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Handbook of Research on Decision-Making Techniques in Financial Marketing
Consumer needs and demands are constantly changing. Because of this, marketing science and finance have their own concepts and theoretical backgrounds for evaluating consumer-related challenges. However, examining the function of finance with a marketing discipline can help to better understand internal management processes and compete in today’s market. The Handbook of Research on Decision-Making Techniques in Financial Marketing is a collection of innovative research that integrates financial and marketing functions to make better sense of the workplace environment and business-related challenges. Different financial challenges are taken into consideration while many of them are based on marketing theories such as agency theory, product life cycle, and optimal consumer experience. While highlighting topics including behavioral financing, corporate ethics, and Islamic banking, this book is ideally designed for financiers, marketers, financial analysts, marketing strategists, researchers, policymakers, government officials, academicians, students, and industry professionals.
Management Strategies to Survive in a Competitive Environment
Competition is present for almost every sector nowadays. Therefore, it is vital for companies to develop a set of strategies in order to survive in the competitive environment of a globalized world. This book discusses how and why not every strategy is appropriate for every sector. The volume offers a qualified and comprehensive analysis to determine effective competitive strategies taking into account the many different factors that affect company performance.
Circular Economy and the Energy Market
Energy policies play a pivotal part in helping countries achieve their sustainable development goals. Further, energy is one of the critical raw materials in companies’ production processes. Therefore, ensuring a steady energy supply is essential to increasing production; otherwise, countries will inevitably slide into recession. In this context, countries should select their energy policies on the basis of a comprehensive analysis. In order to achieve this goal, many different factors must be considered at the same time. The aim of this book is to determine the right energy policies for the sustainable economic development of countries. In this framework, effective strategies for different types of energy will be presented and vital issues such as determining the right locations for nuclear power plants, providing optimal government incentives to increase clean energy investments, and determining appropriate energy policies to reduce energy dependence will be examined. Thus, country-specific optimal energy policies will be outlined, contributing to the achievement of the UN’s sustainable development goals (SDG).
Multidimensional and Strategic Outlook in Digital Business Transformation
Especially after globalization, it can be seen that there is an increase in competition for almost all industries. In order to survive in such a competitive environment, companies have to take some actions to increase their competitive power and sustainability. Effective digital transformation is a significant way for companies to reach this objective. This book explores digital transformation strategy and digital business strategy together with digital innovation and digital learning, adaptability, and agility to illustrate the importance of information technology in business today. The book argues that effective digital management can be provided by increasing the quality in audit, internal control, corporate governance, transparency and improving effective marketing strategies. It touches on concepts such as digital diversity, digital privacy, digital literacy, the digitization of international logistics. This book also provides department specific (e.g., marketing, finance, HR) theories and applications of digital technology to guide companies in determining their specific strategies.
Sustainable Energy Systems and Applications
The concept of sustainable development was first introduced by the Brundtland Commission almost 20 years ago and has received increased attention during the past decade. It is now an essential part of any energy activities. This is a research-based textbook which can be used by senior undergraduate students, graduate students, engineers, practitioners, scientists, researchers in the area of sustainable energy systems and aimed to address some key pillars: better efficiency, better cost effectiveness, better use of energy resources, better environment, better energy security, and better sustainable development. It also includes some cutting-edge topics, such hydrogen and fuel cells, renewable, clean combustion technologies, CO2 abatement technologies, and some potential tools (exergy, constructal theory, etc.) for design, analysis and performance improvement.
Handbook of Research on Strategic Developments and Regulatory Practice in Global Finance
The global financial crisis has called to attention the importance of financial development to economic growth as modern countries continue to struggle with debt, unemployment, and slow growth. However, a lack of agreement on how to define and measure financial development slows the development of global financial systems and markets. The Handbook of Research on Strategic Developments and Regulatory Practice in Global Finance creates a common framework for not only identifying but discussing the key factors in establishing a strong global market and financial system. This book will be a valuable reference for those interested in an in-depth understanding of the financial markets and global finance, including academics, professionals, and government agencies and institutions.
Monetary Policies and Independence of the Central Banks in E7 Countries
Central banking independence is a crucial factor for sustainable economic development of multiple countries. The multiple components for such systems, however, makes it difficult to evaluate how the success of such a system may be determined. Monetary Policies and Independence of the Central Banks in E7 Countries is an essential reference source that evaluates the effectiveness of monetary policies and the independence of central banks to contribute to economic development within seven emerging economies (E7): Brazil, China, India, Indonesia, Mexico, Russia, and Turkey. Featuring research on topics such as global economics, independent banking, and foreign investing, this book is ideally designed for financial analysts, economists, government officials, policymakers, researchers, academicians, industry professionals, and students seeking coverage on improved econometric methods for effective financial systems.
Globalization and Governance in the International Political Economy
"This book investigates the impact of diverse cultures on the development and actualization of global economic entities, exploring advanced methods and best practices for the effective utilization and management of financial organizations within a globalized political context"--Provided by publisher.
Convergence and Developmental Aspects of Credit Allocations in BRICS Nations
This book explores the levels of cooperation and the phenomenon of convergence among BRICS nations. It provides an in-depth look into the financial and banking systems among these rapidly developing economies and the steps they have taken to foster development and counter inequalities. Of the many factors in determining the income and wealth of a country as well as a group of countries, commercial bank credit, a well-known financial indicator, has been an important one. This book analyses the governance and structure of the New Development Bank and its effects on group members for peer growth and to defend against any external economic and political shocks. It looks at how much of an influence the commercial bank credit, or simply the credit, has upon the income levels of the BRICS member countries, how equitable they are, whether they are converging in credits and incomes, and other such issues. It also focuses on India’s credit aspects of inclusiveness and convergence. With a strong empirical model estimation, this book will be of interest to students and researchers of economics, finance, management, political studies, international relations, and international trade.
COVID-19 Pandemic and Global Inequality
The book intends to capture the most critical issue that has cropped up as an aftermath of the Corona pandemic- the phenomenon of widening of global inequalities across nations depending upon their economic position, support policies of the government and international relationship particularly in the context of alarming growth of unemployed in the labour market, business activity and social sector. This book is expected to provide new areas of research to both academicians and policy makers to re-think about global cooperation for bridging the inequalities for a better world. It tries to incorporate the valuable contribution of experts from various fields of knowledge in a consolidated volume. This text will be revised once the chapters are finalized and put together in structured themes. The table of content lists some of the chapters that have been confirmed, but there are more that are being invited by the editors.
