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Empirical Political Analysis
Empirical Political Analysis introduces readers to the foundations of social science research. Organized around the stages of the research process, this textbook prepares readers to conduct both quantitative and qualitative research, from the formation of theory through the design of research projects, to the collection of data and the analysis of results. It offers a clear and concise presentation of basic concepts and tools that can be applied in a wide range of research settings and highlights ethical conduct in the research process. It will help you both to achieve sound results in your own research and to critically evaluate research presented by others. Key features: Offers comprehensi...
All of the People, All of the Time
This book is about the uses and abuses of political communication in contemporary American society, employing numerous anecdotes and examples and drawings upon the latest research and theories of communication and political science in America.
Strategy in Information and Influence Campaigns
Strategy in Information and Influence Campaigns sets out in comprehensive detail the underlying assumptions, unifying strategy, and panoply of tactics of the IIC, both from the perspective of the protagonist who initiates the action and from that of the target who must defend against it.
Empirical Political Analysis
A perceived scarcity of texts aimed at teaching research methods to graduate and undergraduate students was the inspiration for this textbook. It is intended as an accessible and comprehensive presentation of the topic.
Empirical Political Analysis
Empirical Political Analysis introduces students to the full range of qualitative and quantitative methods used in political science research. Organized around all of the stages of the research process, this comprehensive text surveys designing experiments, conducting research, evaluating results, and presenting findings. With exercises in the text and in a companion lab manual, Empirical Political Analysis gives students applied insights on the scopes and methods of political science research. Features: Offers comprehensive coverage of quantitative and qualitative research methods in political science, a hallmark since it first published over 25 years ago. Covers the research process from s...
The Death of A Thousand Cuts
This bk presents the first up-to-date comprehensive treatment of the corporate campaign . It is aimed at both scholars, advanced students and it's practioners in fields of political commun, public relations, labor studies, human resources and management.
Strategic Public Diplomacy and American Foreign Policy
Strategic public diplomacy, once commonly called propaganda, has existed since the twelfth century, when Richard I, crusading sovereign of England, plucked the eyes from his prisoners and returned them to his arch-rival Saladin--an unmistakable message intended to mold the image that Richard's foreign enemies had of him. Although their methods have grown more sophisticated and gentrified since the Middle Ages, the goal of governments employing strategic public diplomacy has remained essentially the same: to influence public or elite opinion in a foreign country for the purpose of turning the foreign policy of the target country to advantage. The first systematic analysis of the growing forei...
The Politics of News
Books on journalists typically focus on the dynamics of the newsmaking process. The Politics of News: The News of Politics extends this examination to explore the struggle between journalists, political actors, and the public for control of the news in democratic countries. The book shows how the news media function as an intermediary between governments and citizens, as well as between political actors (such as parties and interest groups) and the public. Essays present a diversity of views and are written by a distinguished group of authors that includes such luminaries as Jim Lehrer, Kathleen Hall Jamieson, Robert Picard, and Andrew Kohut. The Politics of News is policy-oriented. By diagn...
The Handbook of Communication and Corporate Reputation
With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell’s series of handbooks on communication and media reflects the growing visibility of large businesses’ ethical profiles, and tracks the benefits that positive public attitudes can bring. Serves as the definitive research collection for a fast-growing field featuring contributions by key international scholars Brings together state-of-the-art communication studies insights on corporate reputation Identifies and addresses the lacunae in the research literature Applies new theoretical frameworks to corporate reputation
