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The Experience Economy, With a New Preface by the Authors
Time is limited. Attention is scarce. Are you engaging your customers? Apple Stores, Disney, LEGO, Starbucks. Do these names conjure up images of mere goods and services, or do they evoke something more--something visceral? Welcome to the Experience Economy, where businesses must form unique connections in order to secure their customers' affections--and ensure their own economic vitality. This seminal book on experience innovation by Joe Pine and Jim Gilmore explores how savvy companies excel by offering compelling experiences for their customers, resulting not only in increased customer allegiance but also in a more profitable bottom line. Translated into thirteen languages, The Experience...
A Game of Chance
It’s almost impossible to imagine spending eight months at sea “without once putting foot on land.” But that’s exactly what whalers experienced when playing the dangerous “game of chance,” hunting down leviathans for oil and bone—all for a “lay,” or share, of the vessel’s spoils. A Game of Chance is the first comprehensive, in-depth study of British North American South Seas whaling. Author Andrea Kirkpatrick takes readers on a series of fascinating and sometimes fantastical journeys as she chronicles in great detail the story of a largely forgotten industry that operated out of Nova Scotia and New Brunswick ports from the 1760s to 1850. Kirkpatrick plumbed the depths of ...
The Index Library
For list of publications see covers, pt. 28/30, April/June, 1890, p. x; pt. 82, December 1900, p. iii-iv.
Statistical Bulletin
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