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Globalization and Partnerships
Growing economic globalisation has increased international business competition and international economic interdependence. From this perspective, many firms have formed business partnerships and most nations have had to re-evaluate their economic interdependence. This book explores changes that have occurred or have been proposed in this regard. It provides new insights into business partnerships and international economic interdependence, given growing economic globalisation, and explores the managerial and socio-economic consequences of those ideas. The contributions in this book have been divided into four parts. Those in Part II concentrate on the specification of partnerships and reaso...
Leading Economic and Managerial Issues Involving Globalization
This new book deals with the major consequences of growing globalisation for economies, for economic behaviour, and for business behaviour and performance. It covers managerial business behaviour (such as in business partnerships and marketing), microeconomic and macroeconomic topics, and considers adjustments in managerial behaviour and economic policies that occur, or are needed, in a globalising world. Both applied and theoretical aspects are discussed. Its coverage should interest (among others) those in business management, marketing, economics (macroeconomics, microeconomics, industry economics, managerial economics, economic development, international economics, monetary economics) and finance.
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Bio-Mimetic Approaches in Management Science
Management Science is often confronted with optimization problems characterised by weak underlying theoretical models and complex constraints. Among them, one finds data analysis, pattern recognition (classification, multidimensional analysis, discriminant analysis) as well as modelling (forecasting, confirmatory analysis, expert system design). In recent years, biomimetic approaches have received growing attention from Marketing, Finance and Human Resource researchers and executives as effective tools for practically handling such problems. Biomimetic approaches include a variety of heuristic methods - such as neural networks, genetic algorithms, immunitary nets, cellular automata - that si...
Trust, Globalisation and Market Expansion
The turbulence in world markets follows from changes in expectations based on variations in trust between many stakeholders. In a time of global crisis and turbulence, without equivalent since the great 1929 depression, it is important to revisit and analyse the role of trust in the world economic system. Trust is central to economic exchange and plays an important facilitation role in the global economy, enhancing inter-firm interaction and also exchanges between firms and consumers. Globalisation of markets relies on trust as a key ingredient to mediate exchange. Trust is also as an essential element of the network of firms and institutions that are involved in organising exchange. This book provides a collection of conceptual and empirical research papers which extend the understanding of the role of trust in a globalising world. The empirical studies present a range of current and different analytical methods to provide new insights into the processes of developing and managing trust between firms and consumers. The studies are grouped into sociological/network outcomes of trust and the psychological results of trust.
Connectionist Approaches in Economics and Management Sciences
Since the beginning of the 1980's, a lot of news approaches of biomimetic inspiration have been defined and developed for imitating the brain behavior, for modeling non linear phenomenon, for providing new hardware architectures, for solving hard problems. They are named Neural Networks, Multilayer Perceptrons, Genetic algorithms, Cellular Automates, Self-Organizing maps, Fuzzy Logic, etc. They can be summarized by the word of Connectionism, and consist of an interdisciplinary domain between neuroscience, cognitive science and engineering. First they were applied in computer sciences, engineering, biological models, pattern recognition, motor control, learning algorithms, etc. But rapidly, it appeared that these methods could be of great interest in the fields of Economics and Management Sciences. The main difficulty was the distance between researchers, the difference in the vocabulary used by the ones and the others, their basic background. The main notions used by these new techniques were not familiar to the Social and Human Sciences researchers. What are they ? Four of them are now very briefly introduced, but the reader will find more information in the following chapters.
Discovery of Tourism Economics
Presents the personal histories of some of the world's leading tourism economists, many of whom pioneered the field. This book offers a collection of personal experiences and is a literary celebration of the global community of economic scholars working in tourism. It provides a culturally and geographically diverse set of autobiographies.
New Meanings for Marketing in a New Millennium
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science. This volume includes the full proceedings from the 2001 Academy of Marketing Science (AMS) Annual Conference held in San Diego, California, entitled New Meaning for Marketing in a New Millennium.
Computational Intelligence in Business and Economics
This book provides some of the most recent developments in Computational Intelligence applied to business and economics presented at the MS'10 International Conference, Barcelona, 15 17 July, 2010. It presents several new theoretical advancements and a wide range of applications in different business and economic areas including accounting, finance, management, marketing, sports, tourism, economics and politics, and also some applications related with engineering and modeling and simulation. This book is very useful for researchers and graduate students interested in pursuing research in business and economics with an orientation to modern techniques for dealing with uncertainty such as those related with modeling and simulation and computational intelligence.
