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People to People Fundraising
Cutting-edge strategies, data, and techniques from the world's foremost ePhilanthropy experts. Giving donors the chance to participate in and contribute to the success of a charity beyond the online gift is proving to be successful for many nonprofits. Find out how to make the most of your online fundraising efforts with the expert advice found in People to People Fundraising: Social Networking and Web 2.0 for Charities. Featuring a Foreword by James Austin of Harvard University, this hands-on guide is filled with creative ideas, techniques, and suggestions to help readers harness the power of social networking for your charity, including: Getting supporters to do more than give Evaluating y...
Fund Raising in the United States
Fund raising in the United States is big business. Some 350,000 nonprofit organizations employ an army of fund raisers, all competing for their share, employing the latest technology in computerized direct mail and telemarketing. The American public is swamped with appeals on behalf of this cause or that, as ever more ambitious financial goals are set. Equally intense are demands on active citizens to staff fund-raising drives; a 1987 survey found that 48 percent of Americans engage in some sort of volunteer work. Popular philanthropy, financed by organized, high-pressure fund raising, is uniquely American. This classic history of fund raising in the United States, first published in 1965, h...
250+ Fundraising Ideas for Your Charity, Society, School and PTA
Containing over 250 practical and effective fundraising ideas, this is an essential book for anyone raising money for charities, hospices, societies, churches, clubs, as well as schools and their PTA. From the sublime (a sponsored blindfold) to the ridiculous (a fancy dress fun run), there is something for every fundraiser in this book. Covering sponsorship ideas, raffles and lotteries, collections and donations, games and activities, things to sell as well as providing many different events and themes you can organise, this indispensible guide also looks at how to use outside businesses effectively as well as social networking sites and the internet. In addition to all this, it provides a diary of awareness dates and important historical anniversaries so you can link your fundraising to national and international activities for maximum publicity. All royalties from the sale of this book are donated to a national children's charity. Overall, an excellent and affordable source of fundraising ideas, inspiration and advice for charities, hospices, societies, clubs, schools, PTAs and anyone wanting to raise money for a good cause.
The Professionals' Guide to Fund Raising, Corporate Giving, and Philanthropy
A guide for professionals and aspiring professionals, staff members, and volunteers alike, this is a concise, readable, overview of fund raising activities in the not-for-profit sector. The author is a former Contributions Analyst at Pennzoil. She contributes insights gleaned through her considerable experience in the field, providing an unusually comprehensive survey of the many facets of fund raising and philanthropy. Adams-Chau begins by describing the characteristics, legal status, and professional organizations of the not-for-profit, independent sector. Subsequent chapters examine specific fund raising targets and fund raising organizations: individuals, corporations, foundations, the U...
The Art of Fund Raising
This book highlights for non-profit professionals and volunteers often overlooked techniques and strategies for successful fundraising--techniques and strategies designed to avoid costly mistakes resulting from missed opportunities, under-utilized leadership, and squandered budgets. It's not necessary to read this book from beginning to end. Each concise chapter stands alone, spurring new ideas and encouraging the reader to reexamine customary fundraising approaches. From capital campaigning to leadership development, from evaluating fundraising cost-effectiveness to raising endowment, Gary offers helpful tips for strengthening a charitable organization's fundraising appeals, motivating its leadership, and implementing effective major gift strategies. Developed and tested over 40 years of Gary's management consulting experience throughout the philanthropic sector, his insights and sound advice have inspired others in their dedicated support of our nation's charitable organizations and enterprises.
Fundraising Management
Applying the principles of marketing to nonprofit organisations and the fundraising sector is vital for the modern fundraiser who wants to increase profitability and diversify their fundraising efforts in this challenging industry. This comprehensive how-to guide provides a thorough grounding in the principles underpinning professional practices and critically examines the key issues in fundraising policy, planning and implementation. This new edition of Fundraising Management builds on the successful previous editions by including an integrated theoretical framework to help fundraisers develop a critical and reflective approach to their practice. Also new to this edition are how-tos on budg...
The Generosity Network
The Generosity Network is the essential guide to the art of activating resources of every kind behind any worthy cause. Philanthropist Jeff Walker and fund-raising expert Jennifer McCrea offer a fresh new perspective that can make the toughest challenges of nonprofit management and development less stressful, more rewarding—and even fun. Walker and McCrea show how traditional pre-scripted, money-centered, goal-oriented fund-raising techniques lead to anxiety and failure, while open-spirited, curiosity-driven, person-to-person connections lead to discovery, growth—and often amazing results. Through engrossing personal stories, a wealth of innovative suggestions, and inspiring examples, th...
THOUGHTFUL FUNDRAISING, MORDAUNT
Comprehensive and edited by leading names, this book takes a critical and discursive approach to the various forms and contexts of fundraising. Fundraising is a maturing profession, but one that is becoming increasingly controversial. Media reports of poor practice have contributed to concerns about the integrity of fundraisers and the uses which have been made of the resources they raise. As a result, a consensus now exists among senior figures in the industry about the changes that are required. Technique is no longer enough. Many more of the next generation of practitioners must be capable of considered reflection, organizational and inter-organizational strategic thinking and value-based leadership. Exploring new developments taking place in the area of fundraising, the specially commissioned articles, by experts in the field move the thinking in the profession beyond its familiar formulae and assumptions, opening up critical debate about the nature, contribution and limitations of fundraising. This volume is essential reading for anyone who aspires to work at senior levels in fundraising or is currently engaged in studying this challenging area.
