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Learn the science and master the art of telling a great story Stories for Work walks you through the science of storytelling, revealing the secrets behind great storytellers and showing you how to master the art of storytelling in business. Stories hold a unique place in our psyche, and the right story at the right time can be a game-changer in business; whether tragedy, triumph, tension or transition, a good story can captivate the listener and help you achieve your goals. In this book, author Gabrielle Dolan draws from a decade of training business leaders in storytelling to show you what works, why it works, when it works best and what never works. You'll learn how to create your own stor...
Improve customer and employee loyalty with your brand stories Your brand is the stories people share about you when you’re not in the room. Whether a small, one or two-person company or a large multinational; a not for profit or a Government organisation; a start-up entrepreneur or a corporate institution; a school or a sporting team; a religious institution or a political party; a local café or a global franchise — everyone has a brand and everyone has a story. The reality is people are already sharing stories, both the good and the bad. Magnetic Stories will walk you through how to develop and communicate your own brand stories, focusing on the five types of stories you need in business to connect and engage people with your brand. You’ll learn how to: Connect with your customers in a more authentic way Increase the engagement of your employees Make decisions based on your company values and purpose Have a stronger presence online by sharing great stories Take control of your brand and reputation for greater success Magnetic Stories delivers a unique and timely message which is perfect for any business, regardless of size or industry.
Use stories to build trust, credibility and engage with your future employer - "fast" - to land your dream job. Do you go for lots of interviews but fail to get the job? Ever been told you don't have the 'right fit' for the organisation? Maybe you're new to the workforce, or returning after an extended break and struggling to make an impression? You have less than 60 minutes to stand out from all the other candidates in an interview. Don't waste time stating all the boring facts from your resume and failing to connect with your interviewer. With exercises and step-by-step instructions, this book will teach you how to tell stories about your personal and professional life to demonstrate your ...
How to use storytelling to move people to action In today's hyper-competitive business environment, leaders who can engage and inspire their teams and organisations have a distinct advantage. Using the art of effective storytelling, leaders can defeat information overload to inspire the emotion and effort needed to adopt new strategies, attract new clients, or win new business. Dry facts and data fade from memory over time, but an engaging story is difficult to forget. In Hooked, communication and business storytelling experts Gabrielle Dolan and Yamini Naidu use real-world examples and proven, effective techniques to teach the skill of great business storytelling. They explain what good sto...
....to free oneself or assist in liberating others involves taking risks, being suspicious of the status quo, leaving the safety of the shore and launching out into the deep and the unknown. This is a very lonely calling too as one immerses oneself into the whole of reality with courage to confront and listen. Yet, the calling is not to be the liberator of the oppressed but to make a commitment to fight alongside them, as Paulo Freire wrote in Pedagogy of the Oppressed. - Fr Gabriel Dolan From his work in Turkana, Kitale, Kapenguria and Mombasa, Father Gabriel reminds us that true transformative change comes from the people themselves, from the bottom up. This is a challenge that the social ...
This book includes real-life examples from over 70 respected organizations, small and large, representing a multitude of industries using stories to drive results. Leaders from organizations such as Microsoft, Lands’ End, Verizon, U.S. Air Force, and World Vision demonstrate the strong positive influence stories can have. No abstract theories or platitudes are conveyed here. The book spells out how Kevin Roberts, CEO worldwide of Saatchi & Saatchi, achieved sustained sales growth after several mergers and downsizings caused the organization to fall on hard times. It also shows how Erik Shaw, president and CEO of FivePoint Federal Credit Union, overcame resistance to an organizational name change, resulting in membership growth exceeding the national average.
Discover this unforgettable, darkly funny novel about the power of friendship and the heartbreak of family life - shortlisted for the Rathbones Folio Prize 2021. 'AMAZING' Marian Keyes 'BEAUTIFUL' Douglas Stuart 'FABULOUS' Kevin Barry 'THRILLING' Nicole Flattery __________ Sinéad Hynes is a tough, driven, funny young property developer with a terrifying secret. No-one knows it: not her fellow patients in a failing hospital, and certainly not her family. She has confided only in Google and a shiny magpie. But she can't go on like this, tirelessly trying to outstrip her past and in mortal fear of her future. Somehow, Sinéad needs to seize the moment, and maybe then she can learn to be free.....
Gabriel, Lord Sherington, was a man who understood women perfectly. He knew women waited only until the knot was tied to start changing their husbands. Having sworn never to let anyone change him, he recognized in Verity Jolliffe the perfect wife to provide him with an heir. Now all he had to do was make her fall in love with him. What could be easier? Regency Romance by Charlotte Louise Dolan; originally published by Signet
Learn the authentic leadership skills that drive today's workforce to excel Ignite: Real Leadership, Real Talk, Real Results is an honest guide to achieving lasting business success by becoming a more authentic leader. Leaving behind the boring and mundane, this guide cuts to the chase with a frank and forthright style to provide insight that can radically transform your business. You'll learn how your communication style may be holding you back, and how a few simple changes can inspire your team, engage your customers, and remind you just how effective you can be. Storytelling is a powerful business tool, and this book shows how to find your own stories and dig deep to learn what's driving ...
Learn the science and master the art of telling a great story Stories for Work walks you through the science of storytelling, revealing the secrets behind great storytellers and showing you how to master the art of storytelling in business. Stories hold a unique place in our psyche, and the right story at the right time can be a game-changer in business; whether tragedy, triumph, tension or transition, a good story can captivate the listener and help you achieve your goals. In this book, author Gabrielle Dolan draws from a decade of training business leaders in storytelling to show you what works, why it works, when it works best and what never works. You'll learn how to create your own stor...