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Gender, Culture, and Consumer Behavior
First Published in 2012. Routledge is an imprint of Taylor & Francis, an informa company.
Case Studies in Crisis Communication
Case Studies in Crisis Communication: International Perspectives on Hits and Misses was created to fill the gap for a much-needed textbook in case studies in crisis communication from international perspectives. The events of September 11, 2001, other major world crises, and the ongoing macroeconomic challenges of financial institutions, justify the need for this book. While existing textbooks on the subject focus on U.S. corporate cases, they may not appeal equally to students and practitioners in other countries, hence the need to analyze cases from the United States and from other world regions. The variety and the international focus of the cases, be they environmental, health or management successes or failures, makes this book more appealing to a wider audience. These cases examine socio-cultural issues associated with responding to a variety of crises.
Body Image
Body image is the mental picture you have of your body that influences factors like confidence, weight control, and self-esteem. This expansive volume delves into the complex topic of body image. The book discusses what body image is, how society and culture affect body image, and if advertising distorts body image. Readers are provided with discussion questions, a list of organizations to contact, and a comprehensive index.
Transforming the Struggles of Tamars
This book explores the unprecedented challenge of involuntary singleness for women, and the implications of disregarding this challenge for the Christian (and particularly, baptistic) communities of faith. It argues that these communities not only fail involuntarily single women, but also in so doing, suffer a serious detriment to their own communal health and Christian witness. Taking the challenge of involuntary singleness as a test case, this book explores the method of convictional theology and argues for a holistic framework that can draw together the personal, communal, and visionary spheres of human existence. Although primarily a work of theological ethics, it also draws from a number of different disciplines, including cultural studies and sociology as well as intersections of science and theology.
Rock Brands
Rock Brands: Selling Sound in a Media Saturated Culture, edited by Elizabeth Barfoot Christian, is an edited collection that explores how different genres of popular music are branded and marketed today. The book's core objectives are addressed over three sections. In the first part of Rock Brands, the authors examine how established mainstream artists/bands are continuing to market themselves in an ever-changing technological world, and how bands can use integrated marketing communication to effectively 'brand' themselves. This branding is intended as a protection so that technology and delivery changes don't stifle the bands' success. KISS, AC/DC, Ozzy Osbourne, Phish, and Miley Cyrus are ...
Public Relations and Participatory Culture
While public relations practitioners have long focused on the relationship between organizations and their stakeholders, there has never been a time when that relationship was so dominated by public participation. The new model of multiple messages originating from multiple publics at varying levels of engagement is widely acknowledged, but not widely explored in scholarly texts. The established model of one-way communication and message control no longer exists. Social media and an increasingly participatory culture means that fans are taking a more active role in the production and co-creation of messages, communication, and meaning. These fans have significant power in the relationship dy...
Media Ethics at Work: True Stories from Young Professionals
@ Tool for Thought-how a theory or professional ethics code clarifies the case's central ethical issue. @ Tool for Action-practical how-to tips. @ Thinking it Through-discussion questions. @ What If?-an alternative scenario for students to think through. @ Go Online for More-web resources for further information.
The Concise Encyclopedia of Communication
This concise volume presents key concepts and entries from the twelve-volume ICA International Encyclopedia of Communication (2008), condensing leading scholarship into a practical and valuable single volume. Based on the definitive twelve-volume IEC, this new concise edition presents key concepts and the most relevant headwords of communication science in an A-Z format in an up-to-date manner Jointly published with the International Communication Association (ICA), the leading academic association of the discipline in the world Represents the best and most up-to-date international research in this dynamic and interdisciplinary field Contributions come from hundreds of authors who represent excellence in their respective fields An affordable volume available in print or online
Cosmopolitan Communications
Societies around the world have experienced a flood of information from diverse channels originating beyond local communities and even national borders, transmitted through the rapid expansion of cosmopolitan communications. For more than half a century, conventional interpretations, Norris and Inglehart argue, have commonly exaggerated the potential threats arising from this process. A series of firewalls protect national cultures. This book develops a new theoretical framework for understanding cosmopolitan communications and uses it to identify the conditions under which global communications are most likely to endanger cultural diversity. The authors analyze empirical evidence from both the societal level and the individual level, examining the outlook and beliefs of people in a wide range of societies. The study draws on evidence from the World Values Survey, covering 90 societies in all major regions worldwide from 1981 to 2007. The conclusion considers the implications of their findings for cultural policies.
