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Winning in Service Markets: Success through People, Technology, and Strategy is the first practitioner book in the market to cover the key aspects of services marketing and management based on sound academic evidence and knowledge. Derived from the globally leading textbook for Services Marketing by the same author, this book offers a comprehensive overview of extant knowledge on the topic. Accessible and practical, Winning in Service Markets bridges the gap between cutting-edge academic research and industry practitioners, and features best practices and latest trends on services marketing and management from around the world.
Maintain peace of mind while you are working or living abroad wherever and however you travel. As an international traveler, you know there are risks. But are you doing everything you can to protect yourself and your belongings? Whether you are traveling for work or pleasure, Personal Security: A Guide for International Travelers enables you to pre
Some travelers visited the classic destinations of earlier times, such as the great waterworks complex, and some reacted generally to the tone and temper of the city. Together, these accounts fall into patterns that often convey a mythic reading of the city, as a place of uncommon order and symmetry, for example, or a place of great torpor and dullness, or a city extraordinary for the way in which elements of wilderness interpenetrate the metropolitan core.
When the levee system protecting New Orleans failed and was overtopped in August 2005 following the arrival of Hurricane Katrina, 80 percent of the city was flooded, with a loss of 103,000 homes in the metropolitan area. At least 986 Louisiana residents died. The devastation hit vulnerable communities the hardest: the elderly, the poor, and African-Americans. The disaster exposed shocking inequalities in the city. In response, numerous urban plans and myriad architectural projects were proposed. Nearly nine years later, debates about planning and design for recovery, renewal, and resilience continue. This bold, challenging, and informed book gathers together a panorama of responses from writers, architects, planners, historians, and activists-including Mike Davis, Rebecca Solnit, Naomi Klein, Denise Scott Brown, and M. Christine Boyer-and searches for answers to one of the most important questions of our age: How can we plan for the urban future, creating more environmentally sustainable, economically robust, and socially equitable places to live? A 2014 grant from the Graham Foundation for Advanced Studies in the Fine Arts supported in part the publication of this book.
The gold standard for entry-level interior design education, now published by Wiley In this Eleventh Edition of Beginnings of Interior Environments, accomplished interior designer and professor Lynn M. Jones delivers a balanced and comprehensive overview of commercial and residential interior design. Written to offer coverage of the creative and technical characteristics of the profession, the text also addresses Council for Interior Design Accreditation (CIDA) content. The book presents topics on the scope of the profession, spatial development, and visual literacy while also reviewing the factors of quality aesthetics. Hundreds of images from actual design projects, supplied by national an...
Once a byword for the economic power of national government - with competition strictly regulated - European commercial aviation has now virtually become a market without state-imposed anticompetitive restrictions. Although intended to enhance competition, this situation has in fact driven airlines to form massive global alliances cartels that offer ever-shrinking benefits to the consumer. In this extraordinarily thorough, blow-by-blow analysis of how this happened ? or was allowed to happen ? one of the world?s most eminent aviation law authorities explores the subject with a lucid insight fully informed by historical breadth and a keen appreciation of current pressures. Commercial aviation...
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