and innovative approach to brand management. Using numerous real-world examples and backed by research from top notch academics, this book describes how companies can turn a product, service, corporate, person or place brand into one that customers love, trust and respect; in short, how to make a brand admired. The result? Greater brand loyalty, stronger brand advocacy, and higher brand equity. Admired brands grow more revenue in a more efficient way over a longer period of time and with more opportunities for growth. The real power of Bra...
A Handbook on Multi-Attribute Decision-Making Methods
Clear and effective instruction on MADM methods for students, researchers, and practitioners. A Handbook on Multi-Attribute Decision-Making Methods describes multi-attribute decision-making (MADM) methods and provides step-by-step guidelines for applying them. The authors describe the most important MADM methods and provide an assessment of their performance in solving problems across disciplines. After offering an overview of decision-making and its fundamental concepts, this book covers 20 leading MADM methods and contains an appendix on weight assignment methods. Chapters are arranged with optimal learning in mind, so you can easily engage with the content found in each chapter. Dedicated...
Gramsci and Education
Antonio Gramsci (1891-1937) is one of the major social and political theorists of the 20th century whose work has had an enormous influence on several fields, including educational theory and practice. Gramsci and Education demonstrates the relevance of Antonio Gramsci's thought for contemporary educational debates. The essays are written by scholars located in different parts of the world, a number of whom are well known internationally for their contributions to Gramscian scholarship and/or educational research. The collection deals with a broad range of topics, including schooling, adult education in general, popular education, workers' education, cultural studies, critical pedagogy, multicultural education, and the role of intellectuals in contemporary society.
Consumer Behaviour
'A wonderful (and very unusual) balance between areas of marketing that are often at odds with each other (or, worse yet, unaware of each other)... I recommend it to any student, researcher, or manager in marketing' Peter Fader, Frances and Pei-Yuan Chia Professor; and Professor of Marketing, Wharton School, University of Pennsylvania 'Exceptional for the amount of relevant research that is presented and explained. Students who have read and understood this text are likely to be much more of use to industry' Fergus Hampton, Managing Director, Millward Brown Precis Written in a focused and accessible form by respected marketing academics, Consumer Behaviour helps readers to develop analytical...
Design and Implementation of Health Information Systems
This book provides a practical guide to the design and implementation of health information systems in developing countries. Noting that most existing systems fail to deliver timely, reliable, and relevant information, the book responds to the urgent need to restructure systems and make them work as both a resource for routine decisions and a powerful tool for improving health services. With this need in mind, the authors draw on their extensive personal experiences to map out strategies, pinpoint common pitfalls, and guide readers through a host of conceptual and technical options. Information needs at all levels - from patient care to management of the national health system - are consider...
2019 Fourth International Conference on Informatics and Computing (ICIC)
Intelligent computing
Handbook of Marketing Scales
A total of 192 multi-item scales, each presented in a consistent format, on topics such as individual behaviour, consumer psychology, values and attitudes are provided in this 2nd edition. A comprehensive index is included.
