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Sports now constitute one of the most valuable forms of broadcast entertainment in today’s lucrative international market. This textbook explains the economics underlying the sports broadcasting phenomenon. The specific regulatory culture governing sports broadcasting means that the financial economy of this area has many unique features. The Economics of Sports Broadcasting provides an accessible, detailed introduction to all aspects of economics in this fascinating area. The book contains a wealth of textbook features and has been written and designed to facilitate student learning. It includes: questions of ownership, trade and commodity in sport the historical context for contemporary sports broadcasting the key players – viewers, TV channels, sponsors, clubs, event owners and authorities the regulations governing televised sport the international context for broadcast sport competition and game theory in sports broadcasting sports broadcasting’s changing landscape of ownership and supply channels. This book will be useful for courses in media and broadcasting, economics, sport management and sports development.
International Cases in the Business of Sport focuses specifically on the analysis of high profile cases studies within the management of sport businesses and offers an innovative teaching solution to a market that is often overlooked. This book is a truly international text examining sports from a global perspective and including case studies on: football, rugby, baseball, athletics, cricket, motor sports and sailing. Edited by two leading figures in the field, the text provides: a fantastic range of global sports cases authored by renowned experts in the field cutting edge analysis and comprehensive diagnosis of major international professional sport business cases a clear and structured pr...
This book explores the 2018 Men's Football World Cup in Russia through a comparison of the host cities of Ekaterinburg and Volgograd - two major but peripheral cities little discussed outside of Russia. It unpacks the World Cup at multiple scales of analysis, from global political economic processes, Russian national state spatial strategies, uneven municipal developments, the creation and distribution of soft power narratives to the domestic audience, and varieties of adoption or refusal of those narratives among host city residents. In so doing, the book offers a light and revisable framework for understanding mega-events regardless of national context. Sven Daniel Wolfe is junior lecturer at the University of Lausanne. He studies mega-events, urban development, and the cultures of protest and resistance.
This volume was first published by Inter-Disciplinary Press in 2013. Sports events, participation, and sports programming in the media have come to play an outsize role in contemporary society. Global events like the Olympics or the FIFA World Cup draw billions of viewers but at the same time sports retain a distinctly local flavor. It’s How You Play the Game: International Perspectives on the Study of Sport covers an extraordinary amount of ground from a variety of disciplinary perspectives. From Egypt and Qatar to the Dominican Republic, Australia, and the US, the authors of this fascinating collection use insights drawn from Anthropology, Communication, Political Economy and Sociology to shed light on the phenomena of sports in the context of politics, identity (personal and collective), business and education, drawing out both the global and local implications of the increasing presence of sports in our lives.
The first book to use the Catholic theological tradition to explore the importance of free time, The Fullness of Free Time addresses a crucial topic in the ethics of everyday life, providing a useful framework for scholars and students of moral theology and philosophy as well as anyone hoping to make their free time more meaningful.
Football is arguably one of the most important sports in the world, and the marketing of football has become an increasingly important issue, as clubs and product owners need to generate more revenue from the sport. In a wider context, football marketing has also become a benchmarking standard for other sports to learn from worldwide. The practices and processes of such an established industry are important lessons for those sports which are yet to maximise on their potential earnings, and provide interesting lessons in sports marketing in general. Marketing and Football: an international approach is the first book to provide a comprehensive and entirely global approach to this subject. Writ...
This is the first book to focus on sport broadcasting as a core aspect of contemporary sport business and management. It explains how sport business professionals can manage sport broadcasting as an essential component of their work. Drawing on cutting-edge theory and research into sport broadcasting around the world, the book introduces the history and core concepts of sport broadcasting, before showing how broadcasting intersects with sport management practice. It covers key themes and issues such as the law and regulation, valuation and negotiation, strategy, logistics and consumer behaviour. Outlining best practice for sport managers, this book is essential reading for any course on sport business and management, sport marketing or sport media, and a useful companion to courses on broadcast production, sports journalism or digital media.
ÔSšderman and Dolles have assembled an impressive array of researchers to address the nexus between sport and business. In their rich collection of research on sport business theory and practice Sšderman and Dolles identify research themes from governance to branding, from sport events to sport systems, and from social media to fan identity, and they specifically reflect on the application of major theoretical concepts and key research methods. The authorsÕ aim is to advance sport business research through critical reflection on topic selection, research design, data analysis and interpretation. Their unique approach encourages researchers, from novice to experienced, to embrace diverse ...
'. . . this is a fascinating and informative volume and the bulk of it is accessible to readers without an economics background. It will be of interest to students of sport and the media and those interested in the commercialisation of leisure in general.' - A.J. Veal, Leisure Studies
The Olympic Games are the world's most complex and challenging sport mega-event to organize. Managing the Olympics is the first ever attempt to bring together the world's leading Olympic management researchers in one book and draws on the latest research into the management challenges faced by the organizers and key stakeholders of the Games.