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The Effect of Information Technology on Business and Marketing Intelligence Systems
Business shapes have been changed these days. Change is the main dominant fact that change the way of business operations running. Topics such as innovation, entrepreneurship, leadership, blockchain, mobile business, social media, e-learning, machine learning, and artificial intelligence become essential to be considered by each institution within the technology era. This book tries to give additional views on how technologies influence business and marketing operations for insuring successful institutions survival. The world needs to develop management and intelligent business scenario plans that suite a variety of crisis appears these days. Also, business and marketing intelligence should ...
Cyber Security Impact on Digitalization and Business Intelligence
This book takes a unique approach by exploring the connection between cybersecurity, digitalization, and business intelligence. In today's digital landscape, cybersecurity is a crucial aspect of business operations. Meanwhile, organizations continue to leverage digital technologies for their day-to-day operations. They must be aware of the risks associated with cyber-attacks and implement robust cybersecurity measures to protect their assets. It provides practical insights and solutions to help businesses better understand the impact of cybersecurity on their digitalization and business intelligence strategies. It provides practical insights and solutions for implementing cybersecurity measures in organizations and covers a wide range of topics, including threat intelligence, risk management, compliance, cloud security, and IoT security. The book takes a holistic approach and explores the intersection of cybersecurity, digitalization, and business intelligence and examines the possible challenges and opportunities.
Innovative Pedagogical Practices for Higher Education 4.0
Innovative and creative teaching methods tailored to meet the demands of the current era of Industrial Revolution 4.0 are becoming increasingly prevalent in higher education institutions. Educators must cultivate and implement these strategies in their classrooms to incorporate the essential skills of Education 4.0 and digitalization in education. This book aims to explore and showcase various aspects of innovative pedagogies for Higher Education 4.0, drawing from best practices worldwide to provide a comprehensive understanding of this evolving field. Innovative Pedagogical Practices for Higher Education 4.0 highlights the cutting‐edge technologies essential for Education 4.0 and equips e...
Proceedings of the International Conference on Artificial Intelligence and Computer Vision (AICV2021)
This book presents the 2nd International Conference on Artificial Intelligence and Computer Visions (AICV 2021) proceeding, which took place in Settat, Morocco, from June 28- to 30, 2021. AICV 2021 is organized by the Scientific Research Group in Egypt (SRGE) and the Computer, Networks, Mobility and Modeling Laboratory (IR2M), Hassan 1st University, Faculty of Sciences Techniques, Settat, Morocco. This international conference highlighted essential research and developments in the fields of artificial intelligence and computer visions. The book is divided into sections, covering the following topics: Deep Learning and Applications; Smart Grid, Internet of Things, and Mobil Applications; Machine Learning and Metaheuristics Optimization; Business Intelligence and Applications; Machine Vision, Robotics, and Speech Recognition; Advanced Machine Learning Technologies; Big Data, Digital Transformation, AI and Network Analysis; Cybersecurity; Feature Selection, Classification, and Applications.
Improving Service Quality and Customer Engagement With Marketing Intelligence
To succeed, businesses must keep up with the ever-changing technological landscape and constantly introduce new advancements. The rise of digitalization has wholly transformed how companies interact with their customers, presenting both opportunities and challenges. Marketing professionals are inundated with data and need guidance on leveraging it effectively to craft successful marketing strategies. Additionally, the ethical and privacy concerns surrounding the collection and use of customer data make the marketing landscape even more complex. Improving Service Quality and Customer Engagement With Marketing Intelligence is a groundbreaking book that offers a comprehensive solution to these ...
Convergence of Artificial Intelligence and Internet of Things for Industrial Automation
This book begins by discussing the fundamentals of Artificial Intelligence, the Internet of Things, and their convergence. It then covers techniques, algorithms, and methods of analysing and processing data over the Artificial Intelligence of Things. The text elaborates on important concepts such as body sensor networks for safety in smart factories, smart energy management, smart robotic assistive systems, and service-oriented smart manufacturing. This book: • Discusses the security and privacy aspect of Artificial Intelligence of Things (AIoT) for smart real-time applications. • Explores challenges and issues of Artificial Intelligence and the Internet of Things in the field of industr...
Smart Financial Market: AI and the Future of Banking
Smart Financial Market: AI and the Future of Banking offers a comprehensive exploration of how artificial intelligence is transforming the financial industry. This essential read covers critical topics such as FinTech innovations, robo-advising, and evolving payment methods. The book is a collaboration of experts, including engineers, professors, law students, and bank managers, ensuring that the content is both authoritative and up-to-date with the current landscape. Delving into the intersection of technology and finance, this book provides readers with insights into the latest AI-driven solutions that are reshaping banking services. From the rise of FinTech startups disrupting traditional banking models to the advent of robo-advisors offering personalized financial guidance, this book examines how AI is creating new opportunities and challenges within the financial sector.
Fashion Business and Digital Transformation (Impact of Digital Marketing When Styles Meet Screens)
The book Fashion Business and Digital Transformation overviews the fashion industry and the key technologies that are changing the Retail fashion supply chain. We look at technologies that affect the environment, through artificial intelligence, virtual reality, augmented reality, digital fashion design, 3D textiles, and blockchain. We study how ideas like "retailtainment", "gamification", and e-commerce affect both the retailer and the customer. You'll also learn about important retailing trends, including global buying and sourcing, omnichannel retailing, online retailing, mobile technologies, and social media effects through the case studies.
