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India's Newspaper Revolution
From the late 1970s a revolution in Indian-language newspapers, driven by a marriage of capitalism and technology, has carried the experience of print to millions of new readers in small-town and rural India.
Media Compass
An extensive and inclusive account of the media environments of 45 countries worldwide In Media Compass: A Companion to International Media Landscapes, an international team of prominent scholars examines both long-term media systems and fluctuating trends in media usage around the world. Integrating country-specific summaries and cross-cutting studies of geopolitical regions, this interdisciplinary reference work describes key elements in the political, social, demographic, cultural, and economic conditions of media infrastructures and public communication. Enabling the mapping of media landscapes internationally, Media Compass contains up-to-date empirical surveys of individual countries a...
NTA UGC NET/JRF/SET Teaching & Research Aptitude Paper 1 2021
1. The whole syllabus of General Paper -1 is divided into 10 Sections 2. Every topic is well explained. 3. Every Chapter of each unit consists of Previous Years’ Solved Paper 4. More than 3000 MCQs are designed exactly on the lines of paper. 5. Previous Years’ Solved Papers [2020-2019] are provided to give hints and base for preparation. 6. 5 Practice Sets are given for the self -assessment to track the level preparedness. Every year, approx. 10 lakh candidates register for NTA UGC exam to become a lecturer or researcher in various fields. If you are keen to pursue a career in the lectureship, then appearing in NTA UGC NET Exam will be the best decision. The newly updated and well revise...
Area Handbook for India
The purpose of this Area Handbook for India is to describe briefly and in general terms the political, economic and social basis of Indian society, to outline its domestic and foreign policies and to evaluate its strengths and weaknesses. The present study represents a thorough revision of the Human Relations Area Files Area Handbook for India, which was issued in 1958, to consider the fundamental changes which have taken place and to utilize the many source materials which have become available since the earlier study was published. It supersedes the Interim Revision to the Area Handbook for India, published in March 1963 to fill the immediate need for an updated edition of the original Handbook pending the completion of the full revision. (Author)
EFFECTIVE MEDIA RELATIONS
Media relations may be defined as a process of public relations to accomplish maximum media coverage of organisational activities as a measure to create knowledge among the stakeholders and gain their understanding and acceptance. Good media relations are created and maintained only by providing newsworthy and trustworthy information of public interest in an atmosphere of mutual respect and candour between an organisation and the media. The systematically organised book, written in 'teach yourself' style with clear illustrations, gives a thorough understanding of the various aspects of media relations. The main distinguishing feature of the book is the inclusion of numerous case studies to h...
Public Administration
Public Administration Includes Primarily The Organization, Personnel Practices And Procedures Essential To The Effective Performance Of Civilian Functions Entrusted To The Executive Branch Of Government. It Is The Composite Of All The Laws, Regulations, Practices, Relationships, Codes And Customs That Prevail At Any Time In Any Jurisdiction For The Fulfilment Or Execution Of Public Policy.Public Administration Is Far Wider In Scope And All Pervasive In Modern Life. In Democracies, Particularly In India, The System, Theories And Organization Of Public Administration Require Constant Adjustment And Readjustment In A Changing Situation. Public Administration Is Essentially An Instrument That Ha...
India 2020
India 2020 - A Reference Annual is a comprehensive digest of the country's progress in different fields.The book deals with all aspectsof development - from rural to urban, industry to infrastructure, science and technology to art and culture, economy, health, defence to education and mass communication. The sections on general knowledge, current affairs, sports and important events, are a must read for comprehensive understanding of these fields.
Mass Media and Communications
The mass media are diversified media technologies that are intended to reach a large audience by mass communication. The technologies through which this communication takes place vary. In the late 20th Century, mass media could be classified into eight mass media industries: books, newspapers, magazines, recordings, radio, movies, television and the internet. With the explosion of digital communication technology in the late 20th and early 21st centuries, the question of what forms of media should be classified as “mass media” has become more prominent. Each mass media has its own content types, its own creative artists and technicians, and its own business models. For example, the Inter...
