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The Peregrine
  • Language: en
  • Pages: 434

The Peregrine

Reissue of J. A. Baker's extraordinary classic of British nature writing Despite the association of peregrines with the wild, outer reaches of the British Isles, The Peregrine is set on the flat marshes of the Essex coast, where J A Baker spent a long winter looking and writing about the visitors from the uplands - peregrines that spend the winter hunting the huge flocks of pigeons and waders that share the desolate landscape with them. Including original diaries from which The Peregrine was written and its companion volume The Hill of Summer, this is a beautiful compendium of lyrical nature writing at its absolute best. Such luminaries as Richard Mabey, Robert Macfarlane, Ted Hughes and And...

The Hill of Summer
  • Language: en
  • Pages: 186

The Hill of Summer

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Gospel According to the Klan
  • Language: en
  • Pages: 342

Gospel According to the Klan

To many Americans, modern marches by the Ku Klux Klan may seem like a throwback to the past or posturing by bigoted hatemongers. To Kelly Baker, they are a reminder of how deeply the Klan is rooted in American mainstream Protestant culture. Most studies of the KKK dismiss it as an organization of racists attempting to intimidate minorities and argue that the Klan used religion only as a rhetorical device. Baker contends instead that the KKK based its justifications for hatred on a particular brand of Protestantism that resonated with mainstream Americans, one that employed burning crosses and robes to explicitly exclude Jews and Catholics. To show how the Klan used religion to further its ag...

Implementing Value Pricing
  • Language: en
  • Pages: 78

Implementing Value Pricing

Praise for IMPLEMENTING VALUE PRICING A Radical Business Model for Professional Firms "Ron Baker is the most prolific and best writer when it comes to pricing services. This is a must-read for executives and partners in small to large firms. Ron provides the basics, the advanced ideas, the workbooks, the case studies everything. This is a must-have and a terrific book." Reed K. Holden founder and CEO, Holden Advisors, Corp., Associate Professor, Columbia University www.holdenadvisors.com "We've known through Ron Baker's earlier books that he's not just an extraordinary thinker and truly brilliant writer he's a mover and a shaker on a mission. This is the End of Time! Brilliant." Paul Dunn Ch...

Howard Baker
  • Language: en
  • Pages: 354

Howard Baker

"A brilliant and perceptive look at an intellectually gifted and multitalented man. In our increasingly partisan and fragmented political system, Howard Baker's legacy stands as a symbol of the way things should be: He sought consensus and compromise where partisans wanted to fight rather than govern. And he insisted that civility must be part of our character lest we surrender to the evils of spite and recrimination." --Senator William S. Cohen, R-Maine "Lee Annis's volume is a wonderful book about a man who all of his life has worked to give public service a good name. No one in politics is more respected than Howard Baker. This is a timely read in an age when there is so much cynicism abo...

The Marketing Book
  • Language: en
  • Pages: 679

The Marketing Book

  • Type: Book
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  • Published: 2016-04-14
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  • Publisher: Routledge

The Marketing Book is everything you need to know but were afraid to ask about marketing. Divided into 25 chapters, each written by an expert in their field, it's a crash course in marketing theory and practice. From planning, strategy and research through to getting the marketing mix right, branding, promotions and even marketing for small to medium enterprises. This classic reference from renowned professors Michael Baker and Susan Hart was designed for student use, especially for professionals taking their CIM qualifications. Nevertheless, it is also invaluable for practitioners due to its modular approach. Each chapter is set out in a clean and concise way with plenty of diagrams and examples, so that you don't have to dig for the information you need. Much of this long-awaited seventh edition contains brand new chapters and a new selection of experts to bring you bang up to date with the latest in marketing thought. Also included are brand new content in direct, data and digital marketing, and social marketing. If you're a marketing student or practitioner with a question, this book should be the first place you look.

My House of Sky
  • Language: en
  • Pages: 253

My House of Sky

  • Type: Book
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  • Published: 2017
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  • Publisher: Unknown

First book on the enigmatic author J A Baker, author of The Peregrine.

Business Decision Making
  • Language: en
  • Pages: 269

Business Decision Making

  • Type: Book
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  • Published: 2018-04-17
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  • Publisher: Routledge

Originally published in 1981. Risk is a problem which all business decision makers have to cope with. The problem is not insurmountable, however, as there now exist well-established techniques for minimising risk and for calculating which of various available options is the optimal one to pursue. This book outlines and discusses these techniques and the theories behind them. Unlike many economic theories which only rarely have any practical applications, the techniques put forward in this book can be used by real businessmen to solve real business problems. The book concentrates on decision-making in two main areas: the allocation of a firm’s resources and the selection of new investments; and the techniques and theories discussed fall into three broad groups: linear programming, decision theory and capital market theory. Intended as an advanced undergraduate textbook for students taking business economics or managerial economics courses, this valuable book will interest specialists and students involved in management studies, microeconomics, strategic planning, operational research, accounting and MBA programmes.

The Shop Girls of Harpers
  • Language: en
  • Pages: 337

The Shop Girls of Harpers

'Brilliant read. Wonderful characters that draw you into Harpers world. Thoroughly enjoyable.' Kitty Neale The beginning of a brand new series from #1 bestselling author Rosie Clarke, Welcome to Harpers of Oxford Street. London 1911 When Sally, Beth, Margaret and Rachel meet at a job interview for the wonderful new store in Oxford Street, they have no idea they will become lifelong friends. When all four girls are lucky enough to be selected as sales staff their exciting new adventure begins. Join them as they overcome heartbreak and grief, find love and happiness and remain united in their friendship, whatever life throws at them. A heart-warming saga following the lives, loves and losses o...

Pricing on Purpose
  • Language: en
  • Pages: 416

Pricing on Purpose

  • Type: Book
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  • Published: 2006-04-26
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  • Publisher: Wiley

—Reed Holden, founder, Holden Advisors Corp., www.holdenadvisors.com coauthor, The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making, Third Edition "With Pricing on Purpose, Ron Baker had made an enormous contribution to the better understanding of pricing that will be accessible to anyone who wants to learn. People are intrigued by instances of what they see as idiosyncratic pricing. Sometimes it is idiosyncratic, but oft-times it is fiendishly clever and well researched. So is this book. There are examples that at first sight seem to have nothing to do with the subject at hand, but the learning points are all made and explained in any number of interesting and memora...